Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Вміст надано Sophia Matveeva. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Sophia Matveeva або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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The best sales leaders in the world are revealing their points of view, playbooks, and tried and true tactics...only on Reveal: The Revenue AI Podcast by Gong. Join us each month as host Dana Feldman digs deep into the world of the sales leaders she admires and aspires to be from some of the largest and most prominent organizations. Whether you're a CRO or aspiring to be one, these conversations will help you lead teams well, surpass revenue goals, and stay ahead of industry trends. Dana Fel ...
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Player FM - додаток Podcast
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230. Starbucks vs LEGO: A Tale of Two Digital Transformations
Manage episode 452270811 series 2974873
Вміст надано Sophia Matveeva. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Sophia Matveeva або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Why do some companies nail digital transformation while others just waste millions?
In this episode you'll learn from two very different case studies: Starbucks and Lego.
The founder of Starbucks, the company that pioneered mobile ordering, is now saying they went too far with tech. Meanwhile, LEGO transformed from a wooden toy maker into a digital powerhouse without losing its magic.
Why did one succeed and the other fail? Listen to this episode to find out.
You'll learn:
- Why having great tech stats doesn't mean you're winning (just ask Starbucks)
- How LEGO got digital right by being boring first
- The real reason most transformations fail (spoiler: it's not about the technology)
- Why "going digital" without a soul is like getting plastic surgery to fix your personality
This episode is a must listen for corporate leaders planning their digital strategy, founders building tech companies, and investors who want to spot the next LEGO, not the next digital disaster.
Timestamps
00:00 Introduction
01:30 The Digital Transformation Dilemma
03:08 Starbucks: A Case Study in Digital Overreach
05:56 Lego: Embracing Digital to Enhance Core Values
09:47 Avoiding Common Pitfalls in Digital Transformation
15:46 Practical Steps for Successful Digital Transformation
For the transcript, go to: https://www.techfornontechies.co/blog/230-starbucks-vs-lego-a-tale-of-two-digital-transformations
Sources used to make this episode:
- MIT: Transforming the LEGO Group for the Digital Economy
- McKinsey: Common pitfalls in transformations: A conversation with Jon Garcia
- GeekWire: As Starbucks slumps, Howard Schultz says coffee giant should 'reinvent' mobile ordering
For more career & tech lessons, subscribe to Tech for Non-Techies on:
FREE GUIDE: The Pragmatist’s Guide To Innovation (in business & in life)
by Sophia Matveeva, supported by researchers from The University of Chicago
Growth Through Innovation
If your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
238 епізодів
Поширити
Manage episode 452270811 series 2974873
Вміст надано Sophia Matveeva. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Sophia Matveeva або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Why do some companies nail digital transformation while others just waste millions?
In this episode you'll learn from two very different case studies: Starbucks and Lego.
The founder of Starbucks, the company that pioneered mobile ordering, is now saying they went too far with tech. Meanwhile, LEGO transformed from a wooden toy maker into a digital powerhouse without losing its magic.
Why did one succeed and the other fail? Listen to this episode to find out.
You'll learn:
- Why having great tech stats doesn't mean you're winning (just ask Starbucks)
- How LEGO got digital right by being boring first
- The real reason most transformations fail (spoiler: it's not about the technology)
- Why "going digital" without a soul is like getting plastic surgery to fix your personality
This episode is a must listen for corporate leaders planning their digital strategy, founders building tech companies, and investors who want to spot the next LEGO, not the next digital disaster.
Timestamps
00:00 Introduction
01:30 The Digital Transformation Dilemma
03:08 Starbucks: A Case Study in Digital Overreach
05:56 Lego: Embracing Digital to Enhance Core Values
09:47 Avoiding Common Pitfalls in Digital Transformation
15:46 Practical Steps for Successful Digital Transformation
For the transcript, go to: https://www.techfornontechies.co/blog/230-starbucks-vs-lego-a-tale-of-two-digital-transformations
Sources used to make this episode:
- MIT: Transforming the LEGO Group for the Digital Economy
- McKinsey: Common pitfalls in transformations: A conversation with Jon Garcia
- GeekWire: As Starbucks slumps, Howard Schultz says coffee giant should 'reinvent' mobile ordering
For more career & tech lessons, subscribe to Tech for Non-Techies on:
FREE GUIDE: The Pragmatist’s Guide To Innovation (in business & in life)
by Sophia Matveeva, supported by researchers from The University of Chicago
Growth Through Innovation
If your organisation wants to drive revenue through innovation, book a call with us here.
Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.
238 епізодів
All episodes
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Схожі до Tech for Non-Techies
Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
The best sales leaders in the world are revealing their points of view, playbooks, and tried and true tactics...only on Reveal: The Revenue AI Podcast by Gong. Join us each month as host Dana Feldman digs deep into the world of the sales leaders she admires and aspires to be from some of the largest and most prominent organizations. Whether you're a CRO or aspiring to be one, these conversations will help you lead teams well, surpass revenue goals, and stay ahead of industry trends. Dana Fel ...
…
continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
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continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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continue reading
Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
