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Episode 106: Discoverability
Manage episode 305059524 series 2996879
Вміст надано Jill Golick & Annelise Larson, Jill Golick, and Annelise Larson. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jill Golick & Annelise Larson, Jill Golick, and Annelise Larson або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this sixth episode, screenwriter Jill Golick and digital strategist Annelise Larson explore how to use the STORY+AUDIENCE approach to help you and your work get found more easily online. This is about more than appealing to the algorithms of the search engines (by using search engine optimization) and includes thinking strategically about social sharing and the first few minutes of your television show, web series or film. Annelise encourages Jill and the listeners to revisit the homework from episode 103 and gather more data on what language to use and what to share where.
Mentioned in this episode:
- SPIRAL web series (support materials)
- Schema.org
- Google My Business
- Wikidata
- ArtsData.ca
- STORY+AUDIENCE Episode 103
And check out Annelise's blog post with some basic & advanced search engine optimization (SEO) tips
Find more about Jill at http://jillgolick.com/
And more about Annelise at https://veria.ca/
Or reach us both at STORYplusAUDIENCE@gmail.com
Please rate, share, like, follow & subscribe and send us your thoughts & questions about STORY+AUDIENCE to be addressed in our final episode of the season!
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