A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
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E25: Garrett Mehrguth | Unlocking Discoverability - How Directive is Taking Search Marketing to the Next Level
Manage episode 239004287 series 2442156
Вміст надано Ben Burman. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Ben Burman або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Garrett Mehrguth is the Co-Founder and CEO of Directive. Directive is a global B2B search marketing agency specializing in ROI-driven campaigns for clients such as: Cisco, Allstate, Samsung, Tencent and more. Garrett went from completing $5 marketing gigs on Fiverr, to bootstrapping Directive to $10M+ in revenue and 60+ full-time team members, alongside his Co-Founder, Tanner Shaffer,. Their mission is to serve the biggest brands in the world. We dive into topics like what separates a great marketing agency from a good marketing agency, how to efficiently scale a bootstrapped business, how to go from marketing consultant to CEO, what the keys are to improving your discoverability, and what drives Garrett to continue working on Directive without any plans to ever stop.
35 епізодів
Поширити
Manage episode 239004287 series 2442156
Вміст надано Ben Burman. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Ben Burman або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Garrett Mehrguth is the Co-Founder and CEO of Directive. Directive is a global B2B search marketing agency specializing in ROI-driven campaigns for clients such as: Cisco, Allstate, Samsung, Tencent and more. Garrett went from completing $5 marketing gigs on Fiverr, to bootstrapping Directive to $10M+ in revenue and 60+ full-time team members, alongside his Co-Founder, Tanner Shaffer,. Their mission is to serve the biggest brands in the world. We dive into topics like what separates a great marketing agency from a good marketing agency, how to efficiently scale a bootstrapped business, how to go from marketing consultant to CEO, what the keys are to improving your discoverability, and what drives Garrett to continue working on Directive without any plans to ever stop.
35 епізодів
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Схожі до Starting It Up
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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