The Rise Of Reactive Marketing
Manage episode 314619205 series 3115425
As social media has gone from strength to strength, brands are using reactive marketing as a way of engaging with their audience on the spur of the moment, often with successful results. In order to pull off successful reactive marketing pieces, you have to be quick off the mark.
In today’s podcast, we are looking at the rise of reactive marketing
Here are the 3 points covered:
• Increase relevancy & reliability
• Increase engagement
• Build brand awareness
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