STEs1e9 - The Shark Tank Effect Show Talks with Maxwell Cohen of AfreSHeet

The LaunchPad

Maxwell Cohen has just stepped into the Shark Tank. Max has traveled from New York City to find an investment of $100,000 in exchange for 20% equity in his business, Afresheet (“A fresh sheet,” get it?). With Maxwell has come Lydia, and as Max explains, Lydia is a very busy woman. She’s a full time college student and has a part-time job in the evening, so who has time to wash their sheets? Beds are used for more than just sleeping; they are used as a desk, a hangout spot, and even as a dining room table. Pretty much everything happens on a bed. Luckily for Lydia, she sleeps on Afresheet.

Afresheet is the world’s first custom-fitted bedsheet with disposable, peelable top layers. When you soil your bed, and Lydia spills some of her cheetos to demonstrate, simply peel off that top layer, and instantly reveal the brand new layer underneath of it. For the mess, just toss it in the recycling bin! If there is another mess, do not panic – Afresheet has 7 disposable, peelable top layers. There are so many different uses for Afresheet, so moms, don’t send your kids off to college with hopes that one day they might eventually wash their sheets.

Friends coming to visit? Loan them Afresheet! Toddler isn’t feeling well? Use Afresheet! Maxwell explains that he started the company in business and poured a lot of blood, sweat, and tears into the business, but fortunately for him, he sleeps on Afresheet and can peel it away and sleep well at night.