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Ep 009: Lessons From Producing Our FIRST EVER Impact Report
Manage episode 435390726 series 3553370
Вміст надано Giorgio Cassella & Sam Biggins, Giorgio Cassella, and Sam Biggins. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Giorgio Cassella & Sam Biggins, Giorgio Cassella, and Sam Biggins або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Transparency around positive impact is swiftly becoming a core part of business communications. With CSR high on the agenda, customers, shareholders, and many other stakeholders in your business want to know that they’re supporting a business that cares.
Impact Report’s are a crucial part of positive impact comms strategies, providing the opportunity to share deep insights into everything from governance processes to carbon offsetting, and pay equality to anti-corruption. They’re also a great way to simply celebrate the amazing work your business does and share your ideas with the world!
On this episode of People Over Pixels, the chaps debate whether Impact Reports should be used as marketing tools, how they measure different aspects of Evoluted’s impact, and more as they discuss the process of writing their first ever Impact Report documenting and evaluating the agency’s positive impact over the past financial year.
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🌿 Read Evoluted’s FY 2023/24 Impact Report here:
https://www.evoluted.net/resources/evoluted-impact-report-fy-202324
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💭 Want to send us your thoughts on the pod? Message us on LinkedIn:
Find Giorgio on LinkedIn: https://www.linkedin.com/in/gjcassella/
Find Sam on LinkedIn: https://www.linkedin.com/in/sam-biggins-b88b763b/
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