Hosting Events, Rebranding, and Launching a Podcast: What We’ve Learned Year End Review - E33

KonnectHer

Wow, what a year it has been! Grab your spaghetti cookie because Sam and Rachel sit down to talk through their biggest milestones and challenges of 2023, including their largest event yet. They believe it’s important to reflect on the past year and identify what aspects of your business or personal self you want to leave behind to step into the new year with intention. These experiences are unpacked to provide not just a rich narrative, but valuable business lessons as well, such as the communicating a rebrand with your community and the financial realities of event hosting. As Sam and Rach anticipate the year ahead, they share their reframed objectives for 2024, advocating for a more focused and intentional approach to business operations. Stay tuned for the next episode where they share what they’ve planned for 2024.

Key Takeaways:

• (00:05:38) - Behind the scenes of running KonnectHer’s biggest event of the year
• (00:13:09) - The operations and costs of running a live event
• (00:16:47) - Can you profit from live events?
• (00:20:09) - Reflecting on launching the podcast
• (00:23:14) - Lessons from rebranding and the marketing campaign behind it
• (00:28:12) - Taking a step back to take a step forward
• (00:29:04) - What piece of you do you want to leave behind going into the new year?
• (00:30:49) - The world's best cookie analogy

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👉🏼 Rachel Instagram: https://www.instagram.com/rachellhague/

👉🏼 Sam Instagram: https://www.instagram.com/samconawayy/

👉🏼 KonnectHer Facebook: http://www.facebook.com/groups/konnecther/

🌐 Website: www.konnecther.net