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20. Increasing enrollment and retention at a small public college with Jay Collier at Wayne State College
Manage episode 342347354 series 3290896
Вміст надано StudentBridge. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією StudentBridge або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode, you'll hear from Jay Collier who is the Director of College Relations at Wayne State College, a small public college in northeast Nebraska.
You'll hear him discuss:
- how Wayne State has increased enrollment and retention through a culture of supporting students
- why digital is their most effective marketing channel
- how they were able to increase their enrollment marketing budget to achieve necessary targets
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Featured Case Studies ⤵️
1️⃣ Illinois College - private liberal arts college in IL
2️⃣ Wayne State College - small public in NE
3️⃣ Georgia Southern University - large public in GA
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