Perfectionism Is Ego in Disguise – 3 Mistakes All Creatives Make in Business

Salon Owners Collective

Is this you?

You started your business because you’re passionate about your craft… you want to do things well, do them your way and really channel your creativity into something that is truly your own.

Only now, you’re bogged down in ‘business stuff’ - payroll, hiring, marketing - what happened to the fun stuff?

So many Salon Owners I know have experienced this - and god knows I did when I opened my Salon.

The problem is, as entrepreneurs we’re used to a certain creative process - but when it comes to business - it just can’t thrive on love, passion, and creativity alone.

On this episode of The Salon Owners Collective Podcast, I’m joined by business coach, Laura Higgens. Based in Sydney, Laura helps creatives who are facing this very problem and today she shares the 3 main roadblocks every creative faces when they endeavour to turn their passion and craft into a profitable business.

Here are three reasons why you should listen to the full episode:

1. Learn how to move from ‘winging it’ - to a strategic and considered business roadmap
2. Step off the ‘revenue rollercoaster’ and achieve sustainable growth with two tried and tested strategies
3. Get out of your own way by challenging your inner perfectionist/ego

Want to know the 10 Best Salon Strategies for Sales and Marketing? Click here to grab a copy of my guide

I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!

RESOURCES

Click here to follow Laura on Instagram

Click here to listen to Laura’s Podcast, My business playbook

Click here to listen to Atomic Habits by James Clear