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Demar Amacker | How AI is Redefining Modern RevOps
Manage episode 449651034 series 2715362
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In this episode of the Revamp Podcast, Mark Lerner, Director of Growth Marketing at DealHub, sits down with Demare Amacker, Director of Revenue Operations at AccessiBe, to explore how AI is revolutionizing RevOps and the future of tech stacks. From AI-driven lead classification to automation in sales enablement, Demare shares real-world applications of generative AI, like ChatGPT, that are streamlining workflows and boosting efficiency in revenue operations.
Demare and Mark also discuss the evolving role of RevOps in tool selection and implementation, the importance of strategic decision-making in tech stack management, and what to expect in 2025 as AI models continue to advance. Plus, they tackle the bold predictions for AI-driven CRM systems and the increasing value of genuine human interactions in a tech-heavy world.
Key Takeaways:
0:00 Introduction
1:30 Demare’s Role at AccessiBe and RevOps Evolution
5:45 How AI Assists RevOps in Automation and Workflow
11:20 Real-Life AI Use Case: Streamlining SDR Lead Vetting
15:55 Choosing the Right Tech Stack and the Build vs. Buy Debate
22:35 Klarna’s Bold AI Move: Could Chat Interfaces Replace CRM?
30:00 Trends in RevOps for 2025 and Community Growth
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