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Next Gens Are a Values-Based Consumer Powerhouse
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Вміст надано Shelley E. Kohan. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Shelley E. Kohan або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Gen Z and the Alphas right behind them are deeply influencing brands and
workplace cultures.
Diversity, equity, and inclusion are table stakes for the next gens who have a new set of values and are hyper-socially aware. Retailers and brands that don’t see the importance of today’s cultural movement will be left whistling in the wind.
Join Robin and Shelley as they face the issues head-on. A&F and Lululemon have recovered from former leadership tone-deaf statements about customers and employees, but Victoria’s Secret may be headed down the wrong path. Listen and learn about why next gens canmake or break a business with its values-based consumer power.
For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.
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