Products Of Music podcast

54:15

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Rodrigo J. Ibieta, Director of Product Management, Hardware Products, at Universal Audio. What to expect: 🟠 Product strategy insights for developing music hardware 🟠 Inside stories from Fender and Universal Audio 🟠 Tips on progressing in Product Management Chapters: 00:00 Preview 01:00 Intro and background 06:47 Fender Acoustasonic stories 12:00 How Fender segments its customers 15:22 Product Strategy at Universal Audio 19:59 Importance of speaking with customers 20:50 Creating a product ecosystem 24:10 Ensuring product alignment 28:39 Talking Customer Lifetime Value 31:30 Defining a few terms 34:02 Process for New Business Cases 37:32 Competitor landscapes 39:30 Product feasibility process 43:03 Lessons from product disappointments 46:20 Advice to Product Managers 49:46 A few quick-fire questions 53:57 Outro 🌐 Subscribe for free on Substack: https://www.productsofmusic.com 🎥 Subscribe to Adam Wakeling's personal YouTube channel: @adamwakeling 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/products-of-music/id1683097403 🎧 Listen on Spotify: https://open.spotify.com/show/07d7lJpIRYIZ0rr31xUa5X 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
How Rob Chapman turned his guitar passion into a business 49:02

18 weeks тому49:02

49:02

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Rob Chapman, Founder of Chapman Guitars. Rob is an English musician, YouTube content creator, and the founder and co-owner of Chapman Guitars. He is is known for his popular instructional YouTube channel with over 725,000 subscribers and as demonstrator of guitar equipment for Andertons Music Co. He is a lead singer and a guitarist, previously playing for the blues/Americana band Clockwork Wolf & Co, and rock band Dorje. Watch this episode on YouTube: https://www.youtube.com/watch?v=OnC9tEEDjNQ To learn more about Chapman Guitars, visit: https://www.chapmanguitars.com/ Rob's YouTube Channel: https://www.youtube.com/@RobChappers Chapters: 00:00 Preview 01:07 Intro 02:40 The birth of Chapman Guitars 05:05 The power of customer collaboration 09:49 How to make a great guitar? 10:41 Rob's skillset that helped boost the brand 13:04 Rob's values and company values 15:12 Steering the ship in difficult times 19:57 The uniqueness of the guitar product market 23:28 Finding 'vibe' in developing products 25:12 The rise of relicing guitars 26:54 Finally talking about the café 28:36 Separating business and creative sides 33:10 The issue with YouTube product demos 36:17 Agile approach to manufacturing location 42:53 Decision to release a boutique guitar amplifier 6:10 Rob's final thoughts 48:00 Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
How Daniel Steinhardt solved a problem guitarists didn't even know they had 46:53

20 weeks тому46:53

46:53

Welcome to Products of Music, a podcast sharing inside stories and expert insights on product innovation in music technology. In this episode: Host Adam Wakeling speaks with Daniel Steinhardt, Founder of GigRig, about his 20-year journey founding the company and building it to be one of the market leaders in the guitar pedal accessory market. GigRig: https://shop.thegigrig.com/ That Pedal Show: https://www.youtube.com/thatpedalshow Chapters: 00:00 Preview 01:24 Intro 01:50 The idea for GigRig 06:00 Tone struggles and in the studio 08:00 The challenge of complex effects 11:00 Moving to the UK 12:50 Dan shows very first product 16:15 Common founder story? 20:50 The slow burn of Youtube for promotion 22:20 The niche of the niche of the niche 25:40 Dan's music and product passion 28:00 The beauty of being agile 31:25 Deciding to launch a new product 34:25 Dan's advice for new founders 40:30 What keeps Dan's drive 42:50 The 'magic' of musical connections 45:00 Outro and final thoughts 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
How Tommy Stalknecht launched Single, the direct-to-fan platform for Shopify 44:42

28 weeks тому44:42

44:42

Welcome to Products of Music, a podcast sharing Inside stories and expert insights on product innovation in music technology. In this episode host Adam Wakeling speaks with Tommy Stalknecht, co-founder and CEO of Single, the direct-to-fan platform for Shopify. Since its inception in 2018, Single has transformed the way artists engage with their audiences by empowering them to sell music, merch, video and memberships directly to fans. Under Tommy's leadership, Single has facilitated the sale of over 5 million digital albums, reported 16 million albums to Billboard, and hosted livestream events for millions of viewers worldwide. To learn more about Single, visit: https://www.single.xyz Chapters: 00:00 Preview 00:45 Intro 01:07 Tommy's LinkedIn post 02:14 Single's origin story 10:52 The MVP of Single 13:00 Validating the MVP 14:53 Analytics feature development 16:38 Live-streaming integration 20:00 Single's org structure 21:08 Being a hands-on founder 22:26 NFT feature introduction 26:42 Are NFTs dead? 28:42 Patreon competitor 31:40 Tommy's product vision 33:30 Single's approach to product development 35:46 How Tommy prioritises 37:58 Tommy's lessons for new founders 42:30 Getting close to customers 43:40 Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

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7 Steps to Become an AI PM | Aakash Gupta of Product Growth 52:12

41 weeks тому52:12

52:12

Aakash Gupta writes the Product Growth newsletter for over 140,000 subscribers and hosts the Product Growth podcast, where he helps product managers, product leaders and aspiring product managers. In today's episode: Aakash's journey to newsletter success The 7 steps to follow to become an AI Product Manager Aakash's tips on growing your network and audience — Aakash's contact info: • LinkedIn: https://www.linkedin.com/in/aagupta • Product Growth Newsletter on Substack • Product Growth Podcast on YouTube — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling In this episode, we cover: (00:00) Preview (00:49) Intro (02:01) The growth of Product Growth (07:32) Step 1: Shape your content diet (12:55) Step 2: Take relevant courses (20:25) Step 3: Gain hands-on experience (23:46) Step 4: Structure your portfolio (26:25) Step 5: Network (36:38) Step 6: Snag interviews (41:14 ) Step 7: Ace the homework and interview (50:52) Final thoughts Useful links from the episode: AI for Everyone by Andrew Ng Jeff Su's YouTube channel Dwarkesh Patel's Podcast SVPino on YouTube 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

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It Depends. The Art of Product Decision Making | Phil Hornby (Product Coach) 44:44

48 weeks тому44:44

44:44

Phil Hornby is a passionate product leadership coach. Helping product leaders to think clearly, make strong decisions, and take powerful action that drives high-impact outcomes. In today's episode: The 'how' and 'who' of product decision making Key principles in product decision making — Phils's contact info: • LinkedIn: https://uk.linkedin.com/in/philhornby • Talking Roadmaps Podcast on YouTube • It Depends book: https://www.forproductpeople.com/content/books/it-depends — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling In this episode, we cover: (00:00) Preview (00:55) Intro (01:55) Why the book? (04:13) Where to start with product decision making? (07:05) How to decide and who decides? (11:51) Product leadership decision foundations (16:44) Getting to, making and implementing (18:33) Resolving dysfunctional teams (24:54) The importance of conflict (28:42) Decision conviction (33:09) Prioritisation frameworks (37:13) A few extra decision principles (41:00) The number seven (42:40) Final thoughts 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
Seven superpowers of great product managers | Amy Mitchell, Principal PM at Dell Technologies 59:08

52 weeks тому59:08

59:08

Amy Mitchell is Principal Product Manager at Dell Technologies and author of Product Management IRL newsletter on substack. In today's episode: The seven superpowers of great product managers (that they don't say on job descriptions) Tactics to grow these superpowers — Amy's contact info: • LinkedIn: https://www.linkedin.com/in/amycmitchell • Substack: https://amycmitchell.substack.com/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ In this episode, we cover: (00:00) Preview (00:49) Intro (02:20) Overview of the seven superpowers (04:00) Empathy (11:20) Communication skills (19:36) Resilience (24:29) Discernment (30:49) Prioritisation by value (40:35) Patience (48:00) Blending skills (50:56) Future of product management (56:40) Final thoughts 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
Improve your communication skills with visual mapping | Christoph Steinlehner, Product Coach 40:14

1 year тому40:14

40:14

Christoph Steinlehner is a Product Management coach who helps product managers and leaders that are feeling stuck in their work caught and struggling to facilitate between different perspectives in a business. In today's episode: The challenges of effective business-product communication How visual mapping can help improve communication The MAPPER method walkthough — Christoph's contact info: • LinkedIn: https://www.linkedin.com/in/csteinlehner • Website: https://csteinlehner.com/ • Substack contributor: https://mapperclub.substack.com/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ In this episode, we cover: (00:00) Preview (00:54) Intro (02:01) Main challenges in effective communication (03:40) X-department perspectives in communication (05:20) The bigger picture (08:28) What is visual mapping? (11:48) Differences in types of visual maps (16:18) Walkthough of MAPPER method (25:20) Reflection part of MAPPER (26:03) Similarity to Event Storming (27:53) Challenges in implementing MAPPER (33:21) Resistance to new frameworks (34:50) Leveraging AI with the MAPPER method (39:04) Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

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Using AI to uncover product data insights | Mo Hallaba, CEO of Datawisp 42:10

1 year тому42:10

42:10

Mo Hallaba is CEO of datawisp.io , an AI-based analytics tool to help non-technical teams understand their product and users better. He was previously working in financial services and the e-sports industry. In today's episode: The challenges of data-informed decision making How AI can help solve some of these challenges The limitations of AI — Mo and Datawisp's contact info: • Twitter/X: https://www.x.com/electronicmo • Website: https://www.datawisp.io — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ • YouTube: https://www.youtube.com/@TheProductDevelopmentPodcast In this episode, we cover: 00:00 Preview 01:23 Intro 02:25 Mo's background 04:04 How e-sports teams use data 05:55 Challenges with using product data 08:31 AI removing technical barriers 09:49 Culture of caring about data 11:58 Scooter app example in datawisp 13:35 Exploration of data 14:30 Correlation vs causation 15:47 Limitations of AI in creativity 19:42 Getting buy-in for change 22:19 AI data solutions 26:01 Gen AI blended with product data 29:54 Difference perspectives on UX 32:55 The more data the better 36:50 Transparency of data and insight logic 37:51 Usefulness of having technical knowledge 39:30 Final thoughts 41:12 Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
A Brief History of Digital Publishing and Future Tech & Tactics (Jonny Kaldor, CEO of Pugpig) 58:29

1 year тому58:29

58:29

Jonny Kaldor is CEO and Founder of Pugpig, a web and app developer for publishers. He was previously CTO at News UK. In today's episode: • A brief history of digital publishing • The current state of the digital publishing market • Successful tactics and tech that publishers should employ — Jonny's and PugPig's contact info: • LinkedIn: https://www.linkedin.com/in/jkaldor • Website: https://www.pugpig.com Report mentioned in episode: https://www.pugpig.com/the-media-collective-on-retention-economics/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ • YouTube: https://www.youtube.com/@TheProductDevelopmentPodcast In this episode: 00:00 Preview 00:56 Introduction 02:00 From print to digital 03:17 Types of publishing 04:00 How things have changed in publishing 08:00 News Media as first movers 13:00 Products for consumer magazines 16:28 Utility as a tool for consumer magazines 17:52 Creating daily and weekly user habits 24:00 Digital editions and 'finishability' 27:38 Print vs Digital UX 28:40 Audience profile of mobile apps 32:56 What makes a great digital publishing platform 34:00 Publishing apps versus the 'big' apps 36:00 Use of audio 40:00 Repurposing content 41:00 The need for publishers to invest in editorial 43:35 Insights on gating tactics 52:10 The importance of the Friends Zone 54:26 Jonny's takeaways 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
A New Path for Product Leaders Tired of the Corporate Grind | Henry Latham (Founder, Break Free) 52:46

1 year тому52:46

52:46

Henry Latham is Founder of Break Free. He is a 2x bootstrapper and has coached over 280+ people through his Prod MBA. In today's episode: • Henry's product journey • A deep dive into his manifesto for senior product people tired of the corporate grind. • How to launch a micro-business — Henry's contact info: • LinkedIn: https://www.linkedin.com/in/henrylatham/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ • YouTube: https://www.youtube.com/@TheProductDevelopmentPodcast — In this episode, we cover: (00:00) Preview (00:51) Intro (01:28) Henry's background (03:00) Moving on from Prod MBA (06:56) Theory versus practice (08:07) The current state of product leadership (14:10) Unmet expectations in product roles (16:48) Promotions mean more stress and less fulfilment (20:38) Stress in product roles (25:17) Lack of passion (27:13) Who should start a micro business (30:03) How to improve your product skills (34:00) Fundamentals in launching a product (37:50) Finding the root problems (41:40) The importance of product positioning (43:56) How to start a business (47:35) The will required (50:30) Key takeaways (51:50) Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
Building Personalised Product Experiences | Varun Ghatge (Head of Product, BBC) 43:47

1 year тому43:47

43:47

Varun Ghatge is Head of Product at the BBC, with a focus on cross-product personalisation and recommendation for all BBC brands. In today's episode: • Varun's journey into Product • Key elements of building personalised product experiences • The challenges in implementing recommendation features — Varun's contact info: • LinkedIn: https://www.linkedin.com/in/varun-ghatge/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ • YouTube: https://www.youtube.com/@TheProductDevelopmentPodcast — In this episode, we cover: (00:00) Preview (01:00) Introduction (01:37) Varun's journey into Product Management (02:38) Definitions of personalisation (04:10) Key elements in recommendation models for PMs. (07:40) Avoiding negatively impacting your metrics (09:46) How to improve your product sense (13:10) Best practices for personalisation in products (23:40) Where to start in building recommendation features (31:24) How to best use your data (32:59) Challenges of maintaining data and algorithms (37:44) Unintended impacts in personalisation features (39:22) Building vs buying (41:38) Key takeaways 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
How to find Product Market Fit | Dan Olsen (Author, The Lean Product Playbook) 47:14

1 year тому47:14

47:14

Dan Olsen is the author of the Amazon Bestseller 'The Lean Product Playbook', and host of the Lean Product Meetup. He is also a Product Management Trainer and Speaker, helping executives build great products and strong product teams In today's episode: • Dan's journey into Product • A step-by-step guide to find Product Market Fit • What new tools are helping with Product Management in 2024 — Dan's contact and company info: • LinkedIn: https://www.linkedin.com/in/danolsen98/ • Twitter: https://twitter.com/danolsen • Website: https://www.dan-olsen.com — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ — In this episode, we cover: (00:00) Preview (01:57) Introduction (02:38) Dan's background (05:04) The story behind writing The Lean Product Playbook (07:46) General overview of the Product Market Fit Pyramid (10:58) Target Customer layer (16:13) Underserved Needs layer (25:46) The Value Prop layer (33:26) Feature Set and UX layers (35:31) Different types of MVPs (39:20) What's different in 2024 (44:44) Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
AI and the State of Product Management | Carlos Gonzalez de Villaumbrosia (Founder & CEO, Product School) 39:06

2 years тому39:06

39:06

Carlos Gonzalez de Villaumbrosia is Founder and CEO of Product School, and an entrepreneur with over 15 years of experience building global companies and digital products. He founded Product School in 2014, which is the global leader in product training with a community of over two million members. All of its instructors are real-world Product Leaders working at top Silicon Valley companies including Google, Meta, Netflix, Airbnb, Uber, and Amazon. In today's episode: • How Product Management has changed in 2024 • Impact of AI in product development • How to navigate the current product job market — Carlos's contact and company info: • LinkedIn: https://www.linkedin.com/in/villaumbrosia/ • Website: https://www.productschool.com/ — Where to find the host, Adam Wakeling: • Twitter: https://twitter.com/adamjwakeling • LinkedIn: https://www.linkedin.com/in/adam-wakeling-26494b35/ — In this episode: (00:00) Coming up (01:40) Introduction (02:21) Carlos's background (04:14) Pull to Product Management (06:12) How PM tools have changed (08:12) First steps into Product Management (09:22) The current job market challenges (12:28) The Product career ladder (15:22) How the PM role has now changed (19:22) Building a great product in 2024 (23:28) The rise of generative AI (25:44) First steps in implementing AI Product strategies (30:00) Importance of AI technical knowledge for PMs (32:50) Risks of AI (37:33) Final thoughts (38:35) Outro 🌐 Subscribe for free on Substack 🎧 Listen on Apple Podcasts 🎧 Listen on Spotify 🌐 Follow the host on LinkedIn 🌐 Follow the host on X…

Products of Music

1
How to become Evidence-Guided | Itamar Gilad (Author, ex-Google, ex-Microsoft) 58:29

2 years тому58:29