Driving more customers online with Alistair Venn, Menulog

Online Retailer

Recorded at Online Retailer 2017 in Sydney, here we chat with Alistair Venn, Managing Director of Australian pioneering food ordering business Menulog about: - Using the speed and scale of online to grow brick and mortar businesses - Getting the marketing mix right; customer acquisition through Omni Channel Marketing - Delivering results for restaurants; driving online customers with effective co-Marketing Alistair Venn is Managing Director of Menulog in Australia and New Zealand, leading a team of more than 300 staff to drive the region’s largest and most popular food delivery service. Alistair joined Menulog, part of the JUST EAT group in May 2016, following four years as the CEO of Groupon Australia. In this role, Alistair created one of Australia’s most engaging e-commerce marketplaces, facilitating interaction between more than 5 million members and over 5,000 local businesses every day. Alistair’s mandate when joining JUST EAT was to transform the Menulog team, processes and technology to further accelerate the meteoric rise of the brand and, in just a few short months, Alistair has already made significant progress towards this goal. With more than a 30% increase in local staff in the past four months, the local Menulog team has grown significantly and now works to support more than 8,500 restaurant partners, serving more than 2.8 million active customers across Australia and New Zealand. Having led the re-launch of the Menulog platform earlier this year, 2017 will see unprecedented tech innovation for the brand. With a career spanning high-tech mining, manufacturing and e-commerce across five continents, Alistair has developed a unique skill set that allows him to deliver not just percentage growth, but dollar growth, by providing the vision and leadership required to grow businesses at scale, and deliver substantial returns for investors. Originally trained as an electronic engineer, Alistair held operations and leadership roles at global organisations such as Siemens and Rolls-Royce Aerospace. Having achieved a Bachelor of Engineering from Stellenbosch University, Alistair went on to complete an MBA at INSEAD business school in France and Singapore. “It’s a really exciting time (for) Menulog, amidst Australia’s online food delivery boom. The industry has seen a new wave of growth, and my role (is) to ensure Menulog continues to lead the charge in Australia’s food delivery space." - Alistair Venn