It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
Fast Five Shorts | Amazon Includes In-store Digital Ads Within Its Retail Media Network
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In the latest edition of the Omni Talk Fast Five, sponsored by Microsoft, the A&M Consumer and Retail Group, Takeoff, Sezzle, and Silk, Chris Walton and Anne Mezzenga discuss: Amazon Includes In-store Digital Ads Within Its Retail Media Network For the full episode head here: https://omnitalk.blog/2022/11/10/fast-five-can-michelle-gass-do-for-levis-what-she-did-for-kohls-lets-hope-not/
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