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Meet Dr. Ethan Decker, President of Applied Brand Science | Career Paths for PhDs
Manage episode 371943741 series 3454059
Вміст надано Jasmin M. Goodman, Ph.D. & Maryann Kwakwa, Ph.D., Jasmin M. Goodman, and Maryann Kwakwa. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Jasmin M. Goodman, Ph.D. & Maryann Kwakwa, Ph.D., Jasmin M. Goodman, and Maryann Kwakwa або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Office Hours: Career Pathways for PhDs is dedicated to helping people with doctorates explore careers from academia to industry!
Host/Show Creator: Dr. Jasmin M. Goodman
Co-Creator & Executive Producer: Dr. Maryann Kwakwa
Want to share your PhD story? Email hello@jasmingoodman.com
About Our Guest:
Ethan Decker, PhD, is president of Applied Brand Science and a world-renowned expert on brand growth. He helps brands learn and apply the science of consumers, brands, and advertising to make their marketing more effective and their brands more valuable. A scientist by training and a marketer by trade, he received a PhD in ecology before switching to market research, and then eventually advertising. He's worked at the world’s leading ad agencies with Procter & Gamble, Kellogg, Nike, Discovery, Domino’s, PepsiCo, Whirlpool, and others. He’s a frequent presenter and lecturer on the topic of brand science.
Connect with Dr. Decker!
https://appliedbrandscience.com
https://www.linkedin.com/in/ehdecker/
https://www.linkedin.com/company/appliedbrandscience
https://twitter.com/ehdecker
19 епізодів
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