How to apply “storylistening” to rethink processes with Astrid Kirchhoff from hummingbirds

New Process Podcast

#023: In this episode, I’m speaking with Astrid Kirchhoff from Hummingbirds about how to apply storylistening to open up our perspectives to a new way of rethinking processes.
Astrid provides a broad explanation of how using the art of careful listening and the power of many authentic narrated experiences to better understand values, attitudes, and motivations.
We’ll get a deeper understanding of how humans are storytelling animals, mixed in with a three-step approach of storylistening, story collection, and understanding the story, can help you engage and understand your client’s goals and target as an expert, at a more in-depth level and execute their ideas, goals and true intentions, purposefully and effectively.
Today's Guest

Astrid Kirchhoff
Astrid is a Narrative Facilitator at Hummingbird’s . She studied systemic organizational development at the Center for Systemic Research and Consulting in Heidelberg, as well as organizational development at Stuttgart Media University. Before specializing in this area, Astrid worked as an Account Executive for several companies in the marketing sector and has run her own advertising company for 10 years.
Astrid is here to tell you more about what storylistening really is, and how we can apply this to processes, to rethink processes, to cultivate a more human-centric, process management approach.
Hummingbirds is a company built by experienced entrepreneurs, creative people, strategists, scientists, and thinkers. They take big stories and provide meaningful data that can help management, entrepreneurs, and businesses improve their strategies through effective communication and help to better understand complex systems, team relations, and their market, story by story.
You'll learn

• What storylistening is
• How the typical process of storylistening looks like
• How storylistening can be applied to rethink process modeling
• What the secret ingredients of a storylistening project are
• What Astrid’s top recommendations to rethink processes are

I hope, you enjoy this episode of the New Process Podcast and are curious to learn more in the next episode. Hit subscribe to not miss it!
If you'd like to get the links and show notes for this episode, head to:
https://www.NewProcessLab.com/episode23

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