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PR Tips from Travel Writers
Manage episode 398368353 series 2751462
Вміст надано Fletcher Marketing & PR and Fletcher Marketing + PR. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Fletcher Marketing & PR and Fletcher Marketing + PR або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
On this episode of MsInterPReted, Fletcher’s director of media relations, Allison Lester, talks about travel writing, pitching and hosting media tours. We welcome two travel writers to talk about their experiences in travel writing. They provide advice and talk about the trends in the travel journalism industry.
Susan Barnes has more than 20 years of journalism experience and writes for multiple outlets including USA Today, Food and Wine, Garden and Gun, Travel + Leisure - just to name a few. She writes about travel, lifestyle, food and beverage.
Ashlee Fechino is the founder of the Happiness Function, which is a travel outlet she started to inspire happiness through travel and outdoor recreation in the U. S. She's also a nationally syndicated travel writer.
On this episode, we discuss multiple topics:
· How our guests got into travel writing and what it’s like as a career.
· The dos and don’ts of pitching travel journalists.
· What qualities make for a great press trip.
· How to get coverage in some of the travel industry’s biggest outlets.
· Trends in the rise of wellness travel.
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