Millionaire Mondays - How FanCode Is Changing Sports Consumption in India

Millionaire Mondays by Backstage with Millionaires

Today's episode of Millionaire Mondays is extra special - because it's also the first episode being featured in #StartupSpotlights, a Google Play initiative, where inspiring startup founders share their untold growth stories. In today's episode, we're in conversation with Yannick Colaço, co-founder of FanCode, a one-stop destination for sports fans in India. FanCode has more than 100M lifetime users, making it one of the largest sports streaming platforms in the country. 00:00 - Introduction 04:08 - Career Beginnings and NBA Experience 11:23 - The Inspiration behind FanCode 17:15 - Starting FanCode 25:22 - Team and Culture at FanCode 38:11 - Navigating the Pandemic 42:28 - Growth and Expansion Post-Pandemic 45:52 - Monetization and Revenue Strategies 48:45 - Merchandise and New Ventures 56:28 - Future Plans and Innovations 58:33 - Outro Yannick Colaço and Prasana Krishnan started FanCode in 2019. The company has positioned itself as a comprehensive destination for sports fans, offering a variety of services including live streaming, non-live content, sports statistics, and merchandise. Yannick Colaço previously worked with NBA India as managing director, while Prasana Krishnan was a former executive at sports pay-television broadcasters Sony Pictures Networks and Neo Sports. FanCode raised $50 Million in May 2021. One of FanCode’s significant strengths lies in its comprehensive sports coverage. The platform offers live streaming of matches, which includes not just major leagues and tournaments but also smaller, regional, and even grassroots events. This has democratised access to sports content, enabling fans to follow their favourite sports and teams regardless of their geographic location. FanCode also provides detailed sports statistics and real-time data, enhancing the viewing experience for sports enthusiasts who crave in-depth insights. Expanding beyond digital content, FanCode also offers sports merchandise, allowing fans to purchase official team gear. During the ICC World Cup 2023, FanCode was the official partner for Indian team jerseys. Social Links Google India’s IG: https://www.instagram.com/googleindia/?hl=en Google India’s X: https://x.com/GoogleIndia https://x.com/googledevsin?lang=en Google India’s YouTube: https://www.youtube.com/@GoogleDevelopersIndia https://www.youtube.com/GoogleIndia Google India’s LinkedIn: https://www.linkedin.com/showcase/googleplaybiz/posts/?feedView=all FanCode’s LinkedIn: https://www.linkedin.com/company/fancode/mycompany/?viewAsMember=true FanCode’s Instagram: https://www.instagram.com/fancode/?hl=en FanCode’s X: https://x.com/FanCode Yannick's LinkedIn: https://www.linkedin.com/in/yannick-colaco-237aab11/ Yannick's X: https://x.com/yansports [This podcast is sponsored by Google Play.] #FanCode #StartupSpotlights #GooglePlay