Choosing Between SEO vs. PPC for Your Business (What to Use & When)
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This story was originally published on HackerNoon at: https://hackernoon.com/choosing-between-seo-vs-ppc-for-your-business-what-to-use-and-when.
Discover the differences between SEO and PPC, and learn when to use each strategy to maximize your business's online visibility and success.
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This story was written by: @maulikmasrani. Learn more about this writer by checking @maulikmasrani's about page, and for more stories, please visit hackernoon.com.
SEO is the art of climbing the search engine ranks without paying a dime per click. PPC is a model where advertisers bid on keywords and pay a fee each time their ad is clicked. This blog is your trusty map, helping you choose the perfect path for your business.
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