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Empowered Book Review
Manage episode 457796370 series 3618484
Вміст надано Mark Donnigan. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mark Donnigan або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Every tech company, from startups to industry giants, must recognize that technology drives business success.
In this episode of the Marketing Execution Podcast, I dive into insights from Marty Cagan and Chris Jones' book "Empowered," revealing that empowering product leaders and their teams can significantly enhance customer experiences and drive growth.
You will discover how to implement a focused GTM strategy that transforms your approach to product development, aligns technology with business goals, and fosters a culture of innovation. Provided you listen to the end, you will learn how setting clear objectives using the OKR framework can lead to measurable outcomes, ultimately creating a pathway for sustainable revenue scaling.
Pay attention as I share actionable steps to cultivate empowered teams that embrace experimentation and turn failures into strategic learning opportunities.
Visit https://growthstage.marketing to learn how Marketing Pods enable companies to scale their marketing impact without a big team, expensive consultants, or agencies.
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