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Ep 71: Leslie Serrero talks to Godfrey Deeny about “Selling the Dream of Luxury Spirits” EN
Manage episode 427166310 series 3584424
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Meet our latest podcast guest, Leslie Serrero, International Managing Director of Casa Komos Brands Group (CKBG), a multinational company in the luxury spirits industry, with flagship products like the meticulously crafted Komos Tequila and the exquisite Superbird line.
In this episode, Leslie engages in an intriguing conversation with Godfrey Deeny, Global Editor in Chief of Fashion Network, where she discusses her transition from the world of consulting to the luxury industry, particularly in the realm of luxury spirits.
Get an insight into Leslie’s successful translation of luxury principles into a comprehensive lifestyle brand, extending beyond the boundaries of a typical spirit brand. Explore the growth potential of the luxury spirits and ready-to-drink industry, and cultural variations in consumer preferences, to find out how CKBG is gaining its exclusive competitive advantage in the industry.
Join us for a captivating discussion with Leslie Serrero, a prominent leader in the luxury spirits industry, as she shares invaluable perspectives on the evolving market landscape and prospects.
This podcast is brought to you by Luxurynsight, the pioneer and leader in providing data-driven solutions for luxury, fashion, and beauty industries, and FashionNetwork.com, the leading source of information for fashion professionals worldwide.
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