#129: Anita Bhagwandas - Pitching And Crafting Viral Stories, Navigating ADHD, and Breaking Beauty Myths.

London Writers' Salon

Award-winning journalist Anita Bhagwandas on her journey from ambitious intern to a celebrated writer with bylines in The Guardian, Vogue, and Condé Nast Traveler. Anita shares practical advice on pitching as a freelance journalist, crafting impactful articles, and how she finds the hidden angle for a topic. She opens up about her experiences as a neurodivergent writer, offering insights into managing ADHD, navigating rejection, and staying creative. We delve into the research behind her groundbreaking book, Ugly: Why the World Became Beauty Obsessed and How to Break Free, revealing the hidden histories of beauty standards.

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ABOUT ANITA BHAGWANDAS

Anita is a renowned journalist and a leading voice in beauty culture. As a former Beauty Director at top publications like Stylist and Marie Claire, she has built a distinguished career spanning print, digital, and broadcast media. Her critically acclaimed book, Ugly explores the origins and impact of unrealistic beauty standards, blending personal narrative with insightful cultural analysis.

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RESOURCES & LINKS

• 📄 Interview Transcript (unedited)
• Ugly by Anita Bhagwandas
• The Powder Room - Anita’s Substack
• The Shift - Sam Baker’s Substack
• Fearing the Black Body by Sabrina Strings

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