LETTERS READ INCUBATOR VIII: The Power of a Personal Letter

LETTERS READ

Вміст надано Nancy Sharon Collins. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Nancy Sharon Collins або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

3y ago 5:07

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As prelude to the Thanksgiving, 2021 reading, we share advertising executive Ron Thomson's story about the letter he wrote to motion picture actress, Audrey Hepburn, and the friendship that ensued. Thomson is President - Marketing, Beuerman Miller Fitzgerald, Inc. The oldest agency in the southern United States. By the time they met, Hepburn had already starred in Breakfast at Tiffany's, Charade, and My Fair Lady. Winning Academy, Emmy, Grammy, and Tony Awards.

When Thomson sent the pivotal letter, Hepburn was devoting herself to UNICEF. Her work with UNICEF was the reason Thomson became emboldened enough to write to the famous Hollywood star.

Back in the day (1960s) Thomson worked with Don Smith, art director and fellow adman at Knox Reeves Fitzgerald in New Orleans. It was the largest advertising agency in the South. The Letters Read Thanksgiving podcast tells one story about the old ad-days Don and Ron share.

Image: Paramount-photo by Bud Fraker - eBayfrontback, Public Domain.

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#New Orleans #Nancy Sharon Collins #Arts