From Boring to Brilliant: How to Write Subject Lines That Work

Lets Run Email Marketing

In today's episode of Lets Run Email Marketing, Nick and Fraser discuss subject lines. They go over what makes a good subject line (and a bad one), some examples from brands they have seen and clients they have worked with and some top tips on how make better subject lines.
Whether you're marketing a product, sending a newsletter, or simply aiming for better open rates, mastering subject lines is crucial. We break down proven strategies, from using power words to leveraging curiosity and personalisation, to help transform your emails from ignored to eagerly opened. Tune in to learn practical tips that will make your subject lines stand out in crowded inboxes and capture your audience's attention effectively.