America is more divided than ever—but it doesn’t have to be. Open to Debate offers an antidote to the chaos. We bring multiple perspectives together for real, nonpartisan debates. Debates that are structured, respectful, clever, provocative, and driven by the facts. Open to Debate is on a mission to restore balance to the public square through expert moderation, good-faith arguments, and reasoned analysis. We examine the issues of the day with the world’s most influential thinkers spanning s ...
…
continue reading
Вміст надано Legal Talk Network. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Legal Talk Network або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Схожі до Legal Talk Network - Law News and Legal Topics
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Player FM - додаток Podcast
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))
10 ESSENTIAL Digital Marketing Tools for Lawyers (MUST HAVE!)
Manage episode 419551955 series 87928
Вміст надано Legal Talk Network. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Legal Talk Network або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Whether you have a DIY approach to your law firm marketing or an in-house team at your beck and call, you really should be using the top tools of the trade, and Gyi and Conrad share just what you need! But first—many, many SEOs preach that you should keep ALL your old content… but we’re pretty sure you really need to toss the majority of that bulk overboard.
Is your website riding a bit low in the water? We keep hearing marketers say that your old content is some sort of treasure trove, but, more likely, it’s just outdated junk that needs to be jettisoned—quickly. Clearing things out can make more valuable content perform better, and Gyi and Conrad lay out how to decide what should stay and what should go.
Next, the list you’ve always needed to fill up your marketing toolbox! Depending on your approach and resources, the guys outline three different lists of essential tools to help you hone your marketing tactics.
Total Beginner - The DIY Lawyer’s Marketing Tools
- Google Searches
- Meta’s Ad Library
- Google Maps
- CallRail
- Camera
- Microphone - SM58, MV7, or similar.
Intermediate Tools - For the Those With Growing Expertise
- Local SEO Tools: Local Falcon, BrightLocal, Whitespark, or Places Scout.
- Intake Management Software: Clio Grow, Lawmatics, Litify, Lead Docket, etc.
- A Link Index Tool: Ahrefs, Semrush, Moz
Advanced Tools - for the Seasoned Pro, Marketing Directors, SEO Leads, and the Like!
The News:
- Google I/O 2024 (their developer conference) just wrapped up, so what’s gonna be happening with the latest in the search realm? Google is adding more AI to its search results | TechCrunch and Generative AI in Search: Let Google do the searching for you.
- ChapGPT 4.0 (Omni) is now available, and we’re all just still hoping AI isn’t going to eventually kill us all: Hello GPT-4o | OpenAI
- LSA now means Let’s Screw Attorneys — So, should you play the game or just quit now?
- Thanks? We got a blog award: The 16 Best Legal Marketing Podcasts Of 2024
- Gyi and Conrad will both be participating in the Law Firm Growth Summit from May 21-23.
- And, LocalU Detroit is coming up on June 24th!
Mentioned in this Episode:
The Bite - Lunch Hour Legal Marketing Newsletter!
2203 епізодів
Поширити
Manage episode 419551955 series 87928
Вміст надано Legal Talk Network. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Legal Talk Network або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Whether you have a DIY approach to your law firm marketing or an in-house team at your beck and call, you really should be using the top tools of the trade, and Gyi and Conrad share just what you need! But first—many, many SEOs preach that you should keep ALL your old content… but we’re pretty sure you really need to toss the majority of that bulk overboard.
Is your website riding a bit low in the water? We keep hearing marketers say that your old content is some sort of treasure trove, but, more likely, it’s just outdated junk that needs to be jettisoned—quickly. Clearing things out can make more valuable content perform better, and Gyi and Conrad lay out how to decide what should stay and what should go.
Next, the list you’ve always needed to fill up your marketing toolbox! Depending on your approach and resources, the guys outline three different lists of essential tools to help you hone your marketing tactics.
Total Beginner - The DIY Lawyer’s Marketing Tools
- Google Searches
- Meta’s Ad Library
- Google Maps
- CallRail
- Camera
- Microphone - SM58, MV7, or similar.
Intermediate Tools - For the Those With Growing Expertise
- Local SEO Tools: Local Falcon, BrightLocal, Whitespark, or Places Scout.
- Intake Management Software: Clio Grow, Lawmatics, Litify, Lead Docket, etc.
- A Link Index Tool: Ahrefs, Semrush, Moz
Advanced Tools - for the Seasoned Pro, Marketing Directors, SEO Leads, and the Like!
The News:
- Google I/O 2024 (their developer conference) just wrapped up, so what’s gonna be happening with the latest in the search realm? Google is adding more AI to its search results | TechCrunch and Generative AI in Search: Let Google do the searching for you.
- ChapGPT 4.0 (Omni) is now available, and we’re all just still hoping AI isn’t going to eventually kill us all: Hello GPT-4o | OpenAI
- LSA now means Let’s Screw Attorneys — So, should you play the game or just quit now?
- Thanks? We got a blog award: The 16 Best Legal Marketing Podcasts Of 2024
- Gyi and Conrad will both be participating in the Law Firm Growth Summit from May 21-23.
- And, LocalU Detroit is coming up on June 24th!
Mentioned in this Episode:
The Bite - Lunch Hour Legal Marketing Newsletter!
2203 епізодів
Усі епізоди
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Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.
Схожі до Legal Talk Network - Law News and Legal Topics
America is more divided than ever—but it doesn’t have to be. Open to Debate offers an antidote to the chaos. We bring multiple perspectives together for real, nonpartisan debates. Debates that are structured, respectful, clever, provocative, and driven by the facts. Open to Debate is on a mission to restore balance to the public square through expert moderation, good-faith arguments, and reasoned analysis. We examine the issues of the day with the world’s most influential thinkers spanning s ...
…
continue reading
Tempers fly as the newsmakers of the week face-off in this award-winning show. Anchored by Sanket Upadhyay, this weekly program has politicians battlling wits with a live audience.
…
continue reading
An independent podcast examining what the U.S. Congress is doing with our money and in our names. www.congressionaldish.com Follow @JenBriney on Twitter
…
continue reading
"OPB Politics Now" is a weekly podcast that takes a deep dive into the hottest political topics in Oregon and the Northwest. Every Friday, OPB’s political reporters and special guests offer in-depth analysis, discussion and insight into candidates, events and issues.
…
continue reading
TED is a nonprofit devoted to ideas worth spreading. On this video feed, you'll find TED Talks to inspire, intrigue and stir the imagination from some of the world's leading thinkers and doers, speaking from the stage at TED conferences, TEDx events and partner events around the world. This podcast is also available in high-def video and audio-only formats.
…
continue reading
Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
…
continue reading
The day's biggest news dissected by the day's newsmakers. Diverse opinions from across the political spectrum. The show that makes you decide, are you the Left, Right or the Centre?
…
continue reading
NORTH IDAHO NOW is the official podcast of the Idaho Panhandle, providing the latest news from Kootenai, Bonner, Shoshone and Boundary counties.
…
continue reading
Although the world is becoming mostly sedentary, our bodies still require a wide variety of daily movements in order to work well. Many of us struggle to get regular exercise, but even that can fall short of nourishing the body from head to toe. How can we move more—a lot more—when we have sore, stiff parts and overly busy lifestyles? Join Katy Bowman M.S., biomechanist, author, and movement educator as she combines big-picture lessons on biomechanics, kinesiology, physiology, and natural hu ...
…
continue reading
Puck senior political correspondent Tara Palmeri is here to help you get through what may be the most chaotic and consequential presidential election cycle of our lifetime. With 15 years covering politics, Tara speaks with the smartest political brains to discuss what is happening behind the scenes in Washington D.C., and on the campaign trail.
…
continue reading
Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
