Aliza Licht Reveals Her Top Rules for Authentic Social Media Engagement and Performance

LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht

Вміст надано Aliza Licht. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Aliza Licht або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

4M ago 32:36

MP3•Головна епізоду

I've been getting so many questions about my social media strategy, so I finally made an episode about it! In the latest episode of Leave Your Mark, I share my personal rules and tips for authentic engagement. I delve into my personal strategies and unwritten rules for effective social media engagement and performance, especially on Instagram. Spoiler alert: I discuss why I avoid a content calendar, emphasize posting out of passion rather than obligation, and outline the importance of brand guardrails. I provide insights on identifying stakeholders, staying genuine, and using native platform tools to optimize performance. I also share practical tips on content creation, visual identity, and cross-platform strategies to enhance personal branding. The episode spills a lot of tea on how to creating meaningful and impactful social media content.

00:00 Introduction to Social Media Rules

01:17 The Importance of Authentic Posting

02:16 Understanding Brand Guardrails

02:54 Defining Your Social Media Goals

05:41 Content Pillars and Visual Identity

13:34 Effective Use of Social Media Tools

18:36 Collaborations and Posting Strategies

24:27 Final Thoughts and Platform Strategies

229 епізодів

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