2. Hollywood’s Paul Weiland reveals the key to profit-growing advertising campaigns

James Reed: all about business

James Reed: all about business

7:46

Send us a text On this very funny short Bonus Show, standup comic Mack Dryden shares his story about going to the Dentist...you'll never believe what happens...Hilarious! Look for Mack Dryden's "NEW" Dry Bar Comedy Special... Please Listen, Enjoy, and Share where you can...Thanks!! Support the show Standup Comedy Podcast Network.co www.StandupComedyPodcastNetwork.com Free APP on all Apple & Android phones....check it out, podcast, jokes, blogs, and More! For short-form standup comedy sets, listen to: "Comedy Appeteasers" , available on all platforms. New YouTube site: https://www.youtube.com/@standupcomedyyourhostandmc/videos Videos of comics live on stage from back in the day. Please Write a Review: in-depth walk-through for leaving a review. Interested in Standup Comedy? Check out my books on Amazon... "20 Questions Answered about Being a Standup Comic" "Be a Standup Comic...or just look like one"…

рік тому 50:01

MP3•Головна епізоду

At a time when consumers are fed up of ads (and advertisers), how can you connect with your target customers and stop them hitting the ‘skip now’ button?

In this episode of All About Business, James Reed is joined by award-winning director and veteran ad-man Paul Weiland OBE. He’ll share how some of Britain’s most well-loved ads were created, how to navigate the often tricky client/agency relationship and answers the question every marketer wants to know: how to create a profit-growing campaign everybody loves.

Paul is a writer, producer and director whose credits include Blackadder and Mr Bean.

He’s also directed 1000s of popular TV ads, most notably, the Gary Lineker Walkers ads.

In 2015, he received an OBE for his services to advertising and the creative industries.

02:24- Paul's Journey into Advertising

05:33- Early Career and Breakthroughs

09:01- Directing Commercials and Building a Reputation

20:14- The Walkers Crisps Campaign

25:47- Celebrity Endorsements in Walker's Ads

26:09- The Power Struggle with Supermarkets

28:15- What Makes a Good Client?

29:58- The Evolution of the Gary Lineker Campaign

31:58- The Importance of Continuity in Advertising

36:10- The Changing Landscape of Advertising

42:06- From Ads to Feature Films

45:11- Advice for the Next Generation

48:19- Reflections and Future Outlook

Discover how to connect with your customers online with our Digital Marketing Course

Interested in watching one of Paul’s movies? Check them out here

Follow James on LinkedIn

Watch the hand-built by robots ad: https://www.youtube.com/watch?v=-fXV6KzhBbM

Watch the infamous Gary Lineker ad: https://www.youtube.com/watch?v=SuKgMSUU6-c

All About Business is brought to you by Reed Global. Learn more at: www.reed.com

This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast, visit Flamingo-media.co.uk

21 епізодів

2. Hollywood’s Paul Weiland reveals the key to profit-growing advertising campaigns

James Reed: all about business

published рік тому

Поширити

MP3•Головна епізоду

At a time when consumers are fed up of ads (and advertisers), how can you connect with your target customers and stop them hitting the ‘skip now’ button?

Paul is a writer, producer and director whose credits include Blackadder and Mr Bean.

He’s also directed 1000s of popular TV ads, most notably, the Gary Lineker Walkers ads.

In 2015, he received an OBE for his services to advertising and the creative industries.

02:24- Paul's Journey into Advertising

05:33- Early Career and Breakthroughs

09:01- Directing Commercials and Building a Reputation

20:14- The Walkers Crisps Campaign

25:47- Celebrity Endorsements in Walker's Ads

26:09- The Power Struggle with Supermarkets

28:15- What Makes a Good Client?

29:58- The Evolution of the Gary Lineker Campaign

31:58- The Importance of Continuity in Advertising

36:10- The Changing Landscape of Advertising

42:06- From Ads to Feature Films

45:11- Advice for the Next Generation

48:19- Reflections and Future Outlook

Discover how to connect with your customers online with our Digital Marketing Course

Interested in watching one of Paul’s movies? Check them out here

Follow James on LinkedIn

Watch the hand-built by robots ad: https://www.youtube.com/watch?v=-fXV6KzhBbM

Watch the infamous Gary Lineker ad: https://www.youtube.com/watch?v=SuKgMSUU6-c

All About Business is brought to you by Reed Global. Learn more at: www.reed.com

This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast, visit Flamingo-media.co.uk

21 епізодів

Усі епізоди

James Reed: all about business

1
17. The world's #1 mental health clinic for the rich and famous: Spotting the signs before it's too late | Jan Gerber 1:04:55

4 дні тому1:04:55

1:04:55

Entrepreneurs often possess traits that drive their success in business. But what if these same traits were also the root cause of deteriorating mental health, and, if left unaddressed, could ultimately lead to the collapse of their entire business? In this episode of All About Business, I sit down with Jan Gerber, CEO of Paracelsus Recovery, the world’s no.1 exclusive mental health clinic for the rich and famous. He reveals the traits both entrepreneurs and criminals share, how to foster well-being in the workplace and why mandatory mental health checks might just save your business. Paracelsus Recovery takes a unique, tailored approach to treating its patients and has extensive experience at treating CEOs, UHNW individuals and those with a public profile. Timestamps: 03:25 Recognizing Burnout and Mental Health Issues 08:17 The Role of Addiction and Self-Medication 12:46 Entrepreneurial Traits and Their Dark Side 19:48 The Concept of Reparenting 23:27 Balancing Physical Health and Business 28:02 The Importance of Confidentiality in Mental Health 34:09 Understanding the Impact of Information Diet 39:58 Building Trust in Mental Health Services 48:12 The Role of Psychedelics in Mental Health Treatment 53:34 Mental Health Strategies for Business Leaders 01:01:36 Promoting Mental Fitness and Resilience Links: Follow Jan Gerber on LinkedIn: https://www.linkedin.com/in/gerberjan/ Visit Jan Gerber’s website: https://jangerber.com/ Learn more about Paracelsus Recovery: https://www.paracelsus-recovery.com/en Follow James Reed on LinkedIn: https://www.linkedin.com/in/chairmanjames/ All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo Media…

James Reed: all about business

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16. Sir Alec Reed at 91: A British business legend 43:58

11 днів тому43:58

43:58

Businessman, philanthropist, a maverick at turning strange ideas into success. In this very special episode, and in celebration of his 91st birthday, I sit down with my father, Sir Alec Reed. Sir Alec founded Reed in 1960 from a carpet shop in Hounslow with just £75 in his pocket. Since then, he’s founded several charities, launched a business school and in 2011, was knighted for his services to business and charity. Born in Hounslow in 1934, Sir Alec Reed left school at 16 and ten years later founded Reed Recruitment, which has grown into the UK’s largest family-owned recruitment company. Today, he shares his insights from over seven decades in business, the lessons he’s learnt along the way and why ideas are the real currency of business. Awarded the Beacon Prize in 2010 and knighted in 2011, Sir Alec’s flagship charity initiative, Big Give, has raised over £346 million for a variety of causes, including Womankind and Ethopiaid, both of which he also started. Timestamps 00:00 Intro 02:03 Sir Alec Reed 03:27 Starting Out in Life - Accountant 04:13 Joining Gillette - An Idea Company 04:44 Early Business Ideas - Toy Soldiers 05:43 The Reed Brothers - Printing Business 06:26 Taking The Wrong Course 07:44 A Tremendous Urge to be Self Employed 10:31 Starting An Employment Agency 13:31 Working On Your Own - Undiluted Ideas 16:48 Learning to Raise Alternative Funding 18:45 A Family Business - One Route to Consider - Risks and Benefits 23:43 The End Game - Exits - Inheritance and Selling 25:16 Philanthropy - Foundations and Charities 27:35 Cancer - Selling a Business and Financing a Charity 32:14 A New Approach to Charity - A Social Innovation 34:48 The Big Give 38:36 Looking at Failure as a Road Sign to Change Direction 41:39 Ideas! An Idea a Day as an Exercise 47:51 Wrap Up and Thank You Links: Follow James Reed on LinkedIn: https://www.linkedin.com/in/chairmanjames/ Find out more about Big Give: https://donate.biggive.org/ All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo Media…

James Reed: all about business

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15. Making big decisions whilst sticking to your values with Steph Rix 45:16

18 днів тому45:16

45:16

How can you turn everyday employees into strong leaders who are proud to work for your business? In this episode of All About Business, I sit down with executive coach and 'Life’s Work' founder, Steph Rix. She explains how you can beat imposter syndrome for good, the difference between leadership and management and how you can use your personal values to become a better leader. Steph is the Founder and Managing Director of Life’s Work where she provides team, career and Leadership coaching for businesses and individuals. She has a Masters in Career Development and has been an executive coach for almost ten years. 00:58 Defining Leadership: Self-Awareness and Values 08:08 The Role of Values in Leadership 12:27 Dealing with Self-Doubt and Imposter Syndrome 17:37 Overcoming Overthinking and Taking Action 23:31 The Importance of Transparency in Organizational Change 28:39 Navigating Difficult Conversations 35:03 Supporting Employee Development on a Budget 40:46 Identifying and Nurturing Potential in Employees 45:20 Final Thoughts and Reflections Get coaching for your team Follow Steph on LinkedIn Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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14. Ruby Wax: Is your workforce frazzled? The science of mindfulness and increasing productivity 57:00

25 днів тому57:00

57:00

With over a quarter of UK workers experiencing negative wellbeing because of work, how can you improve your own mental wellbeing, and stop being frazzled for good? In this episode of 'All About Business,' I sit down with comedian, writer and mental health advocate Ruby Wax OBE. We discuss how mindfulness can transform your mental health, how businesses can support struggling colleagues and the time Trump left her stranded in Arkansas. Ruby Wax OBE is an actress, comedian, writer, television personality, and mental health campaigner. In 2017, Ruby founded the Frazzled Cafe, a community based on the power of emotional openness that provides space where anyone can come and be listened to without judgment. Ruby has also released a range of best-selling books, including I’m Not As Well as I Thought I Was in May 2023. Ruby also offers leadership and management training, using workshops and practical exercises to enable business leaders to create trust and rapport and more skilled communication with clients and colleagues. 02:59 The Ruby Wax Brand 06:14 Mindfulness and Personal Growth 15:31 Frazzled Culture and Authenticity 28:24 Connecting with People in Business 31:19 Rickman's Wisdom: Let People Come to You 33:53 Managing Stress and Mental Fitness in the Workplace 35:40 The Importance of Authenticity and Self-Management 39:05 The Power of Community and Connection 43:41 A Hilarious Encounter with Trump Join Frazzled Cafe Buy Ruby’s books Visit Ruby Wax’s website Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to get your brand heard, visit Flamingo-media.co.uk…

James Reed: all about business

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13. Taking on a family zoo business and making a success of it | Reggie Heyworth 54:34

5 weeks тому54:34

54:34

How do you keep wildlife business running in the face of social, political and cultural change? In this episode of All About Business, I speak to Reggie Heyworth, the owner of one of the UK’s biggest wildlife parks. Cotswold Wildlife Park, which was started by his father all the way back in 1969. We discuss how he took over the business from his father, how they kept the animals alive during the pandemic as well as his thoughts on the ‘anti-zoo brigade.’ Reggie grew up in the Cotswold Wildlife Park, a business his father started in 1969, and which has grown into one of the UK’s largest wildlife parks. For several years, he worked as a conservationist on the African continent. In 2012, he returned to the UK to take over the running of the park. He created the park’s famous gardens, and also runs a number of initiatives, including Keeper for the Day, where you can learn about the animals and how they are looked after. 01:13 The Origins of the Wildlife Park 04:03 Early Challenges and Successes 10:29 Modern Zoo Practices and Conservation 21:07 Reggie's Return and Leadership 22:16 Impact of COVID-19 on the Wildlife Park 27:17 Navigating the Reopening Challenges 28:29 Reassessing Business Strategies 32:15 Difficult Decisions During the Pandemic 35:51 Leadership and Team Building Insights 37:44 The Importance of Loving Animals 41:19 Future of Wildlife Conservation 43:23 Creating a Beautiful Environment 47:01 Looking Ahead: Five Years from Now 48:07 Conclusion and Final Thoughts Visit Cotswold Wildlife Park Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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12. How to deliver social impact to drive more profit | Isabel Kelly, Founder of Profit with Purpose 56:47

6 weeks тому56:47

56:47

With new sustainability laws coming into play, how can you make sure your organisation is ESG-ready, without sacrificing your bottom line? In this episode of All About Business, I’m joined by Profit with Purpose founder Isabel Kelly, where we discuss all things ESG. We explore how you can meet your social and environmental goals while still remaining profitable, and how you can develop an authentic strategy that goes hand in hand with your brand Isabel is the Founder of Profit with Purpose, a consultancy firm that works with companies to create and embed social impact strategies into businesses and brands. Isabel is a non-executive director at TPXimpact, an AIM-listed tech company where she Chairs the ESG Committee. She is also a member of the board at The Big Give and is a social impact careers advisor for MBA students at the Said Business School, Oxford University. Timestamps 00:57 Introducing Isabel Kelly and Profit With Purpose 02:12 The Origin Story of Profit With Purpose 03:03 Integrating Social Impact in Business 06:42 Defining Authentic Purpose 09:02 Challenges and Resistance in Purpose-Driven Business 13:45 Navigating ESG Legislation and Reporting 24:57 The Role of B Corps in Purpose-Driven Business 31:56 Airlines and Vaccine Financing 32:53 Promoting ESG in the Workplace 33:33 Salesforce's Environmental Journey 35:26 Challenges and Controversies in ESG 37:36 Purpose-Driven Business Strategies 39:50 Becoming a B Corp 42:12 Consulting for ESG and Purpose 48:30 Diversity and Inclusion in Boards 52:07 Metrics and Reporting for ESG 55:58 Final Thoughts and Future Goals Links Follow Isabel Kelly on LinkedIn: https://www.linkedin.com/in/isabelkelly-pwp-esgx/ Check out Profit with Purpose: https://profitwithpurpose.co.uk/ Explore the UN’s Sustainable Development Goals: https://sdgs.un.org/goals Follow James Reed on LinkedIn: https://www.linkedin.com/in/chairmanjames/ All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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Bonus Ep: The Darker Side of Journalism: One Woman's Journey to Fleet Street | Shorts with Sue Douglas part 3 5:25

6 weeks тому5:25

5:25

In this episode of 'All About Business', James is joined by Sue Douglas, who transitioned from a medical journalism background to becoming a top Fleet Street editor. She discusses her move to apartheid-era South Africa as a reporter for the Rand Daily Mail and witnessed significant historical events firsthand. Returning to the UK, she navigated her way through the competitive media landscape, encountering both setbacks and successes, ultimately finding her place in the vibrant and chaotic world of Fleet Street journalism. Timecodes: 00:00 Introduction to the Podcast 00:28 Guest's Career Beginnings 00:38 Journey to South Africa 01:22 Reporting in South Africa 03:05 Return to Fleet Street 03:50 Joining News of the World Follow Sue Douglas on LinkedIn Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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Bonus Ep: Balancing Business Leadership and Family Life | Shorts with Sue Douglas part 2 8:01

6 weeks тому8:01

8:01

In this bonus episode of 'All About Business,' Journalist, Tech CEO and Entrepreneur, Sue Douglas, explores the complexities of balancing business management and leadership with personal life responsibilities. Sue delves into the gender dynamics within professional settings, the historical and biological roles of men and women, and the struggle for achieving a balanced work-life equilibrium. The conversation also touches upon personal anecdotes about parenting, societal expectations, and the implications of more women entering the workforce. Timecodes: 00:00 Introduction to the Podcast 00:27 Gender Differences and Career Choices 01:12 Balancing Career and Family 02:21 Reflections on Parenting 03:29 Community and Work-Life Balance 05:14 Gender Pay Gap and Workplace Inequality 07:02 Concluding Thoughts on Gender Roles Follow Sue Douglas on LinkedIn Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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Bonus Ep: Breaking the Blood Scandal | Shorts with Sue Douglas part 1 10:26

7 weeks тому10:26

10:26

In this bonus episode of 'All About Business,' James is joined by Journalist, Entrepreneur and Tech CEO Sue Douglas. She delves into a chilling investigation from the 1980s when, as a young medical correspondent she uncovered a story about potentially AIDS-contaminated blood used for transfusions, risking public health. She describes the challenges, including government hesitation, media backlash, and the impact of her ground-breaking report that led to a public inquiry 40 years later. Timecodes: 00:00 Introduction to the Podcast 00:28 A Chance Encounter Leads to a Big Story 01:58 Investigating the Blood Contamination 04:09 Breaking the Story 06:28 The Aftermath and Reflection Follow Sue Douglas on LinkedIn Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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11. Rob Moore: Property is not a rich man’s game! How to turn debt into millions 1:06:28

8 weeks тому1:06:28

1:06:28

Imagine losing everything. Then imagine turning it all around and becoming a multi-millionaire within 5 years. In this episode of 'All About Business', entrepreneur, property investor, and author Rob Moore shares his journey from being £50,000 in debt to becoming a multi-millionaire in less than five years. Rob discusses his philosophy on money as a store of time, value, and energy, the importance of finding opportunity, raising money, and building a business from scratch. We explore his views on the significance of hard work, the role of education in preparing future entrepreneurs and the critical aspects of building a personal brand in today's digital age. Timestamps 01:44 Podcast Introduction and Guest Welcome 03:34 Rob Moore's Early Life and Influences 05:05 The Turning Point: Meeting a Business Partner 09:23 The Rise of a Training Business 14:47 University vs. Entrepreneurship 27:11 The Essence of Money 33:38 Recruitment and Team Building 36:56 The Importance of Management Skills 39:02 Integrity and Honesty in Recruitment 41:42 The Role of LinkedIn in Personal Branding 48:24 The Value of Hard Work and Entrepreneurship 52:51 Rob Moore Foundation: Supporting Young Entrepreneurs 59:20 Finding the Right Business Partner 01:08:04 The Significance of Personal Brand Links Follow Rob Moore on LinkedIn Follow Rob Moore on Instagram Visit Rob’s website Follow James Reed on Linkedin All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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10. How to bootstrap your hobby into a successful business | Nicola Reed 42:23

9 weeks тому42:23

42:23

Are you ever too old to turn your favourite hobby into a brand-new business venture? In this very special episode of All About Business, James Reed is joined by his wife Nicola, founder of the successful drinks company, Beeble. Nicola shares how she turned her husband’s birthday gift into a thriving business, the ups and downs of bootstrapping a company with her daughter’s friend, as well as some rather disturbing facts about her bee colony. Nicola is an artist, teacher, beekeeper and entrepreneur. She owns Beeble, a B-Corp that makes a wide variety of spirits with honey from her very own hives. Nicola has a Master's degree in Fine Art from St Martin's School of Art, a PGDip from Chelsea College of Arts and a teaching degree from University College London. 01:37 Introduction 02:27 Nicola Reed's Beekeeping Journey 04:43 Turning Honey into Spirits 07:45 The Beeble Brand and Business Growth 13:22 Balancing Business and Passion for Bees 23:54 Insights and Lessons from Beekeeping 27:07 Beekeeping Courses and Techniques 28:31 Personal Experiences with Bee Stings 30:39 The Undertaker Bee and Bee Communication 32:49 Challenges in the Spirit Business 36:11 Marketing Strategies and Customer Feedback 41:36 Beekeeping in Prisons 43:17 The Joys and Challenges of Beekeeping 46:03 Future Plans for Beeble 48:25 Conclusion and Final Thoughts Try Beeble’s delicious honey whisky Take a beekeeping course Follow Nicola Reed on LinkedIn Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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9. Entry level to managing director: How to make it happen | Donna Murrell 57:22

10 weeks тому57:22

57:22

Climbing to the top of the ladder can be tough. With competition from peers, how do you stand out so you can get that promotion and even become Managing Director? In this episode of All About Business, James is joined by Donna Murrell, Managing Director of Reed in Partnership. Donna began her career at Reed as an entry-level employment advisor and worked her way up to the very top. In this conversation, she shares little known strategies for boosting your career, explains why diversity in leadership is so important and gives actionable advice for building your confidence no matter where you are in your career. Donna is the Managing Director of Reed in Partnership, a branch of Reed which delivers public services such as employment support, wellbeing advice and DVSA testing. Donna has been at Reed for over 20 years, starting as an Employment Advisor. 00:58 Introducing Donna Murrell 07:47 Expanding Reed in Partnership 09:54 Leadership and team building 13:08 Donna's management philosophy 20:44 Going from Operations Director to Managing Director 25:16 Advice for aspiring leaders 29:51 Spotting and nurturing talent 31:25 Creating Opportunities for Employee Engagement 37:01 Embracing curiosity and learning 39:30 Women in leadership: challenges and progress 49:34 Preparing for career progression 52:05 Building confidence and overcoming anxiety 54:49 Reed interview round Follow Donna on LinkedIn Follow James Reed on LinkedIn Learn more about Reed in Partnership All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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8. The 10 second customer journey: stop friction and increase growth | Todd Unger 49:42

11 weeks тому49:42

49:42

With seventy percent of online buyers abandoning their shopping before checkout, how can you create a frictionless customer journey that only takes ten seconds? In this episode of All About Business, James Reed speaks to customer experience expert Todd Unger. Todd reveals why most customer journeys don’t work, how low-cost AI can help you understand your customers better, and the hit Ariana Grande song that could transform your approach to customer experience. Todd Unger is the Chief Experience Officer at the American Medical Association, overseeing membership, marketing and customer experience initiatives. His book, the ten-second customer journey explains how you can rapidly convert customers online, drawing on Todd’s 30 year career in marketing and customer experience. 02:00 Meet Todd Unger: Chief Experience Officer 03:27 The evolution of Customer Experience 08:04 The four points of CXO 10:50 The importance of frictionless experience 18:07 Building effective digital services 24:10 Building a culture of testing and experimentation 26:17 The role of AI in modern testing 26:44 AI's impact on the 10 second customer journey 28:03 Leveraging technology partners for AI 34:29 Practical applications and future of AI 45:17 Customer experience advice for entrepreneurs 48:27 Reed interview round Follow Todd Unger on LinkedIn Visit Todd Unger’s website: https://www.toddunger.com/ Buy Todd Unger’s book Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a podcast to elevate your brand, visit Flamingo-media.co.uk…

James Reed: all about business

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7. Drive big business by understanding your customers on a local level | Andy Cook, Centre for Social Justice 40:55

12 weeks тому40:55

40:55

Being a socially conscious business is becoming more and more important, but can it really help you grow your brand long-term? In this episode of All About Business, James Reed sits down with Centre for Social Justice CEO and proud Leeds native, Andy Cook. They explore the unseen world of philanthropy, why small charities are often more powerful, the best interview questions to ask future employees, and the steps you can take to become a brand locals love. Andy is CEO of The Centre for Social Justice, an award-winning organisation that aims to solve Britain’s most pressing social issues through political change. Hailing from Leeds, Andy founded another award winning charity that helped disadvantaged youth across the Midlands. Since then, he’s become an advisor to several leading philanthropists and CSJ has been awarded social policy Think Tank of the Year for the last 2 years. 1:56 - Introducing Andy Cook - CEO for the Centre for Social Justice 2:48 - The Centre for Social Justice 8:43 - The five areas of help that affect Society 9:58 - The Big Give 13:38 - The importance of giving people opportunities 16:56 - The power of smaller charities 19:04 - Where do donations go and how to make the process better 21:07 - Should businesses engage more with philanthropy? 25:35:00 - The Kickstart Program 27:40:00 - Finding a balance between education and employer's needs 31:36:00 - The Centre for Social Justice Foundation 34:36:00 - Why businesses should be more involved in the education system 38:18:00 - How you can help 40:10:00 - Reed interview segment 41:50:00 - Wrap up and final thoughts Find out more about the CSJ Follow Andy on LinkedIn Register for the Green Match Fund Donate to a cause you care about Follow James Reed on LinkedIn All About Business is brought to you by Reed Global. Learn more at: www.reed.com This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to get your brand heard, visit Flamingo-media.co.uk…

James Reed: all about business

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6. The 4 questions you need to answer to attract and retain top talent and customers | Becky Willan, CEO of Given 53:07

13 weeks тому53:07