The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
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Player FM - Internet Radio Done Right
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Вміст надано Uzair Kharawala. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Uzair Kharawala або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Схожі до Google Ads Like A Boss
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
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Player FM - додаток Podcast
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TechSurge: Deep Tech VC Podcast
1 Understanding the Elegant Math Behind Modern Machine Learning 1:14:43
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ПодобаєтьсяArtificial intelligence is evolving at an unprecedented pace—what does that mean for the future of technology, venture capital, business, and even our understanding of ourselves? Award-winning journalist and writer Anil Ananthaswamy joins us for our latest episode to discuss his latest book Why Machines Learn: The Elegant Math Behind Modern AI . Anil helps us explore the journey and many breakthroughs that have propelled machine learning from simple perceptrons to the sophisticated algorithms shaping today’s AI revolution, powering GPT and other models. The discussion aims to demystify some of the underlying math that powers modern machine learning to help everyone grasp this technology impacting our lives, even if your last math class was in high school. Anil walks us through the power of scaling laws, the shift from training to inference optimization, and the debate among AI’s pioneers about the road to AGI—should we be concerned, or are we still missing key pieces of the puzzle? The conversation also delves into AI’s philosophical implications—could understanding how machines learn help us better understand ourselves? And what challenges remain before AI systems can truly operate with agency? If you enjoy this episode, please subscribe and leave us a review on your favorite podcast platform. Sign up for our newsletter at techsurgepodcast.com for exclusive insights and updates on upcoming TechSurge Live Summits. Links: Read Why Machines Learn, Anil’s latest book on the math behind AI https://www.amazon.com/Why-Machines-Learn-Elegant-Behind/dp/0593185749 Learn more about Anil Ananthaswamy’s work and writing https://anilananthaswamy.com/ Watch Anil Ananthaswamy’s TED Talk on AI and intelligence https://www.ted.com/speakers/anil_ananthaswamy Discover the MIT Knight Science Journalism Fellowship that shaped Anil’s AI research https://ksj.mit.edu/ Understand the Perceptron, the foundation of neural networks https://en.wikipedia.org/wiki/Perceptron Read about the Perceptron Convergence Theorem and its significance https://www.nature.com/articles/323533a0…
First Click, Linear Click & Time Decay & Position-Based Attribution Models Are Going Away
Manage episode 364882660 series 3285828
Вміст надано Uzair Kharawala. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Uzair Kharawala або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
Learn why Google Ads and Google Analytics 4 are phasing out rules-based attribution models in favour of data-driven attribution, powered by Google AI, for a better understanding of touchpoint impact and improved performance.
524 епізодів
ПоширитиManage episode 364882660 series 3285828
Вміст надано Uzair Kharawala. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Uzair Kharawala або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube
Learn why Google Ads and Google Analytics 4 are phasing out rules-based attribution models in favour of data-driven attribution, powered by Google AI, for a better understanding of touchpoint impact and improved performance.
524 епізодів
Усі епізоди
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Unlock the secrets to a successful customer journey by defining clear offers, managing expectations, and building trust for long-term growth, without overdelivering on your promises.
Explore the difference between Dynamic and Standard Remarketing on Google Display Ads. Understand which approach suits your business needs for driving customer action and improving sales.
Struggling to balance big clients and smaller ones? This guide explores strategies for building long-lasting relationships, nurturing your customer base, and managing business vulnerability effectively.
Want to choose the perfect bidding strategy for your campaign? Understand the key factors like campaign goals, user journey, and budget constraints to optimise your ad spend and drive better results.
Want to influence consideration? Custom Segment targeting is the key. Discover how to engage users based on their intent and browsing activity to increase ad relevance and boost sales.
Understand how to create an effective customer avatar for B2B and B2C businesses. Learn the importance of lead nurturing, staying in touch with clients, and building rapport to secure long-term business success.
Discover how Responsive Display Ads (RDA) automatically adjust to any ad space, delivering optimised performance across different devices and screen sizes. Learn why RDAs are time and cost-effective for digital marketers, offering flexibility and better engagement without manual resizing. Get insights into how RDAs work and why they’re essential for successful digital advertising.…
Find out how Google Display Ads can enhance your advertising strategy. Learn about effective targeting, performance tracking, and how ads can appear on millions of sites to boost your marketing efforts.
Want to boost business profits? Understand your ideal customer avatar better by grading it and reverse engineering your sales strategy to attract high-value clients.
Want better results from your ads? Find out why responsive display ads are a must-have for advertisers looking to optimise campaigns and reach a larger audience.
Discover the key benefit of Responsive Display Ads (RDAs) and how they simplify ad creation by automatically adjusting to any screen size. Learn how RDAs maximise reach and efficiency, saving you time and effort in your Google Ads campaigns.
Feeling stuck in your business? Learn how to define your ideal customer avatar, systematize your work, and shift from frustration to confidence while growing your business effortlessly.
Responsive display ads: The smart choice for your Google Ads campaign. Learn how they automatically adjust to any device, ensuring maximum visibility and engagement.
Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing. Discover how to: • Identify and target your ideal customer, no matter where they are • Leverage Google and YouTube Ads for maximum impact • Optimise your sales funnel for lead generation and conversion • Automate lead nurturing and build lasting relationships Don't miss out! Click the link below to find out more, or call 01582 522448 to book your place – it’s FREE if you are a business in Luton or Central Bedfordshire! Click here: https://www.sfdigital.co.uk/blog/have... Part 4 - Who Is Your Ideal Customer Avatar? Find out how knowing your ideal customer avatar can transform your business. Explore strategies to ensure authentic service, value-driven offerings, and lasting client success.…
Explore the advantages of Google Ads' Responsive Display Ads. Streamline your ad creation, boost performance, and expand your reach with minimal effort—ideal for businesses looking to enhance their digital presence.
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Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.
Daily Deals
Схожі до Google Ads Like A Boss
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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continue reading
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continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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continue reading
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
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continue reading
Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
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