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EP #174: Embracing Beauty: Erica Smith's Journey with Eyes by Erica and Debunking Makeup Myths for Everyday Confidence
Manage episode 460494390 series 3589646
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What makes Erica Smith with Eyes by Erica a good neighbor?
What happens when you're stuck in a career rut, and a friend's bold suggestion leads you to start a thriving business? Erica Smith, founder of Eyes by Erica, shares her transformative journey from dissatisfaction at a bank job to becoming a celebrated makeup artist. Fueled by a friend's encouragement and her passion for artistry, Erica left the banking world behind to create her own brand. Her story is a testament to following your dreams and embracing unexpected opportunities, leading her to work with both everyday clients and celebrities alike.
Join us as Erica sheds light on the myths surrounding makeup artistry, particularly the belief that professional makeup is only for special occasions. She discusses how her clients, including brides and those she met during her decade at MAC Cosmetics, use makeup as a way to lift their spirits or enhance their everyday life. Erica's insights into the beauty industry are both inspiring and educational, offering valuable lessons for anyone pursuing a passion or curious about the world of makeup artistry. Don't miss this episode filled with personal triumphs and professional wisdom from a true visionary in the beauty industry.
To learn more about Eyes by Erica go to:
https://eyesbyerica.com/
Eyes by Erica
214- 945-3367
146 епізодів
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