Games for Business – Gamification for HR and Marketing

Gamification Talk Radio

With special guest, Peter Filak – Business Development Director for Games for Business. Using an online simulation game, Games for Business has been able to set their clients apart from their competition and have helped them strengthen their employer brand. The simulation game engages a target audience and helps develop the image of an organization, directly reaching the target group, and boosting motivation levels. In addition, the game creates a virtual community that demonstrates an organization and its real values in an interactive, simulated environment. Learn how you can use this strategy to set your organization apart from your competitors, and show your audience your USPs in a unique and cool way. About Peter Filak: Peter is currently the Business Development Director and is expanding the client base of the online gamified solutions developed by Games for Business. Peter has been involved in the development of gamification based solutions for HR and marketing purposes since 2010, including recruitment games for multinational corporations and higher education institutions. Connect with Peter at: [e-mail] About Your Host: A gamification keynote speaker and curriculum designer, Monica Cornetti is ranked as a Top 40 Gamification Guru in the world by UK based Leaderboarded. She hosts a weekly Gamification Talk Radio program, as well as author of the book Totally Awesome Training Activity Guide: Put Gamification to Work for You. Monica’s niche is non-technical gamification used in the corporate environment. Connect with Monica (@monicacornetti) www.monicacornetti.com