Episode 132: How to select the right accounts for ABM with Andrei & Vladimir
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Вміст надано Andrei Zinkevich. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Andrei Zinkevich або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode we share How to select the right accounts for the ABM program.
Learn:
- Territory/market based account selection vs clusters
- 4 criteria you must pay attention to define accounts that are likely to become sales opportunities
- 3 ABM lists, and how to work with them to generate sales opportunities
OUR SPONSOR - DEALFRONT
No more not knowing who’s coming to your website, convert more leads and get a free trial at Dealfront: https://bit.ly/3UwLUZr
RESOURCES
Account segmentation: https://youtu.be/R5E1AJneJDc?si=mPH6t-FQ1drHNUGW
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers:
Join our community for B2B marketers - The Trenches: https://trenches.community/
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
…
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Learn:
- Territory/market based account selection vs clusters
- 4 criteria you must pay attention to define accounts that are likely to become sales opportunities
- 3 ABM lists, and how to work with them to generate sales opportunities
OUR SPONSOR - DEALFRONT
No more not knowing who’s coming to your website, convert more leads and get a free trial at Dealfront: https://bit.ly/3UwLUZr
RESOURCES
Account segmentation: https://youtu.be/R5E1AJneJDc?si=mPH6t-FQ1drHNUGW
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers:
Join our community for B2B marketers - The Trenches: https://trenches.community/
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
138 епізодів