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Вміст надано Brenda Meller. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Brenda Meller або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
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How to Use FAQs as Content featuring a question about Lost LinkedIn Page Admin Access with Brenda Meller Ep 110
Manage episode 428982674 series 3462343
Вміст надано Brenda Meller. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Brenda Meller або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Want an easy way of creating social media content? Use FAQs. When someone emails to ask you a question related to your expertise, do what I do, as explained in this podcast:
✅ Don't respond to just one person, especially if they are not yet a client. Respond and create content that can help more than one person.
✅ If it requires a demonstration, capture your explanation on video. I like Zoom, which allows you to easily screen-share as you go.
✅ Aim for one take, so you don't have to do a lot of editing. It's OK if it's not perfect. Done is better than perfect, and you'll get better the more you do these.
✅ If you do create a video, make sure it's public and your response is generic. OR if it doesn't require a video, consider a blog instead -- preferably on your website.
✅ Once you're done creating the content, share it with the person who asked you AND also share it on social media!
THE QUESTION: How do we get back into our LinkedIn company page? The employee who set up the page left our company and didn't transfer access.
Watch this video on YouTube to see how I explain the verification process using your company email and how I break down the specific actions needed to regain control of your LinkedIn company page.
Whether you're a small business owner or part of a larger organization, these insights are critical to maintaining uninterrupted access to your company's online presence. Say goodbye to the frustration of lost admin rights and hello to a more secure and well-managed LinkedIn strategy!
https://www.mellermarketing.com/mwmopenhouse
Marketing with Meller (MwM) Open House
A free, live, virtual event hosted by Brenda Meller
Monday, June 16, 2025
1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT
**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.
Visit mellermarketing.com
Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)
168 епізодів
ПоширитиManage episode 428982674 series 3462343
Вміст надано Brenda Meller. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Brenda Meller або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Want an easy way of creating social media content? Use FAQs. When someone emails to ask you a question related to your expertise, do what I do, as explained in this podcast:
✅ Don't respond to just one person, especially if they are not yet a client. Respond and create content that can help more than one person.
✅ If it requires a demonstration, capture your explanation on video. I like Zoom, which allows you to easily screen-share as you go.
✅ Aim for one take, so you don't have to do a lot of editing. It's OK if it's not perfect. Done is better than perfect, and you'll get better the more you do these.
✅ If you do create a video, make sure it's public and your response is generic. OR if it doesn't require a video, consider a blog instead -- preferably on your website.
✅ Once you're done creating the content, share it with the person who asked you AND also share it on social media!
THE QUESTION: How do we get back into our LinkedIn company page? The employee who set up the page left our company and didn't transfer access.
Watch this video on YouTube to see how I explain the verification process using your company email and how I break down the specific actions needed to regain control of your LinkedIn company page.
Whether you're a small business owner or part of a larger organization, these insights are critical to maintaining uninterrupted access to your company's online presence. Say goodbye to the frustration of lost admin rights and hello to a more secure and well-managed LinkedIn strategy!
https://www.mellermarketing.com/mwmopenhouse
Marketing with Meller (MwM) Open House
A free, live, virtual event hosted by Brenda Meller
Monday, June 16, 2025
1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT
**************************************
My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie.
Visit mellermarketing.com
Let's connect on LinkedIn: linkedin.com/in/brendameller
(click MORE to invite me to connect and mention you listened to my podcast)
168 епізодів
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In today's episode, we revisit an insightful presentation by my good friend, Christopher G. Johnson, who shared valuable tips at the Shift live-on event in September 2024. Full event details / playbacks at https://www.mellermarketing.com/introvertshift Christopher, a virtual event producer and owner of CalmClearMedia, offers practical advice specifically for introverts on how to navigate and use Zoom effectively, particularly if you are self-employed. He dives deep into various Zoom settings, such as managing the waiting room, audio, and video controls, and even suggests scheduling breaks in meetings to avoid Zoom fatigue. Enjoy the episode and be sure to connect with Christopher for more great insights. https://www.linkedin.com/in/cgjohnson/ 00:00 Introduction and Episode Overview 00:30 Meet Christopher Johnson: Virtual Event Producer 01:52 Zoom Tips for Introverts: Overcoming Challenges 02:24 Zoom Settings Walkthrough: Ensuring Smooth Virtual Events 06:20 Advanced Zoom Controls: Mastering the Platform 10:42 Interactive Q&A and Final Thoughts https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
1 Considering Self-Employment? Here's What You Need to Know About Setting PRICES $$$ Ep 167 1:07:02
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Відтворити Пізніше Відтворити Пізніше Списки Подобається ПодобаєтьсяIn this episode of our monthly VIP Office Hours for the self-employed, we dive into essential topics for those who are newly self-employed or considering self-employment. Watch it on YouTube: https://www.youtube.com/watch?v=7U1QxAMU0PU&t=25s?sub_confirmation=1 Highlights include discussions about setting your prices, when to raise them, and knowing when to walk away from tricky client negotiations. Hear valuable insights from various industry professionals, and learn about the tools and strategies that can help you succeed in your own business endeavors. Join me on our upcoming in-person monthly office hour events and free open house for the Marketing with Meller community. Join us and become part of this treasured community focused on growth, networking, and mutual support. 00:00 Introduction to VIP Office Hours 00:44 Focus on Pricing for the Self-Employed 01:06 Guidelines for Participation 02:41 Brenda Meller's Journey and Mission 03:50 Insurance for the Self-Employed 04:13 Deep Dive into Pricing Strategies 04:48 All Stars Introductions 06:39 Networking and Community Building 20:51 New Members Introductions 30:23 Discussion on Pricing 30:56 Starting Out: Offering a Variety of Services 31:33 Determining Pricing: From Corporate Salary to Competitor Analysis 33:30 Insights from All Stars: Pricing Strategies and Experiences 36:33 Flexible Pricing: Adapting to Different Clients and Markets 45:57 When to Raise Your Prices: Signals and Strategies 51:20 Knowing When to Walk Away: Handling Difficult Clients 59:10 Conclusion and Upcoming Events Considering becoming self-employed instead of finding a new job? Already self-employed and want to network with others? Self-Employed Friday VIP Office Hours the 1st Friday from 10-11am ET Every Month Free to attend. Registration is required at https://www.mellermarketing.com/FridayVIP WHO: These 1st Friday VIP Office Hours sessions are designed for anyone who is considering self-employment instead of a new job, or who is already self-employed. WHAT: A virtual "office hour" to provide you with inspiration, community, and to help provide you with LinkedIn and marketing tips to support your a possible path in self-employment. Free. Registration is required because spaces are limited. WHEN/WHERE: This is a monthly office hour session on Zoom on the 1st Fridays each month. Every Zoom session will also be simulcast to YouTube and added to this podcast. WHY: These calls provide a place to network with like-minded professionals, get live access to me and "allstars" in my network who can answer questions and bounce i https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
What are page invitation credits on LinkedIn? How do I grow my company page followers on LinkedIn? When should I invite my connections to follow my company page? In this podcast, I explain my techniques to use your LinkedIn page invitation credits to grow your company brand and your business on LinkedIn. Starting with the basics, I guide you through accessing and navigating your company page as an admin. Then, I demonstrate how to invite your connections to follow your page, highlighting search features, selecting target audiences, and managing your 250 monthly credits. Watch the video on YouTube https://youtu.be/IvMmPn9CNOM to learn my best practices for maximizing acceptance rates and tips for systematic use of your credits throughout the month to keep your LinkedIn growth consistent. 00:00 Introduction to LinkedIn Page Invitation Credits 00:25 Navigating Your LinkedIn Company Page 01:50 Inviting Connections to Follow Your Page 04:29 Maximizing Your Invitation Credits 07:11 Recipient's Perspective and Final Tips 11:51 Conclusion and Final Thoughts https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
Why can't I add a website link to my LinkedIn profile? How do I add a website link to the top of my LinkedIn profile? Why can't I edit a website link in my LinkedIn profile? Did LinkedIn remove the website link feature? Word on the street is that LinkedIn is REMOVING the Website Link in Your Top Header Card -- here's what you need to know! LinkedIn is retiring the custom website link feature from our profiles, and I explain its implications. I share steps to verify if we still have access to this feature and provide advice on maintaining or updating the link. I emphasize the importance of acting quickly as LinkedIn rolls out changes in waves and possibly removes features without notice. I guide viewers on how to utilize this feature effectively while it's still available and encourage signing up for my VIP email list for more LinkedIn tips. https://www.mellermarketing.com/subscribe Thanks to John Espirian: https://www.linkedin.com/posts/johnespirian_if-you-havent-already-added-a-custom-activity-7333518418370797569-4yOK/ and to Kevin D. Turner: https://www.linkedin.com/posts/president_newlinkedinfeature-keeprockinglinkedin-activity-7333478326482731009-YJx3/ for alerting me and other LinkedIn coaches about this feature change. 00:00 Introduction to LinkedIn Profile Changes 00:42 Highlighting the Retired Feature 01:17 Setting Up and Using the Custom Link 01:37 Redirect Strategies for Expiring Links 03:08 LinkedIn's Feature Rollout Process 04:17 Conclusion and Final Tips https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
In today's episode, I address a question from a client about LinkedIn search appearances and profile views. I explore the insignificance of search results and emphasize the value of profile views for self-employed individuals. We'll delve into how LinkedIn analytics can be misleading and why focusing on profile views is crucial. Additionally, I offer advice on optimizing your LinkedIn presence and being proactive in outreach. If you have any LinkedIn questions, DM me on LinkedIn or email me at brenda@mellermarketing.com 00:00 Introduction and Episode Explanation 01:24 Question: LinkedIn Search Results 02:26 Analyzing LinkedIn Analytics 02:55 Understanding Search Appearances 06:15 Profile Views vs. Search Appearances 08:07 Advice for Job Seekers 10:15 Conclusion and Final Thoughts Watch it on Youtube: https://www.youtube.com/watch?v=tLs7732y21o?sub_confirmation=1 https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
Maximizing Your LinkedIn Company Page: Essential Tips and Strategies In this episode, inspired by a recent coaching session, I share practical tips on how to effectively use your LinkedIn company page. Learn why posting at least once a month is crucial, how to engage with your page followers, and build connections. I discuss a four-month content cycle strategy that includes reposting from your profile, highlighting service offerings, sharing evergreen content, and promoting events. Plus, discover ways to make posting easier and more consistent. Tune in for actionable advice that can help boost your LinkedIn presence and lead generation efforts. 00:00 Introduction and Episode Inspiration 00:13 Importance of Posting on Your LinkedIn Company Page 00:52 Client Case Study: Optimizing LinkedIn Profile 01:20 Analyzing Page Followers for Potential Leads 02:53 Engaging with Page Followers 03:44 Creating Your First Company Page Post 04:57 Developing a Consistent Posting Strategy 05:15 Four-Month Posting Cycle Explained 06:59 Additional Posting Tips and Conclusion LinkedIn Company Page Checklist https://www.mellermarketing.com/foryourpage BLOG: https://www.mellermarketing.com/blog/use-this-for-your-first-linkedin-company-page-post https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
1 VIP Office Hours: Health & Business Insurance for the Self-Employed - Ep 162 1:01:46
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Відтворити Пізніше Відтворити Пізніше Списки Подобається ПодобаєтьсяIn this episode, I host the second Friday VIP office hours for the self-employed and those considering self-employment. Broadcasting from a beautiful day in Michigan, I set the stage for an insightful discussion. We address a YouTube live stream error, noting it might resonate with listeners facing similar issues. In the session, we discuss key aspects, including various insurance options for the self-employed, such as health, business, and liability insurance. Members share their experiences and tips on choosing the right insurance plans. Additionally, we explore the use of 'I' versus 'we' in branding, with contributions from various self-employed professionals. The session wraps up with a reminder about our recurring monthly meetings, networking through our LinkedIn group, and an invitation for more individuals to join our supportive community. 00:00 Introduction and Setting the Scene 00:41 Technical Glitches and Live Streaming Issues 01:27 VIP Office Hours Kickoff 01:49 Zoom Meeting Guidelines and Participation Tips 03:10 Live Streaming Troubleshooting Discussion 05:17 All-Star Introductions 13:02 Newcomer Introductions 18:50 Navigating Self-Employment and Job Transition 22:00 Health and Business Insurance for the Self-Employed 30:47 Unexpected Connections and Introductions 31:09 Kenneth Lang's Journey to Self-Employment 32:53 Andy Discusses Health Sharing and Financial Coaching 37:14 Gihan's Perspective on Health Insurance 40:13 Understanding Business Insurance 50:22 The 'We' vs. 'I' Debate in Business 55:35 Final Remarks and Networking Tips My LinkedIn post about the Zoom to YouTube livestream error: https://www.linkedin.com/posts/brendameller_youtube-marketing-socialselling-activity-7324088046683836416-Decm Considering becoming self-employed instead of finding a new job? Already self-employed and want to network with others? Join my *free* Friday VIP Office Hours with Brenda Meller https://www.mellermarketing.com/FridayVIP https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
Do you offer group coaching calls? Listen to this episode to hear my pro tips about creating playbacks in an effective and efficient way. In this episode, I detail my process for making group coaching call playbacks available to my members. I walk through using Zoom for live calls, utilizing caption tools, and the AI meeting summary feature. Post-session, I show how to download the MP4 file, upload it to Descript for a more accurate summary and timestamps, and then edit and share the content. I also cover creating PDF versions of transcripts and chats, and enhancing the playback content with summaries, timestamps, and special member offers. My goal is to make this resource available within one business day to ensure members can access and benefit from the session promptly. 00:00 Introduction and Overview 00:21 Setting Up for Group Coaching Calls 00:47 Using Zoom Features for Accessibility 01:18 Post-Session Processing 01:41 Uploading and Summarizing with Descrip 04:52 Creating and Sharing Playback Content 06:23 Offering VIP Upgrades 09:34 Final Steps and Email Preparation 10:56 Conclusion and Contact Information Use my link to try Descript (free) before deciding if it makes sense to get a subscription. I'm currently paying $30 / month. https://www.descript.com/?lmref=XW9wYg https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
In this episode, I discuss why using automation to grow your LinkedIn network is annoying for everyone. I'll explore how automated messages are easily detectable and often irrelevant, a clear violation of LinkedIn's terms of service, and the dishonesty associated with these tactics. I share my personal experiences and the negative impact of automation, emphasizing the importance of organic growth and real interactions on LinkedIn. I also highlight the risks of automation, the untruthful practices of some companies, and the value of creating genuine professional relationships. 00:00 Introduction: Why Automation on LinkedIn Annoys Everyone 00:22 Identifying Automation in LinkedIn Invitations 01:23 Violation of LinkedIn's Terms of Service 04:42 The Ineffectiveness of Automated LinkedIn Growth 05:44 Calling Out Automation Users 07:50 The Pitfalls of Automated Engagement 08:35 The Value of Genuine Interaction on LinkedIn 10:25 Conclusion: Grow Your LinkedIn Network Organically Resources Mentioned: LinkedIn's Terms of Service https://www.linkedin.com/legal/user-agreement#dos My friend Mic Adams published a blog about this a while back: https://www.linkedin.com/pulse/30-ways-lose-your-linkedin-account-using-tools-overview-mic-adam/ Here's a post from another highly reputable LinkedIn coach (Richard van der Blom) about this: https://www.linkedin.com/posts/richardvanderblom_outbound-sales-using-linkedin-are-we-one-activity-7304136597761916928-XDA_? https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
1 VIP Office Hours Kickoff: Navigating Self-Employment Ep 159 1:09:45
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Відтворити Пізніше Відтворити Пізніше Списки Подобається ПодобаєтьсяIn the first session of our VIP Office Hours, we focused on those considering self-employment. I shared my journey from corporate to self-employment and highlighted the importance of identifying one’s market niche. The session included valuable introductions and advice from our all-star participants, emphasizing the challenges and rewards of being self-employed. We discussed financial preparedness, the importance of self-motivation, and the necessity of having a clear path for clients to engage with your services. We also introduced a private LinkedIn group for ongoing support and resources. This session will be held monthly on the first Friday to provide continued guidance and networking opportunities. JOIN US for an upcoming session: https://www.mellermarketing.com/FridayVIP 00:00 Welcome and Introduction 00:18 Background and Evolution of VIP Office Hours 00:57 Focus on Self-Employment 01:40 Challenges and Decisions in Self-Employment 03:37 Introduction of All-Star Panelists 05:42 Panelist Introductions and Insights 21:21 Audience Interaction and Q&A 35:29 Interactive Service Sharing 36:29 Highlighting Individual Services 37:30 Understanding Self-Publishing 41:01 Creating a Path for Business 47:35 Intentional vs. Unintentional Self-Employment 50:57 Advice from Self-Employment All Stars 01:01:56 VIP Office Hours Group Introduction 01:06:39 Conclusion and Next Steps https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
In this LinkedIn profile mini audit, I review Julie Kleinhans ' profile and provide tips for optimization. Julie, the founder of Reshape and Recover, helps people overcome food addiction and emotional eating through her Christ-centered 12-step program. Key suggestions include adding descriptive text to her top header card website link, enhancing the About section with a detailed backstory and call to action, updating the LinkedIn URL, and leveraging keywords for better visibility. These tips aim to attract the right audience, improve profile aesthetics, and enhance searchability. 00:00 Introduction and Guest Introduction 01:04 Profile Overview and Initial Suggestions 03:02 Detailed Profile Optimization Tips 06:58 Customizing LinkedIn URL 08:49 Final Thoughts and Additional Resources Want to learn more about how to request a LinkedIn profile mini-audit? Download my FREE " 15 LinkedIn Profile Tips for Coaches & Consultants" checklist , and watch your emails for details. https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
Answering Your Top LinkedIn Marketing and Profile Optimization Questions In this episode, I introduce a new series where I answer your questions about LinkedIn, marketing, and my work. Topics covered include recent LinkedIn invitation limits, revising my book 'Social Media Pie,' understanding LinkedIn invitations, expectations for my coaching cohorts, Sales Navigator usage, tips on optimizing personal vs. business profiles, and CRM recommendations. Additionally, I discuss the costs and benefits of LinkedIn Premium and offer practical advice for maximizing connection invitations and engagement on the platform. The questions primarily stem from participants in my recent ' Stop Chasing Clients, Start Attracting Them using LinkedIn ' webinar. Join my VIP email list to be notified about future webinars and events. Enjoy this podcast episode format? Let me know, and I'll add more episodes like this in the future. 00:00 Introduction to the Series 00:31 Overview of Questions 02:31 LinkedIn Invitation Limits 05:57 Revising Social Media Pie 07:49 Understanding LinkedIn Invitations 09:26 Cohort Size Expectations 12:15 Teaching Sales Navigator 15:27 Using Countdown Timers 17:00 Optimizing LinkedIn Profiles 19:24 CRM Training Insights 20:35 LinkedIn Premium Costs 24:19 Conclusion and Final Thoughts https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
LinkedIn Profile Mini Audit with Kim Groshek | LinkedIn Tips for Coaches / Consultants / Speakers In this episode, I'm joined by fellow Innovation Women member, Kim Groshek . Kim is the founder of Lifeful Habits and her signature talk is 'Finding Your Voice.' I offer Kim a few specific tips to enhance her LinkedIn profile, making it more effective for attracting business clients—particularly executives. We cover essential adjustments in areas such as profile visibility, header images, about statements, and call-to-actions. If you're looking to optimize your LinkedIn presence, this episode is packed with actionable insights. Want a free profile mini-audit? Download my checklist 15 LinkedIn Profile Tips for Coaches and Consultants and follow the instructions in one of the final emails about this resource. 00:00 Introductions 00:37 Understanding Kim's Business and Clients 01:34 Profile Header Optimization 03:16 Custom Link and Header Image Tips 05:37 About Section Best Practices 07:50 Final Tips and Call to Action 09:19 Conclusion and Invitation to Innovation Women / Speaker Friends Friday https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
1 Using Your Strengths to Find Your Next Dream Job at Any Age with Gehan "G" Haridy-Ardanowski - Ep 155 16:56
Discover Your Strengths to Find Your Dream Job In this episode, I revisit a live-a-thon event I hosted in February 2024, designed for individuals looking for new job opportunities. The episode features a presentation by my friend Gehan, a LinkedIn consultant and strength strategist, who discusses the concept of a dream job and the importance of using CliftonStrengths to discover one's strengths. She shares her personal journey, insights on defining a dream job, and actionable advice on leveraging strengths in job transitions. I encourage you to visit the event's landing page for additional resources and playbacks. https://www.mellermarketing.com/wbl24 00:00 Introduction to the Live-a-thon Event 00:27 Gehan's Presentation and LinkedIn Recommendation 01:49 Introduction to G's Talk 03:47 G's Background and Transition Journey 07:09 Understanding and Embracing Your Strengths 12:48 Q&A and Final Thoughts Connect with Gehan on LinkedIn: https://www.linkedin.com/in/gehanharidy/ https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
1 Hey Brenda: What Tech Do You Use? Ep 154 1:07:59
1:07:59 Відтворити Пізніше Відтворити Пізніше Списки Подобається Подобається1:07:59
Відтворити Пізніше Відтворити Пізніше Списки Подобається ПодобаєтьсяWhat type of tripod do you use and why? Why should you keep your old cellphone, so you have two cell phones? What type of microphone should you use and why? What type of headset do you use? What type of lighting do you use? What type of webcam do you use? What type of video editing software do you use? What are some pro tips on how to use different types of technology? I answer all these questions and more in this episode. This episode comes from early 2023, but the tools are still relevant today. This is a playback of a livestream where I review the essential technology tools I use to support my business. I demonstrate and discuss various gadgets, including tripods, smartphones, microphones, headsets, lighting, and other tech accessories. This live walkthrough covers practical tips for making cost-effective tech investments, managing audio quality, and optimizing lighting for virtual presentations. I also answer audience questions, share pro tips for video production, and provide insights on maintaining professional-quality streaming setups. Tune in for a comprehensive guide to enhancing your tech stack. 00:00 Introduction and Episode Overview 00:36 Starting the Tech Review: Tripods 04:09 Using Multiple Cell Phones 05:39 Microphone Troubleshooting and Recommendations 18:55 Headsets and Speakers 25:27 Lighting Solutions for Your Setup 31:41 Additional Tech Gadgets and Wrap-Up 33:45 Handy Tools for Audiobook Recording 35:18 LED Lighting Setup 36:59 Rocket Book and Home Scale 38:46 Fun Props for Video Recording 39:07 Celebrating Business Wins with a Bell 40:17 Conference Swag and Purple Cow 42:50 Pro Tips for Video and Live Streaming 48:20 Engaging with Your Audience 58:14 Q&A and Final Thoughts Watch it on YouTube: https://www.youtube.com/live/Tgxmx__-0j8?si=eP5XxMawVWlPGSff https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Using Your Strengths to Transition from Employee to Solopreneur with Dr. Brian Grossman In this insightful episode, I revisit an inspiring talk by Dr. Brian Grossman from my Shift Live-a-thon event held in April 2024. Brian, who initially approached me while seeking employment, has transformed into a successful solopreneur, inspired in part by my guidance. He shares his journey and valuable strategies on leveraging personal strengths to move from being an employee to a self-employed individual. The episode covers mental fitness, overcoming self-doubt, and turning life's challenges into opportunities. Brian introduces a six-week program designed to help listeners tackle their 'saboteurs' and achieve their best selves. I encourage sharing your key takeaways and highlight the importance of a positive mindset for personal and professional growth. 00:00 Introduction and Episode Overview 00:58 Meet Dr. Brian Grossman 02:25 The Shift from Employee to Solopreneur 04:37 Overcoming Mental Barriers 06:44 Using Strengths to Succeed 09:07 Brian's Personal Journey and Insights 11:04 Final Thoughts and Call to Action Connect with Brian on LinkedIn: https://www.linkedin.com/in/drbriangrossman/ Check out Brian's resources & programs: https://www.positiveintelligence.com/ https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
What is the LinkedIn SSI (Social Selling Index)? Why should I care about my LinkedIn SSI? How is the LinkedIn SSI score calculated? What are the four categories that make up the LinkedIn SSI, and how many points are possible in each? What does "Establish your Professional Brand" mean in the context of LinkedIn SSI? How can I "Find the Right People" on LinkedIn to improve my SSI? What does "Engage with Insights" mean for LinkedIn SSI, and how can I improve in this area? How can I "Build Relationships" on LinkedIn to increase my SSI? How does the LinkedIn SSI relate to sales performance and opportunities? How can I find my LinkedIn SSI score? What is a good LinkedIn SSI score? How can I use my LinkedIn SSI score as a benchmark? Understanding LinkedIn's Social Selling Index (SSI) In this episode, I focus on LinkedIn's Social Selling Index (SSI). I break down what SSI is, why it's important, and how it can benefit you, especially if you're self-employed. The SSI is a score ranging from 0 to 100, reflecting your ability to sell on LinkedIn through relationship building and effective conversations. I explore the four categories that make up the SSI score: Establish Your Professional Brand, Find the Right People, Engage with Insights, and Build Relationships. I provide tips on how to improve in each area and share real-life examples of scores and industry comparisons to illustrate the importance of tracking your SSI. I encourage you to look up your own SSI scores and reach out to me for further discussion. https://www.mellermarketing.com/mylinkedinssi 00:00 Introduction to LinkedIn SSI 00:35 Understanding the Social Selling Index 01:50 Breaking Down the Four Categories of SSI 01:58 Establish Your Professional Brand 02:34 Find the Right People 03:40 Engage with Insights 04:37 Build Relationships 05:29 Why SSI Matters 06:29 How to Check Your SSI Score 07:11 Personal SSI Insights and Conclusion https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Keeping Accounting Records Up-to-Date for Easier Tax Prep with Michelle Carley Where do we even get started with this process? What do we need to know about our accounting records as it relates to getting things ready for tax prep? What advice would you give to someone who's just getting started? What about somebody who's already well established, working with a CPA? Who does a good support team consist of? Could you give us some examples of what a startup cost would be compared to what is an operating cost? What are those common mistakes or pitfalls that we need to be avoiding? What do you recommend for someone who hasn't done their mileage yet and needs to before tax time? Do you recommend people try to do their taxes themselves? What's the difference between cash base versus accrual base? In this replay of a LinkedIn Live episode from Summer 2024, Brenda Meller speaks with accounting expert Michelle Carley. They discuss the importance of keeping accounting records up-to-date for easier tax prep, particularly for the self-employed, such as coaches, consultants, and small business owners. Michelle, CEO and founder of Big Easy Bookkeeping Company, shares valuable tips, including knowing your numbers, scheduling regular bookkeeping time, and distinguishing between startup and operating costs. They also explore common pitfalls in bookkeeping and the benefits of having a suitable support team and a well-designed bookkeeping system. Michelle offers resources like a startup checklist and a list of tax-deductible expense categories, aiming to help solopreneurs manage their books effectively and confidently. 00:00 Introduction and Episode Context 00:33 Meet Michelle Carley: Bookkeeping Expert 01:43 The Importance of Organized Accounting 07:17 Top Tips for Tax Preparation 10:40 Advice for Solopreneurs and Established Businesses 16:36 Common Bookkeeping Mistakes to Avoid 21:15 Cash Basis vs. Accrual Basis Explained 22:10 QuickBooks: Overkill or Essential? 22:35 Navigating QuickBooks Challenges 24:01 Live Q&A Session Begins 25:23 Mileage Tracking for Self-Employed 27:25 Tax Preparation Tips for Self-Employed 29:22 Profit First: A Money Management System 31:37 Free Resources and Offers 32:32 Connecting on LinkedIn and Final Thoughts Originally aired in July 2024 ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Are you a fellow podcaster? If so, I recommend you review your podcast data and stats for the past year. Your data can be used to help create benchmarks as well as to help you assess your podcasting progress. In this episode, recorded on Sunday, January 19th, 2025, I reflect on my podcast's achievements over 2024. I discuss the importance of assessing your podcast's progress by analyzing both numeric and qualitative data. I highlight my goals and milestones, including regular publishing, expert positioning, and my experience with tools like Descript and Buzzsprout. I share insights on the effectiveness of certain podcast strategies, listener statistics, and my editing process. Additionally, I touch on monetization options and incentivizing methods for podcasts. 00:00 Introduction and Yearly Reflection 01:04 Podcast Goals and Publishing Frequency 01:30 Expert Positioning and Episode Mix 02:01 Episode Performance and Listener Insights 06:16 Buzzsprout Features and Achievements 08:31 Editing Techniques and Tools 12:53 Monetization and Future Plans 14:13 Conclusion and Listener Engagement ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Listen to this playback of my live chat with Shep Sheperdigian on "Getting Your Point Across" 00:00 Introduction and Welcome 00:18 How to Handle Technical Issues 01:02 Introducing Today's Topic: Getting Your Point Across 01:37 Shep's Background and Expertise 03:14 Tips for Effective Virtual Presentations 06:02 Engaging Your Audience 11:56 Using Themes and Storytelling 13:21 Overcoming Public Speaking Anxiety 14:57 Using Humor and Self-Deprecation 16:21 Practical Tips for Presentations 20:49 Using Teleprompters Effectively 25:27 Connecting with Shep on LinkedIn 27:37 Conclusion and Final Thoughts ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Here are the key LinkedIn tips I shared with Angie Cox: https://www.linkedin.com/in/angelacoxmsn/ during this LinkedIn profile mini-audit. ✅ Brand Consistency: Ensure your LinkedIn profile aligns with your website's branding, including colors, fonts, and imagery. ✅ Regular Profile Updates: Update your header image at least once a year to keep your profile fresh and engaging. ✅ Optimize Your Contact Information: Use the website section to direct visitors to your most important online destinations, such as your personal website, LinkedIn newsletter, and a community you're building. ✅ Craft a Compelling About Section: Prioritize your primary audience and highlight common themes between your different roles. ✅ Prioritize Content Creation: Develop a content calendar and brainstorm ideas to simplify the process of creating regular LinkedIn posts. ✅ Leverage Your Employer's Platform: Share relevant content from your company's LinkedIn page to save time and increase visibility. ✅ Network Strategically: Be open to connecting with others on LinkedIn and mention that you were referred by me. ✅ By implementing these tips, Angie can further enhance her LinkedIn profile and attract more potential clients and collaborators. Watch it on YouTube: https://youtu.be/N4-wCftnkI0 Download my FREE checklist of 15 LinkedIn profile tips for Coaches and Consultants at https://www.mellermarketing.com/thelist https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Wondering if you have access to the new LinkedIn premium company page? In this podcast, I walk you through the new Premium Pages feature that is starting to roll out, where to find it, and a walk-through of the features you get with a premium page. Watch the video of this episode on YouTube: https://youtu.be/0EEu85RIkvI?si=XEKgP5ntyaU9iiUp 00:00 Introduction to LinkedIn Premium Company Pages 00:14 Navigating to the Admin View 00:25 Checking for Premium Page Access 00:56 Evaluating the ROI of Premium Pages 01:24 Key Features of LinkedIn Premium Pages 02:23 Auto Invites and Growing Followers 03:10 LinkedIn Ads Credit and Considerations 04:19 Conclusion and Final Thoughts https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Join me as I welcome Jenny Kay Pollock , who delivered a talk at the SHIFT-LIVE-A-Thon event , "Side Hustle v. Jump Ship." 00:16 Jenny's Background and Side Hustle Journey 01:00 Leveraging AI in Business 02:48 Side Hustle vs. Jumping Ship 03:44 Evaluating Your Current Situation 04:51 Building a Solid Foundation 05:29 Strategies for Side Hustles 06:12 Scaling and Making the Jump 07:55 Financial Planning and Support Systems 09:37 Key Takeaways and Conclusion 10:10 Q&A and Final Thoughts ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
This episode explores the strategies outlined in the "LinkedIn for Course Creators" checklist, offering actionable tips for maximizing your course launch on LinkedIn. https://www.mellermarketing.com/linkedin-for-course-creators 00:00 Introduction to LinkedIn for Course Creators 00:25 Background and Course Overview 01:36 Tip 1: Promote in Your Header and Headline 05:32 Tip 2: Utilize Custom Links 07:10 Tip 3: Add to Your Experience Section 08:40 Tip 4: Announce Your New Role 09:51 Tip 5: Set an Away Message 12:12 Tip 6: Connect with Webinar Registrants 14:32 Tip 7: Encourage Social Sharing 16:54 Conclusion and Final Thoughts If you have downloaded this checklist, send me a LinkedIn DM to let me know if you found it helpful! https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Are You A Speaker? Watch this LinkedIn Profile Mini Audit of Nancie Steinberg https://www.linkedin.com/in/nanciesteinberg/ Watch it on YouTube: https://youtu.be/VjQQzChK7bI?si=lcLUiKsLaqibDLkE?sub_confirmation=1 Tips for Optimizing Your LinkedIn Profile for Speaking Engagements HEADLINE: ✅ Include the word "speaker" prominently. ✅Consider the most important keywords you want your target audience to see. ✅Prioritize "speaker" based on your goals. SKILLS Section: ✅Add "speaker" or "public speaker" as a top skill. ✅Rank skills based on importance. ABOUT Statement: ✅ Clearly state that you are open to speaking engagements. ✅ List your areas of expertise. ✅ Provide a bulleted list of sample talk topics. ✅Include a call to action directing people to your speaking information. PROFILE PHOTO: ✅ Ensure a professional and engaging headshot. HEADER Image: ✅ Use branding elements consistent with your consulting business. ✅ The message should work for both speaking and consulting roles. ADDITIONAL TIPS: ✅ Utilize AI tools to generate talk topic ideas. ✅ Consider creating a dedicated speaker webpage on your website or platform like Innovation Women. ✅ Leverage podcast interviews or virtual meetings as opportunities to showcase your speaking abilities. These tips will help you effectively position yourself as a sought-after speaker and attract more speaking opportunities via your LinkedIn profile and activities. FREE CHECKLIST LinkedIn for Speakers Checklist https://www.mellermarketing.com/linkedin-for-speakers https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Why Mindset Matters In Business Growth with Terry Bean Ep 143 First aired on YouTube on March 26, 2024. Watch it on YouTube: https://youtube.com/live/89y2g4ptRjo?sub_confirmation=1 Key Tips from Terry Bean Embrace a Growth Mindset: Be open to learning and improvement. Understand that challenges are opportunities for growth. (00:04:36) Cultivate an Abundance Mentality: Share knowledge and opportunities with others. Believe that there is enough for everyone to succeed. (00:06:28) Practice Co-opetition: Collaborate with competitors to create a stronger industry. Find ways to work together for mutual benefit. (00:06:49) Be Intentional: Focus on your core offerings and avoid distractions. Don't be afraid to say no to opportunities that don't align with your goals. (00:23:31) Invest in Personal Branding: Build a strong personal brand that reflects your values and expertise. This will attract ideal clients and opportunities. (00:21:23) Build Genuine Relationships: Network with others to build strong relationships. Focus on quality over quantity. (00:19:28) Continuously Learn and Adapt: Stay up-to-date on industry trends and develop new skills. Be willing to adapt to change. (00:04:36) https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Dr. Sina Smith - Medical doctor, speaker, author. https://www.linkedin.com/in/sinasmithmd/ TIPS we covered include: ▪️ Optimizing your ABOUT statement to speak to your ideal target audience ▪️ Setting up a company page . Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedin-free ▪️ Adding in marketing messages in your LinkedIn Header ▪️ And more! Want a LinkedIn profile mini-audit? If you're a coach / consultant / solopreneur, download these 15 LinkedIn Profile tips -- or my "LinkedIn for Speakers" checklist, and follow the instructions in the final email: https://www.mellermarketing.com/list https://www.mellermarketing.com/linkedin-for-speakers https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Position Yourself as an Expert Filling your Calendar with Ready-to-Say-YES Clients - featuring Laurie-Ann Murabito Watch it on YouTube: https://youtube.com/live/sH9GrBsgOJ8?sub_confirmation=1 Key Takeaways from the Interview: How to Position Yourself as an Expert and Attract Ready-to-Say-Yes Clients Understanding Your Target Audience (00:04:25) Conduct market research to identify your ideal client's preferences and habits. Ask current and past clients about the associations and conferences they attend. Leveraging Your Network (00:07:34) Start with your warm market: approach associations and groups you're already a member of. Use the "open the door" approach: ask who's responsible for booking speakers and inquire about their process. Understanding Conference Dynamics (00:11:25) Research conference themes and identify gaps where your expertise can add value. Tailor your presentation topics to align with the conference's focus. Pay attention to the format and style of past presentations to understand the organizers' preferences. Crafting Compelling Pitches (00:13:46) Write provocative and engaging titles that grab attention. Offer flexibility in customizing your presentation to fit the specific needs of the event. Be prepared to provide multiple title options for the organizers to choose from. Building Relationships with Event Planners (00:21:16) Establish rapport with conference organizers and meeting planners. Be patient and persistent, as it may take time to secure speaking opportunities. Follow up with organizers to stay top of mind and express your continued interest. Utilizing Online Resources (00:23:53) Use Google to search for associations and conferences in your target industry. Leverage AI tools like ChatGPT to generate creative and engaging presentation titles. https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
1 LinkedIn Tips for Coaches & Speakers. A LinkedIn Profile Mini-Audit of Melissa Trumble Ep 140 16:55
Are you a coach or speaker looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Melissa Trumble https://www.linkedin.com/in/melissa-trumble/ Watch this on YouTube: https://youtu.be/o822Swv9BsA TIPS we covered include: ▪️ Updating your LinkedIn Header Image to match your current business goals, changing it as frequently as weekly, but at minimum once a year ▪️ Zoom in on your Headshot Photo , to make you appear more important, approachable, and personable. ▪️ Creating a company page ▪️ And more! Want a LinkedIn profile mini-audit? If you're a coach / consultant / solopreneur, download these 15 LinkedIn Profile tips, and follow the instructions in the final email: https://www.mellermarketing.com/list https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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Enthusiastically Self-Employed: business tips, marketing tips, and LinkedIn tips for coaches, consultants, speakers, authors, solopreneurs & small business owners
Ever found yourself agreeing to speak for free, only to wonder if it's truly worth your time and effort? In this episode, I review my tried and true approach to strategically negotiating for paid gigs, emphasizing the significance of knowing your value and the event's dynamics. Are you a Speaker? I've created a "LinkedIn for Speakers Checklist" which you can download here: https://www.mellermarketing.com/linkedin-for-speakers https://www.mellermarketing.com/mwmopenhouse Marketing with Meller (MwM) Open House A free, live, virtual event hosted by Brenda Meller Monday, June 16, 2025 1:30 - 2:30 pm ET | 12:30 - 1:30pm CT | 11:30 am - 12:30 MT | 10:30 - 11:30 am PT | 6:30 - 7:30 pm GMT ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)…
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