Forget Influencers, Do This For Viral Ugc Ads — Bostjan Belingar | Differences Between Influencers and Creators, Why Focus On User-generated Content for Ads, How to Motivate Customers to Generate Content, How Demographics Respond to Different Ad Styles

Ecommerce Coffee Break - Helping You Become A Smarter Online Seller

In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com
Topics discussed in this episode:

• The importance of UGC in the age of privacy policies and algorithm changes
• Finding and working with creators (not influencers) to produce UGC
• The process of creating detailed creative briefs to guide creators
• Editing UGC videos for platforms like Facebook, TikTok, etc. (short, fast cuts, attention-grabbing hooks)
• Tailoring UGC to different customer avatars and age groups
• Maintaining a constant flow of fresh UGC ads to combat ad fatigue
• Legal considerations and obtaining rights for UGC
• Hustler Marketing's services in managing the UGC process for clients
• The importance of having a strong product in addition to effective UGC ads

Links & Resources
Website: https://www.hustlermarketing.com/
LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/
X/Twitter: https://twitter.com/HustlerMrktng
Instagram: https://www.instagram.com/bostjanbelingar/
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