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How the Try Before You Buy Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)
Manage episode 404584733 series 2921256
In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com
Topics discussed in this episode:
- How "try before you buy" impacts the ecommerce world
- What's the value in giving online shoppers a trial period for ordered products
- How does the "try before you buy" model impact conversion rates
- What measures are implemented to remind shoppers about their trial periods
Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa
Get access to more free resources by visiting the podcast episode page at
t.ly/V-tqW
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per week
Our free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
327 епізодів
How the Try Before You Buy Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)
Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands
Manage episode 404584733 series 2921256
In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com
Topics discussed in this episode:
- How "try before you buy" impacts the ecommerce world
- What's the value in giving online shoppers a trial period for ordered products
- How does the "try before you buy" model impact conversion rates
- What measures are implemented to remind shoppers about their trial periods
Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa
Get access to more free resources by visiting the podcast episode page at
t.ly/V-tqW
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per week
Our free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
327 епізодів
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