From Tow Truck Driver to the Corner Office (Part 2): Building an Award-Winning Corporate Culture Starts with Values and Purpose | Dan Turner

Do Good To Lead Well with Craig Dowden

Ever wonder what it takes to create a company culture that not only endures but thrives? Unlock the secrets as Dan Turner, the visionary CEO of Xperigo, pulls back the curtain on fostering a workplace where Mondays are the new Fridays. Throughout our enlightening conversation, Dan shares the ins and outs of nurturing core values that resonate at every level of the organization. He takes us on a tour from the early days of shaping Xperigo’s cultural identity to the present, where recognition systems and performance reviews are steeped in core values and principles. It’s a masterclass in making every employee an indispensable part of the company’s cultural journey.

The episode is filled with strategies for authentically engaging with your team, from heartfelt meet and greets with new hires to championing a culture of support and recognition that turns workplace challenges into opportunities.

As we cast our gaze to the horizon, Dan reflects on the monumental shift in leadership and corporate ethos over the recent decade. The conversation turns to how the pandemic has catalyzed a departure from archaic command-and-control models towards embracing a more empathetic and trust-centric leadership style. Dan’s experiences and forward-thinking exemplify how a culture of care and authenticity doesn’t just elevate a business—it elevates everyone who comes into contact with it; both inside and outside of the organization. Join us and discover how these cultural shifts can lead to a future where business success and personal fulfillment are not mutually exclusive but interwoven threads of the same fabric.

What You’ll Learn

- The Essence of a Purpose-Driven Culture

- Practical Steps to Embedding Purpose

- Creating Recognition Systems that Reinforce Core Values

- Consistent Communication: The Key to Community Building

- Culture Drives Peak Performance

- How to Lead with Authenticity and Vulnerability

- Sustaining Culture Wherever You Are

- Embracing Change and Continuous Learning

Podcast Timestamps

(00:00) The Secrets of an Award-Winning Culture – Practical Insights to Drive Exceptional Engagement

(11:27) Never Stop Learning – The Role of Continuous Improvement to Sustain Excellence.

(20:37) The Power of Employee Feedback

(25:13) Vulnerability and Authenticity – A Dynamic Duo for Leadership Success

(27:51) Nice Guys Don’t Finish Last in Business – They Win the Race

(34:47) How Far Can We Take This? Keep Pushing to Challenge Yourself and Your Team

More of Dan:

Dan Turner is the esteemed President and CEO of Xperigo, a premier provider of customer experience management services in the automotive industry. With over three decades of experience, Dan has honed his skills in strategic planning, business development, and fostering invaluable partnerships. Under his visionary leadership, Xperigo has flourished, earning accolades such as Shell Mobility Partner of the Year and Canada's Most Admired Corporate Culture award, a remarkable achievement reflective of Dan's commitment to excellence. Beyond his professional prowess, Dan is revered for his dedication to cultivating a workplace culture marked by collaboration, empowerment, and continuous improvement, making Xperigo a standout choice for top talent and industry recognition.

LinkedIn: https://www.linkedin.com/in/turnerdan/?originalSubdomain=ca

Key Topics Discussed

Purpose-Driven Culture, Resilience, Employee Recognition, Award-Winning Corporate Culture, Leadership, Empathy, Trust, Fostering Employee Voice, The Power of Vulnerability, Caring Culture

More of Do Good to Lead Well:

Website: https://craigdowden.com/

LinkedIn: https://www.linkedin.com/in/craigdowden/

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