))
HARO is dead - best ways to get quick press right now
Manage episode 417344454 series 2974726
Вміст надано Mirjam Lippuner, Jason Lockhart, Maria Design Appy, Mirjam Lippuner, Jason Lockhart, and Maria Design Appy. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mirjam Lippuner, Jason Lockhart, Maria Design Appy, Mirjam Lippuner, Jason Lockhart, and Maria Design Appy або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Discover the seismic shift in the PR universe with the transformation of HARO into Connectively, and the ripple effects it's created across the industry. Our PR whisperer, Miriam, takes you through the dramatic evolution of this vital service, from its 2008 inception by PR guru Peter Shankman to its controversial revamp by Cision. Get ready to grasp the full implications it holds for your business and PR strategy.
As we unravel the layers of HARO's metamorphosis, we'll also consider Shankman's bold response: the launch of Help Every Reporter Out (HERO). You'll get a front-row seat to the community's reaction, strategies to adapt, and whether HERO might just save the day for PR professionals seeking media connections. Join Miriam, Maria, and Jason for an insightful tour through the latest PR landscape—it's an episode packed with industry intel you won't want to miss!
If you would like to get the links and show notes for this episode, click on the link below:
Reference Links from the Episode:
Sign-up for Designer Discussions Interior Design Media Opportunities service:
Other Episodes Discussed in this episode:
- https://www.designerdiscussions.com/episodes/episode-94-top-10-pr-questions
- https://www.designerdiscussions.com/episodes/episode-92-the-quickest-and-easiest-way-to-get-press
- https://www.designerdiscussions.com/episodes/episode-69-how-to-get-found-by-the-media
- https://www.designerdiscussions.com/episodes/episode-10-how-to-get-press-as-an-
Transform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.
Join us for our weekly live sessions and workshops: https://www.designerdiscussionsmarketing.studio/pages/academy
Designer Discussions is an educational interior design podcast on marketing, PR and related business topics. We also provide in-depth, actionable products in the Marketing Studio including time-saving templates and guides to help design professionals grow their businesses.
Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store.
Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY
123 епізодів
Поширити
