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The Impact of Duty & Tax Inclusive Pricing on Global Sales | Decoding Cross-Border Ecommerce | Ep 34
Manage episode 443498960 series 3554254
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In this episode of the Decoding Cross-Border Ecommerce podcast, hosts Clint Reid, Founder and CEO of Zonos, and Aaron Bezzant, Zonos' Head of Global Trade Strategy, are joined by special guests Kylie Williams and Chanel Barnes to discuss the world of inclusive pricing. They dive into the benefits and challenges of implementing inclusive pricing for duties and taxes during the shopping experience. The episode explores how inclusive pricing can enhance transparency, reduce cart abandonment, and improve conversion rates—but only in certain regions, as customer expectations around tax presentation vary by culture and country. Tune in to discover the strategic advantages of inclusive pricing and how Zonos is helping ecommerce merchants get it right.
Related links:
Inclusive pricing overview:
https://zonos.com/docs/global-ecommerce/inclusive-pricing?utm_source=youtube&utm_medium=video-link&utm_campaign=podcast
Zonos Duty and Tax for Shopify
https://apps.shopify.com/duty-and-tax-calculator-iglobal-stores
Learn more about Zonos:
https://www.zonos.com/?utm_source=youtube&utm_medium=video-link&utm_campaign=podcast
[00:00:00] Opening clip
[00:01:36] Introductions
[00:04:48] What is inclusive pricing?
[00:11:19] Regional preferences and laws
[00:15:40] Not just tax, but also duty
[00:17:25] Inclusive pricing can be tricky
[00:19:38] Inclusive pricing strategies & shopper psychology
[00:27:07] How Zonos tackles inclusive pricing
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