Licensing 101: What You Need to Know as a Creative Entrepreneur - 49

Creative Counsel with Brittany Ratelle

Вміст надано Brittany Ratelle. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Brittany Ratelle або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

5y ago 41:25

MP3•Головна епізоду

“Licensing” is a term that gets thrown around a lot but many creative entrepreneurs struggle to understand exactly what it is. Licensing is what allows you to make money on your works by selling the rights to others. When you know what you’re doing, this can be a huge benefit for you. But, when you move forward without really understanding what you’re signing and giving away, you’ll probably regret it later down the road. This episode will discuss

The difference between licensor and licensee
The key terms that you need to understand in a licensing agreement
How the Copyright cake works (Did someone say cake?!)
What you can license
What you need to know about royalties
Why you need to protect your work before worrying about licensing
When you need to register your trademark
Some sample percentages, terms, and tips to get started in the licensing world

79 епізодів