Sales-Enabled Marketing: Profire Energy’s Blueprint for Triple the Leads
Manage episode 459110677 series 3634196
In this episode of Campaign Code Breakers, we chat with Rachel Gleiberman, Marketing Manager at Profire Energy, about how her team aligned with sales to craft a campaign that tripled their leads and drove record engagement. From turning highly technical product features into relatable content to adopting a “human-first” messaging strategy, Rachel shares the exact tactics that helped Profire crack new markets and deliver standout results. Tune in for practical tips on creating campaigns that resonate with buyers, forging powerful partnerships with sales, and infusing enough creativity to solve your own marketing puzzles. Don’t miss this behind-the-scenes look at a campaign that’s redefining how B2B marketing gets done!
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