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#171 How appearances influence your career in employer branding
Manage episode 407519548 series 3562701
Вміст надано Susanna Rantanen. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Susanna Rantanen або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
What an odd topic for an episode about what (employer) branding really is, isn’t it?
If I got your attention with it, you are in for a treat.
This episode is not about ‘fashion’. It’s about understanding what branding really, beyond logos, taglines and visual identities.
While appearance, as in the visual identity, does have a big role in branding, it’s not the starting point. But it is the point that catches attention, forms and divides opinions, at best!
In this episode of the Building a Modern Employer Brand podcast, I aim to clarify what branding an organisation or a person means and requires because it is different to branding products.
For this purpose, I’m using something we can all relate to: ourselves and how our appearances, personality and style choices impact how others perceive us and how that can also drive our success building a career in employer branding.
👉 If you want the text version, jump right here >
Check out also Employer Branding Agency Emine’s blog: https://emine.fi/blogi/
Connect with me on:
LinkedIn: https://www.linkedin.com/in/susannarantanen/
Instagram: https://www.instagram.com/rantanensusanna/
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