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30. Crafting your Nonfiction Brand with DP Knudten
Manage episode 316784138 series 2862937
Вміст надано Ahmed Cheema. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Ahmed Cheema або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
DP Knudten has worked on some of the biggest brands in the business, including Coca-Cola, McDonald’s, Great Wolf Resorts, and much more. He’s the author of Nonfiction Brand - discover, craft and communicate the completely true completely you brand you already are, and co author of the best selling ROTOMA - the ROI of social media top of mind. He also hosts two podcasts with the same names as the books - the nonfiction brand podcast and the rotor podcast.
In this episode, we dive deep into what branding is, why branding is important, how to discover your own non fiction brand, and much more.
If you don’t know where to start with your personal brand or you feel like you have to tell a bunch of fake stories to build your brand, this episode is a must listen.
Key Lessons:
1. Understand and communicate who you are, what you do, how you do it
2. At networking events, find open C formations and avoid closed circles
DP's website: https://dpknudten.com/
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