🎭 Master the Art of Storytelling: From Struggle to Stage Success with Jesse Cruz - 072

Brand Up: Build an Unstoppable Brand That Conquers Sales (with Marian Esanu)

In this inspiring episode of the Brand Up Podcast, host Marian Esanu welcomes storytelling coach and public speaking expert Jesse Cruz to share his journey from struggle to stage success.
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Jesse opens up about the challenges he faced early in his speaking career, including the frustrations of investing in a coach but not reaching his goals. A pivotal moment came when his wife encouraged him to keep pushing forward, sparking his commitment to mastering storytelling and helping others do the same.

Together, Marian and Jesse dive into:

• The common pitfalls that hold speakers back, such as lack of structure and clarity.

• Jesse’s signature ‘PAY Method’, which helps speakers craft compelling messages:

• Problem: Define the issue your message solves.

• Audience: Tailor your message to connect with your listeners.

• Your Why: Uncover the deeper purpose behind your story.

• How storytelling can create genuine connections and boost audience engagement.

This episode also delivers practical advice on creating captivating hooks, developing authenticity in storytelling, and pitching confidently—all while focusing on serving your audience and providing value.

Whether you’re a seasoned speaker or just starting out, this episode is your guide to mastering the art of storytelling and taking your speaking skills to the next level.

Tune in now to transform your story into a tool for connection and success!