The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Вміст надано Dr. Judith Briles. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dr. Judith Briles або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Publicity and PR Strategies and Tips for Authors 08-22-2024
Manage episode 435448853 series 1320450
Вміст надано Dr. Judith Briles. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dr. Judith Briles або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
It's PROMO Time! You can spend lots of money on PR and publicity-related programs and professionals. It may be worthwhile or money down the drain. Smart authors learn that there are no guarantees when publicity is paid for. It can work and it can bomb. And smart authors learn that they are often the #1 publicist for their book … and themselves. Your takeaways include: -Why every book needs a hook to break through with. -Strategies and tips on where to pitch to. -How to structure a press release. -Free sites to use to distribute press releases to. -How to create a free clipping service. -How to newsjack breaking news. And of course, much more. The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.
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666 епізодів
Поширити
Manage episode 435448853 series 1320450
Вміст надано Dr. Judith Briles. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Dr. Judith Briles або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
It's PROMO Time! You can spend lots of money on PR and publicity-related programs and professionals. It may be worthwhile or money down the drain. Smart authors learn that there are no guarantees when publicity is paid for. It can work and it can bomb. And smart authors learn that they are often the #1 publicist for their book … and themselves. Your takeaways include: -Why every book needs a hook to break through with. -Strategies and tips on where to pitch to. -How to structure a press release. -Free sites to use to distribute press releases to. -How to create a free clipping service. -How to newsjack breaking news. And of course, much more. The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.
…
continue reading
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Схожі до Author U Your Guide to Book Publishing
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Tangentially Speaking is dedicated to the idea that good conversation is organic, uncensored, revelatory, and free to go down unexpected paths with unconventional people. chrisryan.substack.com
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Hosted by Laura Cathcart Robbins, a writer and a recovery thriver and survivor, Laura found herself in an all too familiar position. In September 2018, she was the only black woman in the room at Brave Magic, a famed writer’s retreat. After it was over, she wrote about her “only one” experience in The Huffington Post and comments started flooding into her DM. These comments were from people from all races, ethnicities, creeds, and nationalities who had felt “othered”. Laura beautifully inter ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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continue reading
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Business tips for startups by proven entrepreneurs
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continue reading
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
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