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Online legal marketing demystified for solos and small firm lawyers.
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The best podcast for law firm owners looking to grow their firms. We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm. If you get any value out of today's episode, we simply ask that you share it with a friend! Thanks for listening!
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The Law Firm Marketing Club helps professional services firms to 'do' better marketing.The podcasts follow this theme with a mix of long and short podcasts from experts each either educating and informing, explaining, inspiring or simply telling us about how they do things. All with the practical goal of helping you to 'do' better marketing (get more clients, more income, increase your know-how, do things better, do things cheaper etc.)
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We give you tools, tips and information to grow you law firm through online marketing.
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More leads, more clients, more profit. Learn how to attract high-quality clients with cutting-edge law firm marketing strategies. Hosted by Brendan Kelso (B Comm LLB Hons / Founder of Legalsites). Find out what's working best in law firm marketing. And learn how to avoid common mistakes. Saving you time and money. Topics include Law Firm SEO, law firm web design, Facebook marketing, Blogging, Google Ads, Content marketing, Marketing strategies, Email Marketing and more. Join Brendan as he di ...
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Law Firm PPC For Lawyers is a weekly podcast about Google Ads, Facebook, and other online marketing strategies for law firms. Every week Jason will be giving advice about how to get more clients from Google Ads, Facebook, and other digital marketing strategies. He'll also be answering questions. Thanks for listening, enjoy the show, and good luck with your law firm marketing campaigns!
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Mastering Your Law Practice: law practice management, law firm marketing, rainmaking, attorney lifestyle
Attorney Thom Goolsby: law practice management, law firm marketing, rainmaking, attorney lifestyle
Mastering the Business of Practicing Law: Practical, easy to use advice on law practice management, law firm marketing, rainmaking and attorney lifestyle. Make the most from your legal practice. Attorney Thom Goolsby is a long practicing and successful trial attorney, as well as a former law professor, senator and Marine Corps officer. He shares his vast experience and knowledge of what to do and not to do in order to have a successful and high paying law practice you will love. Listen, lear ...
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Welcome to the Black Law Firm Marketing Podcast! Are you a legal professional looking to unlock the secrets of successful law firm marketing? Look no further. Our podcast is dedicated to empowering black law firms with the knowledge and strategies they need to thrive in the competitive world of legal marketing. At the Black Law Firm Marketing Podcast, we understand the unique challenges faced by black law firms and the importance of tailored marketing solutions. With our expert insights, pra ...
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Did you like this episode? Dislike it? Women need to know that they are not alone! Molly Hough, founder of JurisConsult Institute, talks about empowering women in law to break barriers and thrive in a traditionally male-dominated field. We dive into the real challenges women face, from battling the outdated structures of the legal industry to balan…
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For the typical solo attorney or small law firm, what you need to have a successful law firm website is relatively simple and straightforward. However, it can be difficult to cut through the noise of greedy marketing agencies trying to sell you “quick fixes” or the endless number of self-help digital marketing resources for attorneys. In reality, t…
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Did you like this episode? Dislike it? Nothing changes if nothing changes! Too often, women—especially women of color—are excluded from opportunities in traditional law firm models. In this episode, Molly Hough shares how taking risks, building a personal brand, and stepping outside the big law model can lead to a more powerful and fulfilling legal…
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Did you like this episode? Dislike it? Feeling stuck or burnt out in your legal career? You’re not alone. In this episode, Molly Hough recounts the powerful transformation of a junior partner who went from burnout to a thriving, successful practice. Through strategic career coaching, renewed client relationships, and a deep dive into personal passi…
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Did you like this episode? Dislike it? Too many lawyers are trapped by outdated advice that’s stalling their growth. We spoke with Molly Hough, founder of JurisConsult Institute, about exposing the pitfalls of "just keeping your head down" and revealing the strategies you need to advance your legal career. Learn how to invest in yourself, build you…
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Did you like this episode? Dislike it? There is a gap that exists between women and men in the legal industry. We spoke with Molly Hough, founder of JurisConsult Institute, about the biggest obstacle women face in the legal industry. There is quite clearly a gap in the amount of women partners, first and foremost. Why is this? Well, we discussed wh…
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Did you like this episode? Dislike it? What is true about branding for law firms? Most lawyers are unaware of the powerful brand they’ve already built. In this episode, John Hinson dives into how your legal expertise, client experience, and professional presence form the core of your brand identity. Learn to recognize and leverage these elements to…
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Did you like this episode? Dislike it? What is the true definition of branding? Why does this matter? Marc Cerniglia sat down with the new marketing director, Sarah Henneman, and talked about how branding for law firms is different than branding for other small businesses, like a marketing agency. Law firms should view branding from a different per…
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Did you like this episode? Dislike it? Most lawyers know the generic definitions of marketing and branding. This could be detrimental to these efforts! Marc Cerniglia sat down with the new marketing director, Sarah Henneman, and talked about the real definitions of marketing and branding. Law firms can benefit greatly by knowing exactly what falls …
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Did you like this episode? Dislike it? Many small law firms are not focusing on what they should be. This will help grow your small law firm! Marc Cerniglia sat down with the new marketing director, Sarah Henneman, and talked about how the two best things for a small law firm are the things that are not necessarily flashy! Many small law firms focu…
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Did you like this episode? Dislike it? If you've been a listener of this podcast for a while, then you know Spotlight's stance on SEO. It's not a pretty thing! Marc Cerniglia sat down with the new marketing director, Sarah Henneman, and talked about how SEO should not be a focus for law firms. In fact, SEO is a great way to burn marketing budget! I…
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Did you like this episode? Dislike it? If you're a law firm owner, finding and hiring the best talent for your firm is the best-case scenario. How do you do that? We spoke with Ryan Kimler of Net Profit CFO about what it takes to attract the rockstars of the legal industry! Your law firm deserves the best because of what you do for others. You shou…
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Did you like this episode? Dislike it? Many law firms want the best talent working at their firm. How can a law firm effectively secure the best talent? We spoke with Ryan Kimler of Net Profit CFO about the most effective ways that a law firm can secure the best talent. It may sound simple, but attracting the best talent requires planning much fart…
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Did you like this episode? Dislike it? Do you want your law firm to be financially healthy? Of course, you do! We spoke with Ryan Kimler of Net Profit CFO about the essential pieces your law firm needs in order to be financially healthy. The positions can play a HUGE role in growing your law firm. Being healthy in this sense can help you sleep at n…
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Did you like this episode? Dislike it? Your law firm should have a financial plan for the year. How do you get somewhere if you don't know how to get there? We spoke with Ryan Kimler of Net Profit CFO about the 3 big financial numbers that law firm owners need to know. In fact, these should be the questions answered in order to build out a strong f…
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Did you like this episode? Dislike it? Many law firms struggle with hiring the right candidates. Today's market does not make it any easier. We spoke with Ryan Kimler of Net Profit CFO about the struggles that law firms face. He gave us a few reasons why this happens. He also introduced some stats about hiring that can hinder firms from getting tha…
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Did you like this episode? Dislike it? It is said multiple times, but let's state it again: you do NOT need to have thousands or millions of followers for your social media to be effective! If your law firm has the capacity, then here are some proven methods of growing it organically. This means, no budget is spent. These tactics are completely fre…
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Did you like this episode? Dislike it? TikTok has been known to be a terrific platform for organic reach. But there are some things you need to know. Social media is a game, and if you don't know the rules, then you could be fighting an uphill battle. After working day after day on TikTok, I have uncovered 3 of these rules! 👉Here's what you can exp…
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Did you like this episode? Dislike it? LinkedIn? It's a networking site, not a social media platform. Ha! You, as a lawyer, are already in the professional setting. LinkedIn provides the opportunity to grow your network and audience. But how do you maximize your presence on LinkedIn? Well, here are two proven tactics your law firm can use to do jus…
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Did you like this episode? Dislike it? Social media is a game! If you are not aware of the rules, then it's very possible that you struggle to find your way! Meta (namely Facebook and Instagram) has rules. Sure, you could post whatever you wanted til the cows come home, but here are 3 of the best practices for your law firm while using the platform…
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Did you like this episode? Dislike it? Your audience is spending a WHOLE LOTTA TIME on social media platforms. That's where your law firm needs to have a presence. There are 5 platforms that are the major ones. These ones will be the best to be on. However, you're probably busy so I specified the ones that are absolutely essential to be on! This is…
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In order to have an effective online presence for your law firm, you need to first understand what your website needs to be successful. Attorneys who are new to digital marketing can be vulnerable to predatory marketing agencies who tend to overcomplicate website management in order to sell you on pricey and unnecessary services. Oftentimes, their …
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Did you like this episode? Dislike it? Your law firm could be in danger of wasting time and effort on its marketing if you do not know the audience! Luckily, we got to spend some time talking with Lisandra Matos of Matos Law Firm about this. She went from dreaming of visiting Disney World to creating her version of it. How? She knew her audience. S…
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Did you like this episode? Dislike it? The mighty river starts as a small stream! Brick by brick! Setting your law firm up for success for long-term success requires the smaller steps first! Rome wasn't built in a day. Okay, that's the last phrase I will use, but you get the idea! Matos Law Firm started off having to make smaller moves, but these m…
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Did you like this episode? Dislike it? If your law firm does not know its audience, then your marketing is going to hurt! This is why knowing your audience is critical! Lisandra Matos, owner of Matos Law Firm, speaks about the way they have curated Matos Law World to their audience. By doing this, they are able to relate with their audience on a de…
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Did you like this episode? Dislike it? Matos Law Firm Founder, Lisandra Matos, learned the hard way about what she should not do when it comes to marketing her firm! However, she then put her head down and figured out what she SHOULD do! She shares her story and insight on this so that your firm can learn as well! You can see Matos World here: http…
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