Кращі подкасти про Strategy Session (2025)

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The Hidden Cost of No Systems: How To Keep A Small Business Running | with Camper Bull 9:57

2d ago9:57

9:57

The Hidden Cost of No Systems: How To Keep A Small Business Running | with Camper Bull Most entrepreneurs crave freedom—but avoiding structure is costing you. Phil Knight built a $180 billion empire by creating better systems, not resisting them. Yet, many business owners fear systems will stifle creativity when, in reality, they’re the key to expo…

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The Myth of the Silver Bullet: Why Small Wins Matter More | with Camper Bull 7:13

5d ago7:13

7:13

The Myth of the Silver Bullet: Why Small Wins Matter More | with Camper Bull Most businesses fail not because they don’t find a game-changing idea, but because they waste time chasing one. The belief in a “silver bullet” solution is a dangerous distraction from the consistent, incremental improvements that actually drive success. In this episode, w…

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The Psychology of Selling: Why Less is More | with Camper Bull 9:45

9d ago9:45

9:45

The Psychology of Selling: Why Less is More | with Camper Bull The human brain craves simplicity. If your offer, product, or message overwhelms people, they’ll tune out. That’s why Tesla doesn’t teach you everything about your car on Day 1. They give you the basics, then roll out features over time. In this episode, ✔ Too much information kills con…

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The Exponential Power of Words: How Your Content Creates Legacy | with Camper Bull 9:26

12d ago9:26

9:26

The Exponential Power of Words: How Your Content Creates Legacy | with Camper Bull Your words have the power to create a lasting legacy. In this episode, I share a real-world example of how a simple post quoting Robin Sharma (incorrectly) reached 87,000+ people—proving that great content lives far beyond its creator. You’ll learn: ✔ Why consistent,…

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Low-Cost Marketing Strategies For Startups | with Camper Bull 8:48

16d ago8:48

8:48

Low-Cost Marketing Strategies For Startups | with Camper Bull Resource constraints are a common challenge for marketing teams, but they don’t have to hold you back. In this episode, we explore how fractional leadership and strategic task delegation can help you overcome limitations and maximize results. What You'll Learn: How to identify tasks that…

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The Curse of Knowledge: Fundamentals Are The Key To Success | with Camper Bull 5:33

17d ago5:33

5:33

The Curse of Knowledge: Fundamentals Are The Key To Success | with Camper Bull Experts often overlook the power of simplicity, focusing on advanced concepts while their audience struggles with the basics. In this episode, Camper Bull explores the "curse of knowledge" and how it impacts communication, education, and brand success. What You'll Learn:…

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Stop Using Percentages—Best Pricing Strategies to Close More Sales | with Camper Bull 7:31

18d ago7:31

7:31

Stop Using Percentages—Best Pricing Strategies to Close More Sales | with Camper Bull If you’re still pricing in percentages, you’re losing customers. Every time you ask someone to calculate a discount in their head, you’re adding unnecessary friction to the buying process. In this episode, I share a simple pricing strategy that removes that fricti…

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Tracksuit Marketing with James Hurman | Strategy Sessions 1:08:39

19d ago1:08:39

1:08:39

James Hurman does a lot. He’s a strategist, a creative, an entrepreneur, an investor, a teacher and a great bloke. In this episode we discuss: The lessons from ancient cultures The power of delegation Making not drinking cool AF Influencer partnerships with the Kardashians The story behind Tracksuit, the brand tracking platform How James approaches…

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Is Content Marketing Still Worth It? How to Fix Weak Strategies | with Camper Bull 8:10

19d ago8:10

8:10

Is Content Marketing Still Worth It? How to Fix Weak Strategies | with Camper Bull Content strategy isn’t just about volume—it’s about alignment and value. In this episode, we discuss how to create content that resonates with your audience, avoids trends that don’t fit your brand, and delivers measurable results. What You'll Learn: Why weak content…

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The Invisible Wall Between Sales and Marketing: How to Fix It | with Camper Bull 7:28

23d ago7:28

7:28

The Invisible Wall Between Sales and Marketing: How to Fix It | with Camper Bull Marketing and sales must work together to achieve meaningful results. In this episode, we uncover the hidden costs of misalignment between these teams and how it impacts the customer journey. Learn actionable strategies to bridge the gap and create a seamless revenue-g…

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The Hidden Hiring Mistakes That’s Costing You Top Talent | with Camper Bull 8:35

30d ago8:35

8:35

The Hidden Hiring Mistakes That’s Costing You Top Talent | with Camper Bull Hiring by job title is limiting your company’s growth. The best hires don’t always fit a traditional job description—they excel at getting things done. In this episode, I’ll show you why hiring for tasks instead of titles leads to better teams, stronger retention, and long-…

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The Problem With Key Business Metrics: Avoiding Common Pitfalls | with Camper Bull 6:15

1M ago6:15

6:15

The Problem With Key Business Metrics: Avoiding Common Pitfalls | with Camper Bull Metrics can guide your business—or mislead it. In this episode, we discuss how to use key business measurements effectively, avoid vanity metrics, and prevent mismanagement that could harm your business. Discover why focusing on meaningful data is essential for risk …

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Why Your Digital Strategy Isn’t Working: The Hidden Cost of DIY Marketing | with Camper Bull 7:57

1M ago7:57

7:57

Why Your Digital Strategy Isn’t Working: The Hidden Cost of DIY Marketing In this episode, we explore how bringing digital marketing in-house can lead to unforeseen challenges. A client’s attempt to cut costs backfired, resulting in market erosion and lost revenue. Learn why digital marketing expertise matters, how to avoid pitfalls, and the benefi…

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Architect, Plumber and Pipe Wrench | Strategy Sessions 56:19

1M ago56:19

56:19

Nils Wimby is an experienced leader in marketing with a strategic mindset and a proven track record of generating value. In this episode we discuss: The architect, plumber and pipe wrench Problemformuleringsprivilegiet (a great word to say if you don’t speak Swedish) Volvo and their journey to premium Jaguar’s rebrand and if it as a good idea How M…

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Where Are Marketing Channels Delivering Customer Value? | with Camper Bull 10:51

1M ago10:51

10:51

Where are marketing channels delivering customer value? | with Camper Bull Fractional leadership offers businesses a powerful way to scale efficiently without the costs of full-time hires. In this episode, Camper Bull dives into the strategies behind fractional expertise and how it helps businesses grow smarter. What You'll Learn: How fractional le…

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Consistent Branding: How To Build Trust, Drive Growth | with Camper Bull 11:20

2M ago11:20

11:20

Consistent Branding: How To Build Trust, Drive Growth | with Camper Bull https://venturedgained.com/10rules/ In this episode, Camper Bull breaks down the importance of consistency in branding and messaging. Discover how a cohesive brand experience across platforms builds trust, retention, and recognition in the market. Learn why brand inconsistency…

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Brand Messaging Strategy To Boost Trust and Sales | with Camper Bull 7:56

2M ago7:56

7:56

Brand Messaging Strategy To Boost Trust and Sales https://venturedgained.com/10rules/ In this episode, we’re diving into why inconsistent branding might be holding your business back. Learn how to create a cohesive customer journey that builds trust and drives growth. You’ll discover: The pitfalls of chasing social media trends. Why consistency acr…

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What Is Trend Following? Why Authenticity Beats FOMO | with Camper Bull 10:25

2M ago10:25

10:25

What Is Trend Following? Why Authenticity Beats FOMO Transform your approach to market positioning with Camper Bull. In this revealing episode, discover why chasing every new trend might be the biggest threat to your business success. Through real-world examples from Patagonia to luxury brands, learn how staying true to your core values can lead to…

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Relaunching an Icon with Dan Knowlton | Strategy Sessions Podcast 49:36

2M ago49:36

49:36

Dan Knowlton, the co-founder of Knowlton, has delivered millions in trackable sales for some of the world’s leading brands. In this episode we discuss: How he grew Knowlton from working with micro business to big brands Learning from mistakes Having your dad as a non exec How to write marketing reports Working with Barry from Eastenders Why nostalg…

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Cringing At Yourself? Shows Growth Over Time | with Camper Bull 9:40

2M ago9:40

9:40

Cringing At Yourself? Shows Growth Over Time In this inaugural episode, discover why waiting for perfection is the biggest barrier to building your digital legacy. Learn how market leaders are leveraging imperfect action to outpace their competition and why your content should make you cringe next year. Camper shares powerful insights on: The 'up i…

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Customer Insight with Suzanne Claassen | Strategy Sessions 46:52

3M ago46:52

46:52

Suzanne is the Director CEE, Google Customer Solutions and a long time Googler. In this episode we discuss: Planning (or not) for a career How digital marketing has changed in the 25 years Has brand loyalty changed over the years Do you need to be always on with your marketing Talk to your customers Working across counties and customs Using AI as a…

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Rise with Carrie Rose 42:36

3M ago42:36

42:36

Carrie Rose runs Rise at Seven, the Search-First creative agency from the UK that’s taking over America. In this episode we discuss: Business is just business Positioning for fast fashion Saying no to new business Using values in your agency When to say no to clients The Rise at Seven story The role of data in decision making Strategy v tactics Str…

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The (Brand) Love Doctor Aaron Ahuvia 55:48

4M ago55:48

55:48

Aaron Ahuvia PhD is the world’s leading scientific expert on brand love. In this episode we discuss: How the brain works and what we know about love What it’s like working with Philip Kotler How we define love and why it matters to marketers How to build brand love What to do when brand love isn’t something you should aspire to Anthropomorphism and…

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Stand Out Marketing with Rachel Okungbowa | Strategy Sessions 50:10

4M ago50:10

50:10

Rachel runs marketing at Equitas and her own fashion brand, Ivy Haven. We explore the similarities and differences! This is the final episode in the 2024 Black History Month mini series. In this episode we discuss: Setting the ambition for a DEI in NI event Celebrating small wins SaaS marketing for a start up Positioning the right message to the ri…

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Supporting Black Entrepreneurs with Blessing Mutamba 46:42

4M ago46:42

46:42

Blessing is the Business Inclusion Programme Manager at NatWest, where her role focusses on breaking down barriers to enterprise for Ethnic Minority owned businesses across the UK. We talk about the challenges and opportunities for Ethnic Minority owned businesses and the impact on the country. This is the second episode in the 2024 Black History M…

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Strategy Sessions Live from Ulster Bank 56:15

5M ago56:15

56:15

This episode was recorded live at Ulster Bank as part of our mini series for Black History Month. It features David Levin and Charmaine McConville. In this episode we discuss: The early days of social media The challenges of growing a start up Acting on advice from loved ones The best petrol station in Ireland Whether Bradford or Leeds is better (i…

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Marketing Miracle 51:19

5M ago51:19

51:19

Miracle is the Head of Search at John Lewis Finance, with over a decade of experience helping global and national brands increase their visibility. In this episode we discuss:• Organic and paid search playing nicely together• The importance of brands in search• Working for the darling of the British high street• Building effective teams• The differ…

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Reimagine Brands with Allen Adamson | Strategy Sessions Podcast 49:43

5M ago49:43

49:43

Allen Adamson is an industry expert in all disciplines of branding. He has worked with a broad spectrum of consumer and corporate businesses in industries ranging from packaged goods and technology to health care, financial services, hospitality, and entertainment. In this episode we discuss: Why Skype died The joy of a 1 page document Switching fr…

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Creativity, Education & Technology with Dave Birss 1:16:10

8M ago1:16:10

1:16:10

Dave Birss is an educator, a recovering creative director and man used to spelling his last name over the phone. In this episode we discuss: Why producing unique work is hard What a creative director really does How Dave became a leading voice in AI Where AI can really help companies Where AI shouldn’t be used Why Dave won’t ever be employed by the…

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Focus on Effectiveness with Ikram Mohideen 1:00:04

10M ago1:00:04

1:00:04

Ikram Mohideen is the Chief Strategy Officer at Shift Integrated, an independent agency in Sri Lanka. In this episode we discuss: Why quant doesn’t tell you everything The importance of testing and radical thinking Focus on effectiveness Marketing and advertising in a difficult economic climate Lessons from judging awards Does positioning exist Rec…

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Magic Sauce Course 51:28

10M ago51:28

51:28

James Hayhurst is former MD of Leagas Delaney, Global Brand Equity Director for OMO/Persil at Unilever and the Founder of the Magic Sauce Course. In this episode we discuss: What makes great creative Why the agency / client relationship break down The importance of talking to your customers The Parents Promise LondonSEOXL ⁠ - use code Andi20 to get…

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Dating Data With Lidia Infante 52:16

11M ago52:16

52:16

Lidia Infante is Head of SEO at SurveyMonkey. Lidia has over a decade of marketing experience and a strong focus on SEO and content strategy. She also LOVES data. In this episode we discuss one tip that can boost your career and finding a partner by applying marketing principles to dating. Recommendations Andi writing for JP Castlin’s Strategy in P…

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Women's History Month Mini Series Review | Solo Episode from Guest Host Catherine McKernan 21:53

11M ago21:53

21:53

Catherine is a long time listener to the Strategy Sessions and good friend. It’s an honour to hand over the reigns for this episode – the first I don’t feature on! – to Catherine. In this episode we discuss the highlights from the episodes featuring Aleya Harris, Geraldine DeRuiter and Emma Mallett that made up the Women’s History Month Mini Series…

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B Corps and Concrete Clubs with Emma Mallett 50:52

12M ago50:52

50:52

Emma Mallett is in marketing and business development for a B Corp. She also helps young marketers build a career, via her Concrete Club platform and podcast. In this episode we discuss: Working for a B Corp How marketing and sales can work better together Building a career Fighting back from life threatening adversity Recommendations Waking the Ti…

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Books, Trolls, Feminism and Cinnamon Rolls and with Geraldine DeRuiter 1:16:06

12M ago1:16:06

1:16:06

Take The Heat, is out now. It’s a series of essays about food, feminism and fury. In this episode we discuss: Promoting a book The story behind If You Can’t Take The Heat Dealing with internet trolls Creativity Geraldine's Links If You Can't Take the Heat: Tales of Food, Feminism, and Fury The blog where it all started, I Made the Pizza Cinnamon Ro…

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Stories to Stand Out with Aleya Harris 1:06:08

12M ago1:06:08

1:06:08

Aleya Harris is the spark for your spark™. With her infectious energy and profound expertise, Aleya Harris stands as a intersection of innovative storytelling and strategic thinking. In this episode we discuss: The secret to successful public speaking Using stories to build your organisation Succeeding through adversity Being part of StoryBrand Und…

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Take Some Risks with Duane Brown | Strategy Sessions 1:00:59

1y ago1:00:59

1:00:59

Duane runs Take Some Risks, a Toronto based agency that helps ecommerce and DTC brands grow through strategy, PPC marketing, and data. Top 3 things in this episode: Moving from delivery to strategy for clients Staying nimble in the face of changes by Google and Meta Lessons on pricing from the luxury sector Duane Brown Duane has been called an inte…

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Diverse Insight | Review of Daryl Fielding’s Episode | Solo Episode with Andi Jarvis 21:45

1y ago21:45

21:45

In this episode I review Daryl’s incredible hour on the podcast. I could have featured every single word she said, but instead I focused on • Insights being the rocket fuel of marketing • Why diversity matters • How to plan a marketing career (spoiler alert: it’s hard) Links Daryl’s episode Dove Real Women campaign Andi Jarvis If you have any quest…

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Better Marketing with Daryl Fielding | Strategy Sessions Podcast 1:35:13

1y ago1:35:13

1:35:13

Daryl is a CEO, NED and Author. Perhaps best known as the architect of Dove’s “Campaign for Real Beauty”, Daryl’s career includes leadership roles in brand owners, media and advertising agencies. In this episode we discuss: Diversifying marketing’s talent pool THAT Dove campaign The Brand Book The other books Daryl didn’t write Being a NED Marketin…

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The Tesla Chasm | Review of Seth Godin's Ep | Solo Episode with Andi Jarvis 28:45

1y ago28:45

28:45

In this episode I review Seth Godin’s podcast, through the lens of a theoretical fight between Seth and Mark Ritson! • Tesla’s price cut – who was right? • The power of storytelling • Changing ourselves to change the world? LinksStorytelling on Strategy in Praxis with JP Castlin Mark Ritson on Tesla Mark Ritson on the Strategy Sessions David Mannhe…

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Marketing with Seth Godin | Strategy Sessions Podcast 48:12

1y ago48:12

48:12

Seth Godin is an author, a marketer and a climate activist but most of all he’s a teacher. He’s also an incredible podcast guest. In this episode we discuss: A $50billion mistake What the internet has in common with the rail road and oil Open v closed systems Wheeler’s Which and the value of the old school Smallest delightable audience (SDA™️) Tesl…

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Premium Economy | Review of Rory Sutherland’s Episode | Solo Episode with Andi Jarvis 28:06

1y ago28:06

28:06

In this episode I review Rory’s second appearance on the Strategy Sessions. It’s a riot, as always, and covers hotels, trains and movies. The couple of bits I picked to focus on are: Rory’s most recent episode Rory’s first episode The LinkedIn post I reference Tom Critchlow’s episode on the Strategy Sessions…

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Mad Masters With Rory Sutherland - Rory is Back for Part 2 | Strategy Sessions Podcast 52:39

1y ago52:39

52:39

Rory Sutherland is, perhaps, the closest thing to industry royalty that we have in marketing. He’s Vice Chairman of Ogilvy UK, a best-selling author, owner of one of the best TED Talks you’ll ever see and the man behind MAD Fest a marketing. Rory crashed straight into the top of the charts on the Strategy Sessions when he was on the first episode, …

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The Friedman Doctrine for Marketers | Review of David Mannheim's Episode | Strategy Sessions Solo Episode 9:23

1y ago9:23

9:23

A review of David Mannheim's Strategy Session episode. Solo episode with Andi Jarvis. Shot live on location in Santo Domingo (watch it on Spotify or YouTube if you can - the fact it looks like a pit lane interview from F1 is entirely accidental). I cover the Friedman Doctrine and why brands matter to people. If you have any questions or want to tal…

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Up Close and Personal with David Mannheim | Strategy Sessions 1:01:35

1+ y ago1:01:35

1:01:35

David built and sold an agency and now runs Made With Intent, the tool that could transform ecommerce. He’s also a MASSIVE Disney fan. In this episode we discuss: Learning the lesson of being too business obsessed What Disney can teach us about customer focus How Manchester United have messed up personalisation How Made With Intent is trying to cha…

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Black History Month 2023 Mini Series Review | Solo Episode With Andi Jarvis | Strategy Sessions 21:20

1+ y ago21:20

21:20

This is the first solo episode of the Strategy Sessions. In this episode we discuss: What a dog poo podcast is Lessons from the BHM Mini Series Why Kevin’s episode had a major impacton me What equality through education means If you dive back into the archives, you’ll see I used to do a solo section in each episode but that died about the same time…

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Data Stories with Thierry Ngutegure | Strategy Sessions 53:19

1+ y ago53:19

53:19

Thierry is Bradford’s second best marketer (after your not-so-humble host!), a data expert and a product inventor. In this episode we discuss: The joy of a non linear path Learning from our community Why Bradford is bouncing How fusing ideas, cultures and thoughts creates greatness Launching his first product What’s the worst that could happen You …

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Brand By Me with Collette Philip | Strategy Sessions 50:47

1+ y ago50:47

50:47

Collette Philip runs multi award-winning brand and strategy consultancy, Brand By Me. Brand by Me help organisations build brands that drive social justice. In this episode we discuss: • Knowing when a space isn't for you • How divide and conquer works in the workplace • Importance of language • Clarity in brand strategy • Hallmarks of bad brand st…

1
Black Creative Experience with Kevin Morosky | Strategy Sessions 1:02:37

1+ y ago1:02:37

1:02:37

Kevin Morosky is a Virgo, film director, and creative. He’s a community leader, a change maker, an author and a fascinating podcast guest. In this episode we discuss: A love letter to Black women Being black and queer and how that inspired Kevin’s first book How life influences the creative process Pocc & the community around it The influence of Bi…

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Putting People into PPC with Anu Adegbola | Strategy Sessions 59:36

1+ y ago59:36

59:36

Anu has worked in Paid Search since 2008, with experiences in agencies, brands and tech companies. She’s also the founder of London’s PPC Live meet up. In this episode we discuss: Why paid media isn’t all spreadsheets and data How the PPC Live event started and why ‘done is better thanperfect’ PPCChat and how that became a podcast The role of tradi…

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