Podcast #40: World-Class Enrollment Series pt. 4

Enrollment Management Round Table Podcast

#Business #World Class #Enrollment Resources

18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

8 років тому 50:55

MP3•Головна епізоду

Our panelists take a deeper dive into the '24 Tips on how to Create a World-Class Enrollment Process' series. Join the conversation exploring thought-starters on how to Optimize the Interview-to-Start Ratio. This is a great session for admissions reps to listen to.

57 епізодів

Enrollment Management Round Table Podcast

Podcast #40: World-Class Enrollment Series pt. 4

Enrollment Management Round Table Podcast

published 8 років тому

Поширити

MP3•Головна епізоду

57 епізодів

#Business #World Class #Enrollment Resources

Все серии

Enrollment Management Round Table Podcast

1
The ROI Of Split Testing 28:42

4 years тому28:42

28:42

In this episode of the Enrollment Management Round Table, Gregg Meiklejohn and Tom King discuss how your school can capture the benefits of split testing. Learn how to test your way into impressive conversion breakthroughs in your enrollment management process and start enjoying the ROI of split testing at your school! Listen now to start enjoying the ROI of split testing at your school! Read the transcript here: https://enrollmentresources.com/podcast-transcript-the-roi-of-split-testing/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

1
Podcast #52: How To Set Up Effective Remote Admissions Fast 45:56

5 years тому45:56

45:56

Learn how to organize a quality Remote Admissions Program for your school — and get it off the ground immediately and effectively — in this edited recording of our popular April webinar. Takeaways include: ~ Why you should hold interviews and tours virtually instead of over the phone ~ What you need to conduct successful virtual interviews and tours ~ How to provide your team with the structure that will help them succeed remotely ~ How to handle objections to visiting or starting Read the transcript here: https://enrollmentresources.com/podcast-transcript-how-to-set-up-effective-remote-admissions-fast/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

1
Podcast #51: Where Marketing Meets Admissions 1:05:08

5 years тому1:05:08

1:05:08

In this episode of the Enrollment Management Round Table, our panel discusses why schools lose prospective students in the pass-off between Marketing and Admissions, and how you can bridge the disconnect with practical fixes and best practices. Listen now to learn how using practical fixes for this common problem can also increase your lead to start ratio and enrollment rates! Full Transcript available here: https://enrollmentresources.com/transcript-where-marketing-meets-admissions/ Let's talk about how we can help your school increase student enrollment and revenue without spending more on marketing or hiring additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

1
How Positioning Can Increase Market Share And Focus Your Efforts 32:14

5 years тому32:14

32:14

In this episode of the Enrollment Management Round Table podcast, Gregg Meiklejohn and Tom King of Enrollment Resources explore a strategy called Positioning. Through examples from EDU and other industries, learn how Positioning can help your school... ~ Efficiently realign your internal resources ~ Grab and successfully defend a prominent spot in the mind of your prospective student ~ Increase your market share…

Enrollment Management Round Table Podcast

1
How To Organize A Quality Remote Admissions Program Quickly 21:28

5 years тому21:28

21:28

In this podcast, Tom King and Gregg Meiklejohn of Enrollment Resources give an overview of the pieces needed to organize a quality Remote Admissions Program quickly. A companion white paper to this podcast will be published this week. Watch your inboxes for the link. For a more in-depth conversation on this matter, please call Tom King or Sterling Simpson at Enrollment Resources at 250-391-9494.…

Enrollment Management Round Table Podcast

1
Podcast #50: Strategies To Get The Regulators Off Your Back 59:45

5 years тому59:45

59:45

Our presenters in this episode are Gregg Meiklejohn, Shane Sparks, Tom King of Enrollment Resources, and JP Smith, President of Celsius Marketing | Interactive. The panel explores one interesting strategy that will get the various regulators off your back and have employers wanting to hire your grads. The question you must always ask is, “How can I get my School to world-class like Tesla is to cars and Apple is to smartphones? Takeaways include: ~ Why, as EDU leaders, we must continuously stay in the question, “How do I make my School world-class” like Tesla is to electric cars or Apple is to smartphones? ~ Some key operational elements that will help your School become world-class. ~ Is a world-class EDU “product” simply teachers and curriculum, or is there so much more? Listen to this debate. ~As you move toward becoming a world-class school, how do you avoid back-sliding? Listen to episode 50 of The Enrollment Management Round Table Podcast now! Transcript available at https://enrollmentresources.com/blog/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

1
Podcast #49: The Anatomy Of A Rock Star DOA 59:59

5 years тому59:59

59:59

In this episode, Gregg, Tom, and Scott explore the ten essential things every Director of Admissions needs to build a dynamic sales team, drive revenue, and promote team development at your school. Listen to episode 49 of The Enrollment Management Round Table Podcast to take a deep dive inside the Director of Admissions role to find out exactly what it takes to be a Rock Star DOA. Takeaways include: - The exact KPIs to measure, understand and track (and why they’re so important) - How to use reports to track your team’s KPIs (and how reports should influence your coaching plans) - Why you should use a Starts planning and adjustment tool (and how to do it) - Why you should use scripts, how to test and improve on your scripts, and how to ensure your team is always using your scripts - How to use all of the above to be an effective coach to members of your team! At the end of this episode, you’ll know what we mean when we say that “the role of a Rock Star DOA is not to grow sales, but to grow their people!” Full Transcript available here: https://enrollmentresources.com/transcript-the-anatomy-of-a-rock-star-doa/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

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Podcast #48: How To Optimize Enrollment Revenue With Lean Management 58:33

6 years тому58:33

58:33

In this episode, Gregg, Shane and Tom show you how to use Lean Management to grow your school while on a fixed budget. Listen to episode 48 of The Enrollment Management Round Table Podcast to learn how to use (and develop your own) no- and low-cost best practices inspired by seemingly unrelated industries like... - House renovations - Manufacturing - Radio - Clinical psychology - Car dealerships and the automotive industry - Magazines - Lab testing - Direct mail - Newspapers This podcast is ideal for schools on a fixed budget that also needs to grow! Transcript available here: https://enrollmentresources.com/transcript-optimize-enrollment-revenue-with-lean-management If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

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Podcast #47: Conversion Breakthroughs In Your Enrollment Management Process Through Testing 52:55

6 years тому52:55

52:55

There are 200+ potential engagement points within your enrollment management process: your website, phone messaging, sales letters, and admission procedures to name a few. Listen now to learn how to capture the benefits of split testing for your school! Transcript available here: https://enrollmentresources.com/transcript-test-your-way-into-impressive-conversion-breakthroughs-in-your-enrollment-management-process/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

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Podcast #46: How 1% Improvements Can Translate Into Millions Of Dollars 50:27

6 years тому50:27

50:27

It’s shocking how little effort it actually takes to be more successful than your competition. In this episode, Gregg, Shane, and Tom of Enrollment Resources are joined by special guest Brian Willett to show you how your school can catapult over your rivals through strategic and compounding one percent improvements! Takeaways include: The unfortunate reason why second best is actually the first loser How to start making 1% improvements by rethinking the habits you take for granted The specific, easy and immediate ways your school can make 1% improvements to increase your conversion rates TODAY Take the first steps toward small changes that will have a substantial and lasting impact at your school. Listen now! Transcript available at https://enrollmentresources.com/transcript-one-percent-improvements/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

1
Podcast #45: The Anatomy Of A Rockstar Director of Admissions 46:37

6 years тому46:37

46:37

The role of an Admissions Director is not to grow sales, but to grow their people! Tom King and Scott Spitolnick of Enrollment Resources outline the 10 essential things every DOA needs to successfully build a dynamic Admissions team while also driving revenue and team development. You’ll learn actionable takeaways about: ~ Which KPIs are the most important to measure, understand and track — and why ~ How you can use reports to track your team’s KPIs and how that should influence your coaching plans ~ How and why you should use a Starts planning and adjustment tool ~ Why you should use scripts, how to test and improve on them, and how you can ensure they’re always being used by your team ~ How to be an effective coach to members of your team At the end, you will not only know what it takes to be a Rockstar DOA, but you’ll also know the steps to take to become one yourself! Transcript available at https://enrollmentresources.com/transcript-rockstar-doa/ If you think you have a marketing or admissions problem, you probably do. Let’s talk about how we can help your school increase student enrollment and revenue without having to spend more on marketing or hire additional staff. 250-391-9494 info@enrollmentresources.com www.enrollmentresources.com/contact…

Enrollment Management Round Table Podcast

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Podcast #44: Enrollment During High Employment Conditions: How to adapt to today’s education market 1:03:47

7 years тому1:03:47

1:03:47

Your pool of leads could be shrinking, and fast. According to the Bureau of Labor Statistics, United States unemployment was just 3.9% in April. If your marketing is focused on people looking for work, then you need to take another look at today’s education market. In this episode, the Enrollment Resources Panel explores alternative ways to fill your Career School’s lead funnel when it seems like everyone already has a job. In this radio talk show-style presentation, you will learn how to: - Appeal to people who are working but unhappy in their current situation - Prepare your school for the imminent shift in student demographics - Identify leakage points in your Enrollment Management funnel and recover the prospects who have fallen through - Leverage employers’ Human Resources teams to reverse-engineer demand for graduates - And other important topics! Don’t miss this opportunity to learn how to ensure your school’s strategy and offerings reflect the current market and increase your lead generation by appealing to those already employed.…

Enrollment Management Round Table Podcast

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Bite-Sized Big Idea - A Peek Around The Corner (extended) 6:33

7 years тому6:33

6:33

The US has ratified a travel ban on several countries and it appears, by extension, to be making it tougher for students from other countries to feel welcome in the US. For example, the emerging trade war with China: Chinese authorities are publicly considering popping tariffs on students who want to study in the United States. Also, it appears the denial of US postgraduate Working Visas are making it tougher for grads to stay on and work at externships. If there indeed is a contraction of international students, how will this play out? Demographic Chasm Colleges have used international students as a ‘demographic patch’ to backfill in the under 20-year-old demographic. That patch could rapidly recede, and schools that rely on 17 to 20-year-old international students could be walking into a mess. Whats plan C for them? Britannia Rules the Seas Commonwealth countries are and will be sopping up the international student market left from the US, continuing to build on their high-quality and welcoming brand. For example, as I understand it, most Commonwealth countries have liberal post graduate Working Visas for International Canadian grads. How might this play out? US schools with declining international enrollments could look for ways to fill the enrollment void by using more aggressive, metric-driven Enrollment Management tactics. They will begin to push on the market share traditionally held by Proprietary Schools. Some schools like Royal Roads University have exported a campus to China. How will this play out? Should schools who need the Gen Z cohort consider shrinking their school? Lower expectations? The travel ban ratification will have ripples everywhere within North American EDU. It’s best if possible to get ahead of this possible trend. In my personal opinion. Thoughts? Gregg Meiklejohn Co-founder, Enrollment Resources…

Enrollment Management Round Table Podcast

1
Bite-Sized Big Idea - A Peek Around The Corner (brief) 3:42

7 years тому3:42

3:42

Enrollment Management Round Table Podcast

1
Podcast #43: Lost Revenue Finder Live 54:52

7 years тому54:52