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Emerging Technologies for Marketers
Manage episode 178039602 series 1384539
Until recently, Jim Cook was the Senior VP of Digital Strategy at Mission Data where he led digital product strategy and digital business transformation initiatives for some of the largest brands in the United States.
In this episode, Jim joins host Renee Yeager to share his Top 3 Emerging Technologies for Marketers, including artificial intelligence, augmented reality and Internet of Things. They also dive into several artificial intelligence and voice technologies featured at this year’s CES show.
“From a marketer’s perspective, these technologies are going to impact their attention on the customer experience, how products are being consumed, how they’re being used and how they continue to market those products and expand them,” Jim said.
This episode is a must listen for B2B marketing teams.
34 епізодів
Manage episode 178039602 series 1384539
Until recently, Jim Cook was the Senior VP of Digital Strategy at Mission Data where he led digital product strategy and digital business transformation initiatives for some of the largest brands in the United States.
In this episode, Jim joins host Renee Yeager to share his Top 3 Emerging Technologies for Marketers, including artificial intelligence, augmented reality and Internet of Things. They also dive into several artificial intelligence and voice technologies featured at this year’s CES show.
“From a marketer’s perspective, these technologies are going to impact their attention on the customer experience, how products are being consumed, how they’re being used and how they continue to market those products and expand them,” Jim said.
This episode is a must listen for B2B marketing teams.
34 епізодів
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