Master Your Product Pitch with Galen McCown

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

#Business #Marketing #Crowdfunding Nerds Kickstarter Marketing For Board Games #Lifestyle #Podcasting Education #Games and Gambling

21:04

Step into the mysterious and visually stunning world of The Electric State as host Francesca Amiker takes you behind the scenes with the creative masterminds who brought Simon Stålenhag’s dystopian vision to life. In this premiere episode, directors Joe and Anthony Russo, stars Millie Bobby Brown and Chris Pratt, writers Christopher Markus and Stephen McFeely, and producers Angela Russo-Otstot and Chris Castaldi reveal how they transformed a haunting graphic novel into an epic cinematic experience. Watch The Electric State coming to Netflix on March 14th. Check out more from Netflix Podcasts . State Secrets: Inside the Making of The Electric State is produced by Netflix and Treefort Media.…

рік тому 1:02:40

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Are you ready to dive into the vibrant world of board game conventions? In Episode 202 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Galen McCown from Galen Games to unravel the secrets of thriving at major events like Gen Con!

Join us as Galen recounts his 2024 Gen Con adventure, where he joined forces with Breeze Grigas from Zephyr Workshop, showcasing his games "Super Snipers" and a captivating mint tin series. Discover the art of crafting the perfect game pitch—from a snappy 2-second hook to a full-fledged presentation—and learn how these strategies can captivate even the busiest convention-goers.

We also delve into the financial dynamics of attending conventions and the immense marketing potential they offer. Plus, get a sneak peek into Galen's upcoming Kickstarter campaign launching October 22nd!

Tune in for a treasure trove of insights and practical advice for game publishers and creators.

Check out Galen's projects at:

Website: galensgames.com

Galen's Blog: Gen Con 2024

Galen's Upcoming Kickstarter: Super Snipers

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

116 епізодів

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

Master Your Product Pitch with Galen McCown

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

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published рік тому

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MP3•Головна епізоду

Tune in for a treasure trove of insights and practical advice for game publishers and creators.

Check out Galen's projects at:

Website: galensgames.com

Galen's Blog: Gen Con 2024

Galen's Upcoming Kickstarter: Super Snipers

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

116 епізодів

#Business #Marketing #Crowdfunding Nerds Kickstarter Marketing For Board Games #Lifestyle #Podcasting Education #Games and Gambling

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Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Mastering Board Game Pitches with Adam Porter 1:10:23

3 дні тому1:10:23

1:10:23

Are you ready to level up your board game design skills? In this episode of the Crowdfunding Nerds podcast, join hosts Donnie and Sean as they dive into the world of board game pitching with the talented Adam Porter, a seasoned designer from Wales. Ever wondered how to catch a publisher's eye at conventions like Essen Spiel or UK Games Expo? Adam spills the secrets on leveraging these events for success. Discover why game mechanics take center stage over themes when pitching to publishers and learn the art of crafting the perfect sell sheet. Adam also shares his personal journey from hobbyist to professional, offering strategies for designing with a specific audience in mind. Plus, get the inside scoop on playtesting techniques and the supportive nature of the board game industry. Whether you're a novice or a pro, this episode is packed with actionable insights to help you navigate the board game design landscape. Don’t miss it! Links to check out! Adam In Wales YouTube - https://www.youtube.com/@adaminwales Joe Slack Podcast - https://crowdfundingnerds.com/episode63/ How NOT to pitch - https://www.youtube.com/watch?v=X_1EOJwOKEk Adam's game design books - https://www.adamportergames.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Don't forget to check out our NEW course at https://crowdfundingnerds.com/academy/ Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Chinese Manufacturer Talks Tariffs 1:53:31

10 днів тому1:53:31

1:53:31

Ever wondered how tariffs shape the world of manufacturing and international trade? In Episode 227 of Crowdfunding Nerds, Andrew and Sean dive deep with Hersh Glueck, a supply chain expert with boots on the ground in China. How do tariffs impact Chinese manufacturers, and what ripple effects do they have on global trade? Join us as Hersh sheds light on the ever-evolving tariff landscape, likening its volatility to Bitcoin! From the historical tensions under Trump's presidency to the current geopolitical chess game involving Russia and the Middle East, we explore it all. Discover why Chinese manufacturers see Trump as a straightforward negotiator compared to Biden, and hear Hersh’s take on Xi Jinping's strategic global maneuvers. Plus, get insights into how publishers can tackle tariff challenges, and Hersh’s exciting plans for a US manufacturing hub. Don't miss this eye-opening discussion on navigating the stormy seas of international trade! Links to check out! Our past episodes with Hersh: Episode 118: https://crowdfundingnerds.com/episode118/ Episode 119: https://crowdfundingnerds.com/episode119/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Tariff Advice & Tips You Need To Hear! 1:16:09

17 днів тому1:16:09

1:16:09

How do skyrocketing tariffs impact your crowdfunding project? Can you turn these challenges into opportunities? Join us, Andrew and Sean, as we dive deep into these pressing questions with our guest, Ryan Williams. In this episode, we dissect the recent tariff hike from 20% to 54% on Chinese goods and its profound impact on the board game industry. Discover how tariffs are calculated and why they matter, especially when you're manufacturing overseas. Ryan shares his pandemic-era wisdom, highlighting the resilience needed in today's crowdfunding landscape. We explore strategies to mitigate financial impacts, like building a buffer and considering alternative production methods. Plus, learn how to leverage crowdfunding's direct-to-consumer model and why it's crucial to maintain clear communication with your backers. Don't miss this insightful discussion as we navigate the turbulent trade waters and prepare for the future of crowdfunding. Tune in now! Links to Check Out: The Darkest Timeline - https://stonemaiergames.com/the-darkest-timeline/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Don't forget to check out our NEW course at https://crowdfundingnerds.com/academy/…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Thriving Amidst Giants 1:02:13

24 дні тому1:02:13

1:02:13

Ever wondered how to keep your cool when your crowdfunding campaign is overshadowed by a big name like Blizzard Entertainment? In this episode of Crowdfunding Nerds, hosts Andrew and Sean dive deep into the emotional and strategic hurdles that creators face on their crowdfunding journey. We discuss the mindset needed to tackle demoralization and the unpredictability of success. Andrew shares his personal experience with his Deliverance campaign, coinciding with the launch of a major Witcher project on Kickstarter. How do you focus on your path when others seem to outshine you? From humility to resilience, we explore how disciplines like Brazilian Jiu-Jitsu and poker can teach us valuable lessons in crowdfunding. Join us as we unpack the keys to long-term success and introduce you to the Crowdfunding Nerds Academy, your go-to resource for mastering the art of crowdfunding. Check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Case Study: When The Going Gets Tough 1:19:44

4 weeks тому1:19:44

1:19:44

Are you ready to dive into the world of crowdfunding with a twist of strategy and resilience? In Episode 224 of the Crowdfunding Nerds podcast, hosts Andrew and Sean team up with Ryan Williams, a fellow Nerd, to unpack the journey of his Kickstarter project, Starclash, inspired by the iconic StarCraft series. Ever wondered how to manage a Kickstarter campaign while juggling life's chaos or how to handle those pesky negative comments? Ryan spills the beans on these challenges and more. We explore the essence of finding the right fit with clients, the art of saying no to projects that don't align, and the power of perseverance. Ryan's personal tale of learning from a failed campaign and successfully relaunching his game, Backwoods, is a testament to grit. Plus, get the inside scoop on his current board game venture, Starclash, and the decision to self-publish. Tune in for a dose of inspiration and crowdfunding wisdom! Links to check out! River Rats: https://riverratscardgame.com/ Knee Deep in Hexes: https://www.kickstarter.com/projects/kneedeepinhexes/knee-deep-in-hexes Starclash: A Base Building Tactical Board Game: https://www.kickstarter.com/projects/mosthighgames/starclash-a-base-building-tactical-battle-board-game Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Don't forget to check out our NEW course at crowdfundingnerds.com/academy Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
ARGs: The Secret Sauce of Portal's Marketing with Jeep Barnett 56:13

5 weeks тому56:13

56:13

Episode 221 of Crowdfunding Nerds is here, and it's a game-changer! Ever wondered how alternate reality games (ARGs) can skyrocket a game's success? Or how a viral phrase like "the cake is a lie" came to be? Join us as we dive deep into the world of game development with the legendary Jeep Barnett, known for his work on the Portal series at Valve. Jeep shares his journey from video games to board games, revealing the magic behind ARGs that captivated players worldwide. Discover how these interactive experiences not only built hype for Portal but also drew parallels with crowdfunding strategies. We explore the risks and rewards of ARGs, their impact on community engagement, and how they mirror the crowdfunding landscape. Tune in for a fascinating discussion on the evolution of game marketing, the art of player interaction, and lessons learned from Jeep's ventures, including a Kickstarter project. Don’t miss this episode packed with insights and secrets from the gaming world! Links to Check out: Website: https://www.jeepbarnett.com/ Game: https://ssaangn.com/ Jeep Barnett English Stuff - https://www.youtube.com/watch?v=lx5AEI96l3U&list=PLfc4w03gYBcN9dLQcjXO-MIRKbgkewRYs Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Marketing Scams & How I Almost Lost $9500 1:19:22

6 weeks тому1:19:22

1:19:22

Have you ever wondered how scammers craft their traps so convincingly? In this gripping episode of Crowdfunding Nerds, hosts Andrew Loewen and Sean take you on a harrowing journey through a sophisticated scam attempt that nearly cost Andrew $9,500 in Bitcoin! Andrew recounts how the scammers, posing as law enforcement, manipulated real-life events, like a recent jury summons, to weave a believable narrative. Discover how his wife’s quick thinking and a call to the police unraveled the deceitful web. We dive into the broader implications of scams in the crowdfunding world, where public financial successes can make creators prime targets. Plus, we tackle the murky waters of digital advertising on platforms like Google and Facebook. Are they really scams, or just misunderstood? Tune in for invaluable insights and practical advice on protecting your online identity and investments. Stay savvy, stay safe! Links to check out! Google Scam - https://krebsonsecurity.com/2024/12/how-to-lose-a-fortune-with-just-one-bad-click/ Why you should not use text 2fa - https://www.youtube.com/watch?v=wVyu7NB7W6Y Please Hold Short Film - https://www.amazon.com/Please-Hold-Doreen-Calderon/dp/B0B6FKMFR6 Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
THE BEST COLLEGE LECTURE ON MARKETING EVER 1:00:30

7 weeks тому1:00:30

1:00:30

Did you know game specialization can level up your marketing? Join us for Episode 221 of the Crowdfunding Nerds podcast, where Andrew and Sean unravel the complexities of board game publishing and marketing. Sean shares insights from his recent lecture, guiding us through the three pathways for creators: self-publishing, partnering with a publisher, or a hybrid approach. Discover the pros and cons of each, and why having a built-in audience is your secret weapon. We also dive into alternative monetization strategies beyond direct sales, and the magic of the virtuous cycle in crowdfunding. Learn about the upcoming Crowdfunding Nerds Academy, designed to equip you with the tools for crowdfunding success. Whether you're a seasoned creator or just starting, this episode is packed with strategies to elevate your game and maximize your impact in the industry. Tune in and level up your board game marketing game! Links to check out: Hybrid Example - crowdfundingnerds.com/episode63 Other Ways To Monetise Board Games crowdfundingnerds.com/episode95 crowdfundingnerds.com/episode126 Seeking A Publisher youtube.com/@AdaminWales boardgamedesignlab.com/get-published The Virtuous Cycle crowdfundingnerds.com/the-virtuous-cycle-of-kickstarter-marketing The Best Time To Send Email 2025 Mailerlite.com/blog/best-time-to-send-email The 3 Scroll Test crowdfundingnerds.com/episode10 The Crowdfunding Nerds Academy crowdfundingnerds.com/academy Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Crowdfunding TTRPGs: Secrets Behind Raising $10M In A Single Campaign 1:10:43

8 weeks тому1:10:43

1:10:43

Are you ready to dive into the world of crowdfunding tabletop roleplaying games (TTRPGs)? In episode 220 of Crowdfunding Nerds, hosts Andrew and Sean are joined by Mark Diaz Truman, the CEO and co-founder of Magpie Games, to unravel the intricacies of this dynamic industry. Ever wondered how a Kickstarter project like "Fallen London" can raise over $700,000? Or how to stand out in a market dominated by Dungeons & Dragons? Mark shares his strategies on streamlining reward tiers and engaging followers pre-launch, as well as the challenges of marketing non-D&D systems. Discover how the new Adana system by Magpie Games is set to revolutionize gameplay experiences, and explore the potential opportunities arising from the revocation of the Open Gaming License. Tune in for a treasure trove of insights on creating games that captivate players long after the campaign ends. Don’t miss this episode packed with wisdom for both creators and gamers alike! Links to check out! Fallen London: The Roleplaying Game - https://www.kickstarter.com/projects/magpiegames/fallen-london-the-roleplaying-game Urban Shadows - https://magpiegames.com/collections/urban-shadows Magpie Games - https://magpiegames.com/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Demonstrating Your Product 1:03:21

9 weeks тому1:03:21

1:03:21

Ever wonder why some crowdfunding campaigns soar while others barely get off the ground? In this episode of Crowdfunding Nerds, Andrew and Sean unravel the secrets behind effective product demonstration for crowdfunding success. Andrew kicks things off by sharing his journey as a board game publisher and the hurdles he faced with Kickstarter. Can fresh eyes breathe new life into your marketing strategy? Sean thinks so, and he shares insights on overcoming project fatigue by seeking new perspectives. We delve into the power of community feedback and why understanding your target market is crucial. Discover how to transform features into solutions and why social proof is your best friend. Plus, get a sneak peek into the marketing strategies for our Crowdfunding Nerds Academy courses. Don't miss out—visit our Academy page to join the waitlist for exclusive discounts! Check out our Course here: crowdfundingnerds.com/academy Got questions? Submit them at crowdfundingnerds.com/question Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Shots Fired! Kickstarter Responds To GameFound 1:08:20

10 weeks тому1:08:20

1:08:20

Episode 218 of Crowdfunding Nerds is here, and we're diving deep into the world of crowdfunding platforms! Have you ever wondered how Kickstarter and GameFound stack up against each other? Or what goes on behind the scenes of our podcast? Join us as we tackle these questions and more! Andrew is determined to address your feedback and share insights from recent episodes featuring GameFound's CMO, Alex Radcliffe. We’re not about hit pieces; we're about honest, constructive dialogues. Kickstarter's recent article claims an impressive 80% success rate for game projects. Is this a strategic counter to GameFound's assertions? We analyze the competitive landscape and discuss how both platforms are evolving. Plus, we share our wish list for Kickstarter features and invite you to suggest future interviewees! Tune in for a candid chat about transparency, innovation, and the future of crowdfunding. Don’t miss it! Links to check out! 2024 Was a Big Year for Games on Kickstarter: https://updates.kickstarter.com/kickstarter-biggest-platform-for-games/ Gamefound is #1 Board Game CF platform - 2024 summary: https://gamefound.com/en/blog/post/gamefound-no1-2024-summary Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Mastering Email Subject Lines 59:58

11 weeks тому59:58

59:58

Ever wondered how a simple email subject line can make or break your crowdfunding campaign? In this episode, Andrew and Sean unravel the secrets behind crafting compelling subject lines that boost open rates and ensure your emails land where they belong—in the inbox, not the spam folder. Join us as we introduce the Crowdfunding Nerds Academy, where we offer a treasure trove of courses, including our latest on email marketing. Whether you're a DIY enthusiast or on a tight budget, our academy provides structured guidance to elevate your crowdfunding game. Discover the magic of specificity in subject lines, the pitfalls of sensational language, and why six words might be your sweet spot. Plus, learn about RSS feeds as a savvy backup to email communication. Don't miss out on our early adopter discounts and join our vibrant Facebook community for more insights. Let's revolutionize your crowdfunding journey together! Links to check out! SubjectLine.com : https://subjectline.com/ Email marketing benchmarks by industry and region for 2025: https://www.mailerlite.com/blog/compare-your-email-performance-metrics-industry-benchmarks Best Time to Send Email: https://www.mailerlite.com/blog/best-time-to-send-email Croundfunding Nerds Academy: https://crowdfundingnerds.com/academy/ Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
First Impressions: Gamefound’s New Marketing Program 1:22:39

12 weeks тому1:22:39

1:22:39

Ready to dive into the world of crowdfunding with a twist? In Episode 216 of Crowdfunding Nerds, Sean and Andrew, unravel the mysteries of Gamefound's new advertising platform, AdFound. Could this be the game-changer creators have been waiting for, or is it just another player in the crowdfunding arena? We dissect AdFound’s competitive edge—offering a mere 5% fee on conversions compared to BackerKit’s 15%—but is cheaper always better? We also tackle the crucial question of data ownership and the potential pitfalls of relying too heavily on centralized systems like Gamefound. Join us as we compare Gamefound’s claims of being the top dog in board game crowdfunding against Kickstarter, and explore the real stories of creators like Dwarven Forge and The Dice Tower. Can smaller creators thrive on Gamefound, or do they risk losing their magic touch? Tune in to find out and discover why maintaining your own marketing infrastructure is more vital than ever! Links to check out: AdFound Update - https://gamefound.com/en/blog/post/adfound-marketing-revolution Dice Tower 2024 Results - https://www.kicktraq.com/projects/tomvasel/support-the-dice-tower-2024/#chart-daily Dice Tower 2025 - https://gamefound.com/en/projects/dice-tower/the-dice-tower-gamefound-2025 Dwarven Forge Gamefound - https://gamefound.com/en/creators/dwarven-forge Dwarven Forge Kickstarter - https://www.kickstarter.com/profile/dwarvenforge/created Check out our website at crowdfundingnerds.com and join our bustling community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Gamefound or Kickstarter for 2025? with Alex Radcliffe 1:19:49

13 weeks тому1:19:49

1:19:49

Curious about the next big thing in crowdfunding? Join us on Crowdfunding Nerds as Andrew and Sean dive into a fascinating conversation with Alex Radcliffe, Gamefound's CMO, who spills the beans on Gamefound's explosive growth and ambitious goals for 2025. From its humble beginnings as a pledge manager to raking in over $85 million in 2024, Gamefound is making waves. But can it dethrone Kickstarter? We explore the pros and cons of each platform and how Gamefound plans to attract and maintain big names like Awaken Realms and CMON. Discover Gamefound's unique features, like the Gamefound Feast, and hear Alex's take on integrating social media to boost community engagement. Plus, we tackle the challenges of offering comprehensive services and Gamefound's future as a creator's one-stop shop. Tune in for a compelling look at Gamefound's journey and the evolving crowdfunding landscape! Links to check out: Blog Post about Gamefound 2024 results: https://gamefound.com/en/blog/post/gamefound-no1-2024-summary Ask Alex a question in the Crowdfunding Nerds community on Facebook . Stay Nerdy!…

Crowdfunding Nerds: Kickstarter Marketing, Business, & Beyond!

1
Cultivating Thriving Contractor Partnerships 1:04:28

14 weeks тому1:04:28