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Tim Soulo: How Ahrefs bootstrapped their way to $100M ARR
Manage episode 437584807 series 3411003
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Tim Soulo, CMO from Ahrefs is joining us to delve into the growth activities that propelled Ahrefs to the remarkable milestone of $100M in ARR. Renowned for his expertise in digital marketing and SEO, Tim Soulo brings invaluable insights into the strategies, tactics, and challenges faced during Ahrefs' journey to becoming a market leader in the competitive landscape of SEO tools.
In this session, Tim will share firsthand accounts of the innovative approaches, experiments, and pivots contributing to Ahrefs' exponential growth. From bootstrapping beginnings to scaling to unprecedented heights, Tim will uncover the key initiatives, from product development to marketing campaigns, that fueled Ahrefs' ascent to $100M ARR.
Follow Tim Soulo on LinkedIn: https://www.linkedin.com/in/timsoulo/
Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/
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