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On The Hook - Episode 10 - The Art of Brand Storytelling Through Independent Film
Manage episode 407410515 series 3561254
Вміст надано YellowPike Media. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією YellowPike Media або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Round table discussion with YPM’s Rick, Keith, Mitch and guest Brian Newman founder of Sub-Genre, a strategic consultancy for brands and entertainment, focusing on Filmmaking, Brand Storytelling and the convergence of the two.
22 епізодів
Manage episode 407410515 series 3561254
Вміст надано YellowPike Media. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією YellowPike Media або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Round table discussion with YPM’s Rick, Keith, Mitch and guest Brian Newman founder of Sub-Genre, a strategic consultancy for brands and entertainment, focusing on Filmmaking, Brand Storytelling and the convergence of the two.
22 епізодів
Усі епізоди
×In this episode of On the Hook, we sit down with Justin Lee, an actor known for his work on Arrested Development, Twitch’s Emmy award winning series Artificial, Rise of the Ronin (Video Game), MMA and is the CEO of Ay Papi Co (A leading brand in the cannabis industry). Justin shares his journey from navigating Hollywood as a young actor to exploring the world of video games and martial arts. Tune in as we discuss how he blends his passions, tackles challenges in diverse industries, and continues to push creative boundaries in everything he does.…
In this episode of On The Hook, we pull back the curtain to spotlight YPM's own Jared Hernandez—actor, video editor, social media manager, and the very producer of this podcast. Jared shares his journey from growing up as a performer to building a career in the creative industry. From acting to production—and his love for video games—we get a glimpse of the many hats he wears.…
In this episode of On The Hook, we chat with Jewelianna Ramos, aka Karate.Jewels, about her journey from growing up in a martial arts household to performing stunts in blockbuster films. She shares how her family’s influence shaped her path, memorable on-set moments, and how she balances life as a martial artist, actress, and content creator. Get ready for an inspiring look at her rise from training mats to the big screen! Find Jewels Here: Instagram @karate.jewels: https://www.instagram.com/karate.jewels/ TikTok @karate.jewels: https://www.tiktok.com/@karate.jewels Jewel's Husband @theortizexperience: https://www.instagram.com/theortizexperience/following/ Martial Arts/Stunts @martial.smart: https://www.instagram.com/martial.smart/followers/mutualOnly…
Join us for a special episode of On the Hook as we celebrate the 10-year anniversary of the action packed, apocalyptic, short film, SuperZero with its creator, Mitch Cohen, now Executive Creative Director and Partner at YellowPike Media. We’ll get insight on his approach to storytelling and how it’s been shaped by his diverse experiences in both film and advertising. Watch Super Zero: https://www.youtube.com/watch?v=zxzmcfgZd_0…
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1 On the Hook - Episode 18 - AI's Direqt Effect on Advertising 1:02:59
1:02:59
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In this episode of 'On the Hook,' Rick sits down with Nick Martin, CoFounder of Direqt, to share insights on how AI is revolutionizing media and advertising.
In this episode of 'On the Hook,' Rick and Brian sit down with Jordan Epstein, the Director of Production and Post Production at IGN, to share an exclusive behind-the-scenes look at what it took to produce the very first IGN Live!
In this episode of 'On the Hook,' Rick sits down with Jeremy Cohen, Director of Client Services at Pixis Drones, to explore the world of drone show design. Jeremy shares his expertise in crafting unforgettable aerial experiences, discussing everything from storytelling to technological innovation. Join us as we delve into the creative process behind drone shows and gain insights into the intersection of artistry and technology in the skies. Pixis Drones Website: https://pixisdrones.com/ Connect with Jeremy: https://pixisdrones.com/about/team/jeremy-cohen…
In celebration of YPM’s 8 year anniversary, Rick sits down with YPM CEO, Keith Pape and Executive Creative Director Mitch Cohen to share ad-ventures behind 8 years of creativity and collaboration!
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1 On the Hook - Episode 14 - What's Good with What's Good Gaming 1:00:09
1:00:09
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Rick and the ladies of YPM sit down with Andrea Rene, Co Founder and Host of What’s Good Games to discuss the power of women in gaming and how they are shaping the future of the industry.
Rick Heaton talks with Lamarr Wilson aka the “CEO of Unboxing” about his change in approach, moving from long to short form content, the success he’s found with that switch up and how it has reinvigorated him as a creator.
Time to get BACK On The Hook! Our newest podcast features a fascinating talk with Blue Thunder Gaming about starting out in non-profits before rising up the ranks of digital stardom. Join Rick and Jordyn for this wonderful discussion.
Rick Heaton and Brian Foster talk with Irina Shames, Chief Commercial Officer at Loaded, a management and advisory firm, about the creator economy, esports, and media economies.
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1 On The Hook - Episode 10 - The Art of Brand Storytelling Through Independent Film 1:02:36
1:02:36
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Round table discussion with YPM’s Rick, Keith, Mitch and guest Brian Newman founder of Sub-Genre, a strategic consultancy for brands and entertainment, focusing on Filmmaking, Brand Storytelling and the convergence of the two.
Rick Heaton talks with Reed Trimble, Vice President, Partnerships at Bad Moon Talent about the power of partnerships in esports.
Rick Heaton talks with Craig Key, Chief Marketing Officer and Founder of Robot Of Business, about AI and its future impact on Marketing as we know it.
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